G2

JANUARY 31, 2025

What is CRM software and why is it essential for businesses? Customer relationship management (CRM) software has become an indispensable tool for businesses looking to streamline their customer interactions and boost overall performance. At its core, CRM software serves as a centralized hub for managing customer data, tracking interactions, and optimizing various business processes.

Customer Relationship Management 99

Customer Relationship Management Relationship Management CRM Customers 99

Partners in Excellence

JANUARY 31, 2025

I wrote, “Hyper-Efficiency, The Secret To Sales Success In 2025!” It’s generating interesting discussion, perhaps it’s the thoughtful image I created to illustrate the concept. Jim Barnet asked a fascinating question, I wanted to expand on it. Jim started to talk about it from the customer point of view (certainly a novel approach).

Gaming 93

Gaming Start-ups Customers Sales 93

Understanding the Sales Force

JANUARY 31, 2025

Kurlan & Associates earned the Diamond Award, the highest level of recognition from Objective Management Group, for its 2024 performance. Using OMG, Kurlan helped a multitude of clients evaluate their sales teams and assess their sales and sales management candidates to help companies make much better hires for their sales organizations. The post OMG Names Kurlan a Diamond Award Winner for 2024 appeared first on Kurlan & Associates, Inc.

Clients 71

Clients Sales 71

G2

JANUARY 31, 2025

Understanding the importance of strong passwords In today's digital landscape, strong passwords are crucial for protecting your online accounts and sensitive information. As cyber threats evolve, robust password security and the use of password managers are more important than ever, especially for software users and professionals in the United States.

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Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

Anthony Cole Training

JANUARY 31, 2025

Many of my clients and prospects tell me that the 4th quarter is when they take time to discuss sales plans (goals) and business plans with their salespeople. The purpose, obviously, is to get everyone on the same page with expectations of performance for the coming year. In my experience, I find that the process they utilize is either too complicated or too simple, and the process isn't really a process; it's the presenting of a predetermined sales goal for each producer.

Strategize 200

Strategize Sales Presentation Clients 200

G2

JANUARY 31, 2025

Working at G2 has made one thing abundantly clear to me: reviews are the backbone of smart decisions. As a marketer, I dive into reviews almost daily, whether to craft a piece of content or evaluate tools that can make my work more efficient.

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G2

JANUARY 31, 2025

Your website gets hit with a surge of traffic during a peak business hour. That's great, right? But, without effective load balancing, your servers could buckle under the pressure, leading to slowdowns or even crashes.

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Martech

JANUARY 31, 2025

Humans are collecting more data than ever. Some figures show that 90% of all the data ever collected was collected in the last two years and its constantly increasing. There has never been a time when data literacy was more important. Still, a Forrester study commissioned by Tableau concluded that data literacy has not kept pace with the tremendous expansion of data collection.

Objectives and Key Results 96

Objectives and Key Results Commission Entertainment Technique 96

G2

JANUARY 31, 2025

Every time I sit down with my InfoSec team, one thing becomes clear: managing governance, risk, and compliance feels like trying to hit a moving target. Regulations change, risks evolve, and no matter how robust the processes are, something always slips through the cracks. If youre a compliance officer, risk manager, audit or even a CIO, you know exactly what I mean.

Trust 52

Trust Government Process 52

SaaStr

JANUARY 31, 2025

If you want to potentially get acquired start now. Because it often really, quietly takes years. What do I mean? Well for sure, acquisitions themselves technically often happen very quickly. The acquiring CEO reaches out, they meet up and shake hands over the weekend, a term sheet is signed on Monday. It does happen that way all the time. From handshake to term sheet.

Start-ups 93

Start-ups Price Meeting 93

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Martech

JANUARY 31, 2025

Marketing isnt about tactics, tricks or tools its about having the right conversation with the right audience. Without a brand-first strategy, all your efforts are just noise. Heres how to shift your approach, connect with ideal clients and drive real results. Marketing without strategy is just noise Marketing is not advertising. Its not begging for leads or trying to trick people into buying.

Strategize 83

Strategize Clients Drivers/motivators Campaign 83

G2

JANUARY 31, 2025

Understanding artificial intelligence (AI) applications and their impact in 2025 Artificial intelligence (AI) applications are revolutionizing industries and reshaping daily life through their ability to automate tasks, provide insights, and enhance decision-making. These AI applications leverage advanced technologies like machine learning and natural language processing to perform complex operations that were once the exclusive domain of human intelligence.

Technology 69

Technology Technology Process 69

Heinz Marketing

JANUARY 31, 2025

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing Most 2025 trends and prediction posts for B2B sales and marketing list video as an emerging as a powerful tool to engage prospects, nurture leads, and drive conversions. Are you are embracing the importance of crafting the right type of video content to effectively communicate with your audience?

Angle 59

Angle B2B Campaign Pipeline 59

Highspot

JANUARY 31, 2025

In 2023, more than half of clients left their wealth manager or advisor because they felt ignored, neglected, or received generic advice. Now, with the largest wealth transfer in history on the horizon, the stakes to win and keep clients have never been higher. An estimated $72 trillion is set to shift from Baby Boomers to younger generations in the next 20 years.

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Clients GTM Quota Cross-sell 52

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

Sales

G2

JANUARY 31, 2025

What is CRM Software? Customer relationship management software serves as the cornerstone of modern business operations, empowering companies to forge and nurture meaningful connections with their clientele throughout the entire customer journey. At its essence, CRM software acts as a centralized hub for managing customer interactions, storing critical information, and streamlining various business processes.

Customer Relationship Management 52

Customer Relationship Management Relationship Management CRM Customers 52

Martech

JANUARY 31, 2025

By adding support for RCS (rich communication services) to iPhones with its iOS 18 update in the fall of 2024, Apple gave U.S. marketers a larger audience to engage with new tools over messaging. SMS mobile campaigns are an effective way of reaching customers if they trust you enough to give you their mobile numbers. Texts are a popular way for customers to receive receipts, shipping updates, appointment confirmations and, increasingly, deals.

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A/B testing Campaign User Experience Appointment 104

G2

JANUARY 31, 2025

Managing inventory can be daunting. While I dont run a warehouse or oversee stock levels myself, Ive spent countless hours researching, testing, and speaking with business owners, warehouse managers, and retail operators to understand what makes great inventory control software. From small e-commerce stores to large-scale supply chains, Ive explored their challenges and the best inventory control software they rely on to keep their operations running smoothly.

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E-commerce Retail 52