Wed.Oct 09, 2024

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Google blasts DOJ’s ‘radical’ proposed breakup plan

Martech

Google today pushed back on “radical and sweeping proposals” from the U.S. Department of Justice in its ongoing antitrust lawsuit over Google’s illegal search monopoly. These proposals are the latest developments in a lengthy and ongoing legal battle. Some of the suggestions are raising alarms about their potential impact beyond the scope of the case.

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How to Improve Sales Conversations: Decision Enablement and Client-Centric Selling Strategies

Iannarino

Unlock the secret to closing more deals by focusing on decision-making over pitching your solution.

Clients 221
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Go inside the modern marketing data stack by Snowflake

Martech

Snowflake’s annual Modern Marketing Data Stack report highlights marketing and advertising trends and identifies which technologies are helping organizations like yours use their data to understand their customers and run campaigns that lift the bottom line. Join us for a free virtual event on Oct. 22, 2024, where we’ll unveil the 2025 report’s key findings.

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Symbiosis: Sales POP! and Pipeliner CRM

Sales Pop!

SalesPOP! and Pipeliner CRM have a strong, symbiotic connection that enhances both platforms: 1. SalesPOP! is a natural extension of Pipeliner CRM , offering complementary content while being able to stand on its own. 2. The podcast covers a wide range of topics related to sales, leadership, and business, which aligns with Pipeliner’s focus on sales management. 3.

CRM 161
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Zendesk saturates CX with AI and voice

Martech

Zendesk, the customer service and experience platform, announced initiatives that will infuse AI capabilities including agents and copilots across its platform, as well as a new voice agent able to converse with customers. The announcements came at the Zendesk AI Summit in New York City today. Combining AI and human agents. Zendesk will make AI agents available across all digital channels.

Service 72
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7-Steps to Achieve Sales Team Excellence

Understanding the Sales Force

The Boston Red Sox had a mediocre team in 2024. They had too many left-handed hitters, not enough starting pitching, an undependable bullpen, and by far, the worst defense in the MLB. Sure, they won half their games, but they lost the other half – many of them games they should have won. Most sales teams win fewer than half their “games,” and while defense can’t be blamed, pitching can!

Pitch 140

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How to align sales and marketing for revenue growth

Martech

You’ve launched a campaign, generated leads and now — nothing. The leads aren’t turning into sales. Sales says the leads aren’t good enough, marketing says sales didn’t follow up fast enough. Sound familiar? The real issue is your teams aren’t aligned. With no sign of competition letting up, this disconnect means missed opportunities. To drive real revenue growth, sales and marketing need to work together.

Growth 125
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5 Interesting Learnings from Zscaler at $2.5 Billion in ARR

SaaStr

So Zscaler is a security juggernaut well known to everyone in the industry, but for whatever reasons, it doesn’t quite get as much attention outside of it. Wiz’s epic growth — and saying No to Google’s $22B offer — gets the attention. More obscure (but still important) vendors like Darktrace get attention due to their founder.

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Top 15 HubSpot updates for September 2024 include an AI overhaul, big productivity gains

Martech

HubSpot released another huge wave of updates in September, including a ton of announcements at its annual Inbound conference. While the much-hyped new AI capabilities are going to be huge for most people, another big trend in September focused on bringing key information into a central place, reducing tool-switching, and helping teams make data-driven decisions faster.

Product 120
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Jason + Henry Schuck, CEO of ZoomInfo on ” AI and How SaaS Has Radically Changed”

SaaStr

ZoomInfo’s Season 2 of its Zoom Labs Podcast is up and we were fortunate enough to be the opening guest. Founder CEO Henry Schuck and I went deep on a lot of stuff you haven’t heard before: Who is the better CEO (Henry 10000x) — and why What AI has done to post-sales, and where it’s going in sales How AI will lead to radical transparency in sales Bootstrapped vs.

Sales 123
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Re-visiting the Skill of Working Across the Organization

The Advantexe Advisor

Business organizations and their talent development leaders are still dealing with the long-term impacts of the post-pandemic world where some people remain working remotely and others are back in the office five days a week. If you haven’t noticed, things are very different, and there are many leaders who will say that they are getting worse and not better.

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Dear SaaStr: How Many Options Should I Give to the First Non-Founder Employees?

SaaStr

Dear SaaStr: How Many Options Should I Give to the First Non-Founder Employees of they are making below market but non-zero salaries? Here’s the tough part. It’s really hard. What you should do is give them say 3x their forgone salary in stock — 3x to account for risk. So let’s say you hire a seasoned engineer in the Bay Area and her salary ‘should’ be $120k, but she works for you for $60k instead.

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[Infographic] 45 Tips to Master the Executive Sale

RAIN Group

Selling to senior executives demands more than a strong solution and value proposition. It requires a deep understanding of senior executives, business strategy, risk mitigation, industry trends, and much more—along with the ability to communicate effectively at the highest level. With 85% of sales leaders reporting challenges in dealing with multiple decision-makers, mastering executive sales has become crucial.

Sales 93
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Unlocking Synergy Between Sales and Accounting

Adaptive Business Services

Proper communication and teamwork are the cornerstones of an efficient working environment. Studies show that 73% of employees perform better when collaborating with their colleagues, and business leaders observe 30% higher productivity in collaborative work environments. This harmony can help an organization maintain a competitive advantage in a fast-paced business landscape.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Your Blueprint for Comprehensive Vendor Risk Management

G2

Vendor risk management (VRM) is essential for organizations that outsource to external vendors. This guide teaches you how to craft an effective VRM program.

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What to Say to Your Underperforming Sales Rep

Topline Leadership

For years, I’ve been asking sales managers whether they have one or more chronic underperformers on their team. Hundreds and hundreds of managers have told me “yes.” Then I ask two more questions: First, “How long have you known about this?” The answers range from months to years! And now the most difficult question: “Why. Read full article The post What to Say to Your Underperforming Sales Rep appeared first on TopLine Leadership.

Sales 52
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5 Myths About Autonomous Agents

Salesforce

It’s understandable to be confused about new and revolutionary technologies like autonomous agents. Will they really deliver value? What can and can’t they do? Aren’t they just glorified bots? These are legitimate questions, and as with any new technology, there are some misconceptions floating around that might cloud your understanding of its potential.

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4 Reasons to Automate Your Sales Commission Process

Salesforce

The sales commission process plays an important role in motivating sales teams and therefore drives top line revenue growth — arguably the most important metric organizations track. But manually calculating commissions leaves room for human error, distrust, and unhappy sales reps, not to mention the limits it puts on a company’s ability to scale and grow.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.