How Pipeline Coverage in Sales Can Prevent Missed Targets and Ensure Sustainable Growth
Iannarino
AUGUST 17, 2024
In B2B sales, having a robust pipeline coverage strategy is the difference between hitting your targets and scrambling to stay afloat.
Sat.Aug 17, 2024
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Dear SaaStr: Does It Make Sense to Have Post-Sales Functions Report into Sales?
SaaStr
AUGUST 17, 2024
Dear SaaStr: Does It Make Sense to Have Post-Sales Functions Report into Sales? In theory — maybe. In theory, why not let sales “keep” the customer longer? They already know the customer, after all. But in practice — this doesn’t work that well. Even if having a CRO own post-sales and CS is becoming much more common these days. A “true” VP of Sales often wants nothing more to do with a customer after a deal closes.
Mastering the Art of Customer-Focused Sales with Klaviyo’s VP of Sales, EMEA
SaaStr
AUGUST 17, 2024
Customer-facing sales is a critical area of SaaS that drives growth and revenue retention. Pia Heilmann, VP of Sales EMEA at Klaviyo, shares how to master the art of customer-facing sales in an increasingly competitive market. You need to understand and empathize with your customers, and this applies at all stages of the customer journey. To do that, you must: Align internally Understand your customer through data Maintain agility and adaptability We’re all consumers and like to be spoken to in
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