SaaStr

OCTOBER 19, 2024

So we’ve finally crossed 50,000 subs on SaaStr YouTube. It took a while, but I’m probably on the unparalled quality of our content, especially the past 18+ months or so where we stepped up the editing and more. So if you want to catch up, here are The Top 10 Most Popular SaaStr YouTube Sessions of All Time. Note I did take out a few that would have made the list but were a bit dated etc: #1, 279,000 Views: “How To Perfectly Pitch Your Seed Stage Startup With Y CombinatorR

Pitch 111

Pitch Engineering Growth Sales 111

Understanding the Sales Force

OCTOBER 19, 2024

My latest sales epiphany happened while I was watching Friday’s American League Championship Series game between the Yankees and the Guardians. The Guardians went to the bullpen to bring in a relief pitcher and I felt nothing. Wow! If it was the Red Sox, I would have been worried sick that the pitcher they were bringing into the game: Sucked all year Walks too many guys Is prone to giving up home runs Pitches worse against the Yankees Won’t prevent the Yankees from scoring right he

Real Estate 77

Real Estate Gaming Pitch Sales 77

Partners in Excellence

OCTOBER 19, 2024

There’s a fascinating article in HBR this month, A Better Way To Link Sales And Marketing. There’s a lot “right” about this article. It offers very good insights about how we engage our customers very effectively, consistently, and efficiently. It talks about how we integrate our communications strategies effectively across all parts of the organization–marketing, sales, service, and so forth.

Sell 62

Sell Customers GTM Up-sell 62

SaaStr

OCTOBER 19, 2024

So yesterday OG SaaS pioneer Zuora agreed to be acquired by PE to go private for $1.7 Billion by GIC and Silverlake. This is good for SaaS. CEO Tien Tzuo is an OG SaaS leader since being one of the very first leaders at Salesforce. Zuora was very early to subscription management — maybe too early (2006) — and built a mature $400m ARR business focused on enterprise subscription management (and more). $416m ARR 9% growth 11% free cash flow margins 104% NRR 445 $250k+ customers So ̷

Growth 93

Growth Customers 93

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales