Iannarino
OCTOBER 2, 2024
In a rapidly evolving sales landscape, the question remains: Will AI replace human relationships, or will human interaction continue to dominate?
Martech
OCTOBER 2, 2024
As September drew to a close, so did Oracle Advertising. The withdrawal from the ad business had been abruptly announced during an earnings call in June this year. Since then, Oracle’s premium customer base has been looking for new ad platforms while talented staff members have been looking for new opportunities. The history of Oracle advertising goes back 10 years, beginning with the acquisition of cloud DMP BlueKai and consumer data platform Datalogix.
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Search Engine Land
OCTOBER 2, 2024
Are you having trouble finding relevant keywords for your paid search campaigns? It’s time to move beyond only using the Google Keyword Planner and uncover fresh, relevant keywords. Traditional keyword research tools frequently lack depth, offering only limited insights into the complexities of user search behavior. As a result, PPC managers often struggle to uncover new keyword opportunities.
SaaStr
OCTOBER 2, 2024
Dear SaaStr: Why Do Founders Hire So Many Terrible VPs that Mislead Them? I think it’s a combination of three factors: Trusting your team. It’s hard to scale if you don’t. Needing a team. You can’t do it all yourself. And Hiring folks to do something you don’t know yourself and/or haven’t done yourself. Because … then you don’t know. If you hire a VP of Sales and have never done sales yourself, you won’t really know.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Search Engine Land
OCTOBER 2, 2024
In August, Google rolled out one of its most significant updates of the year. Many SEOs believed it was a partial rollback of the controversial Helpful Content Update – a potential mea culpa from Google. While some sites have benefited from the changes, others have experienced sharp declines in traffic. This case study dives into how the update impacted our client’s site, the key metrics affected and the strategies we’re implementing to recover lost visibility and boost SEO performance.
Partners in Excellence
OCTOBER 2, 2024
O Meetings are critical to achieving our performance goals! It is through these meeting, whether F2F, virtual, phone, that we engage our customers, helping them navigate their buying/problem solving process. So it stands to reason, that more meetings would drive higher levels of performance. To increase our attainment, we just need to conduct more meetings.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
OCTOBER 2, 2024
So the growth rates of Cloud infrastructure leaders have been all over the place. Cloudflare is growing 30% at $1.6 Billion in ARR GitLab is growing 30% at $730m ARR Microsoft Azure, Google Cloud are on fire, fueled by AI But others are seeing more headwinds due to downturns in the “B2B2B” segment of tech. And MongoDB is one of them, seeing consumption usage down, even as net new customer growth remains strong.
Membrain
OCTOBER 2, 2024
Throughout my entire career, there has been one unrelenting mantra that remains unquestioned gospel from the mouths of every sales leader to the ears of every dutiful salesperson: “You need to keep 3 times your annual quota in your sales pipeline”
Martech
OCTOBER 2, 2024
Who. Kim Rosenblum is CMO of Betterment, an independent digital investing advisor platform. The 16-year-old company began as a direct-to-consumer platform, giving people easy access to investing in ETFs and long-term wealth management. It was the first “robo-advisor,” which provides automated investment portfolios based on your preferences and is now a standard feature of every investment firm doing business online.
Adaptive Business Services
OCTOBER 2, 2024
A number of new updates (all that I have been expecting) have been released to Nimble CRM’s message sequencing and I am now comfortable with discussing these. First off, certain elements of the sequence creation user interface have been modified. The result is that they are much easier to interpret and, as a bonus, much more colorful:) The biggest updates are in the way that message sequences can now integrate with other Nimble features … Message Sequences and Workflows There are two new w
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Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.
Martech
OCTOBER 2, 2024
In the era of big data, businesses have recognized the value of collecting vast amounts of information about their customers, operations and market trends. But, many still struggle to transform this data into actionable insights. This is where predictive analytics comes into play. Predictive analytics, a form of artificial intelligence, uses historical data and advanced algorithms to: Forecast future trends.
Sales Hacker
OCTOBER 2, 2024
This is a special Wednesday edition of The GTM Newsletter by GTMnow – read by over 52,000 revenue professionals weekly to stay up-to-date on go-to-market and scale their companies and careers. GTMnow is the media brand of GTMfund – sharing go-to-market advice from the top 1% of revenue operators including the 350 executives behind the fund, news, and our viewpoints from working with hundreds of portfolio companies.
G2
OCTOBER 2, 2024
Exclusive social media strategies and content production hacks with Nehal Tenany, content lead at one of Inc Magazine's fastest growing companies, Clari.
Salesforce
OCTOBER 2, 2024
Artificial intelligence (AI) has gone mainstream. It’s here. In fact, according to Salesforce’s Small Business Trends report , approximately nine in 10 small and medium-sized business (SMB) teams are using AI. 60% say they are currently using generative AI (GenAI) or plan to use it. And, 33% of sales teams expect to use it within two years. As a small business owner, are you ready for it?
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
PandaDoc
OCTOBER 2, 2024
Direct sales is a popular business approach that allows companies to sell products directly to consumers without the need for intermediaries. This method can provide several advantages, including higher profit margins, better customer relationships, and greater control over the brand. Let’s go over the ins and outs of direct sales, what makes it different from multi-level marketing (MLM), what to include in an effective direct sales model, and how PandaDoc can support your direct sales strategy
Sell Or Die
OCTOBER 2, 2024
Will Barron is the founder of Salesman.com and is on a mission to 'Make Selling Simple'. His recent book, Selling Made Simple, is the result of 9 years of research, 1,000+ podcast interviews, 20,000+ sellers completing the SalesCode assessment and 2,300+ students having massive success inside Salesman.com Academy. Download the Selling Made Simple book for FREE at Books - Salesman.com For more information about Will, visit: LinkedIn Website How We Can Help You Close More Deals: Join GITOMERSA
Search Engine Land
OCTOBER 2, 2024
Amazon Ads has become a powerful platform for businesses of all sizes, both on and off the Amazon marketplace. This article explores the various types of Amazon Ads, their features and how they can benefit different businesses. Whether you’re a small local business or a large brand, understanding Amazon’s advertising options can help you reach new customers and grow your business.
Salesforce
OCTOBER 2, 2024
I started my career as a customer service rep, and looking back, I can say I really enjoyed it. But over the last decade, working as a service rep or field tech has become harder than ever — higher caseload, more complexity, and, let’s face it, more burnout. And while autonomous AI is on the rise, and is supposed to reduce effort for agents, recent research suggests that humans are doing more in customer service, not less.
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Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A
Martech
OCTOBER 2, 2024
This week, Pinterest unveiled the Pinterest Performance+ suite, which includes new AI and automation tools for lower-funnel ad performance. The new offering aims to optimize targeting to Pinterest users and manage campaign budgeting. Using Performance+ also decreases the creation time by requiring half the inputs for standard campaigns. GenAI creative tools.
Salesforce
OCTOBER 2, 2024
For years now, retailers have focused their retail holiday prep on crushing Cyber Week. After all, holiday shopping accounts for 19.3% of annual retail sales revenue. But while your digital sales strategy plays a critical role in your holiday shopping results, your in-store game must remain strong. There’s a reason we champion an omnichannel approach for retailers.
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