Iannarino

JULY 29, 2024

Discover the timeless elements of traditional sales that still make a difference in today's digital world.

Sales 233

Sales 233

Martech

JULY 29, 2024

Change is constant, but one thing is certain: hype cycles grab attention and influence budgets, for better or worse. Artificial intelligence (AI) is just the latest enterprise fixation, but it won’t be the last. Additionally, AI is too broad a term to focus on, with generative AI taking much of the oxygen in conversations, yet with other forms of artificial intelligence, such as predictive analytics and robotic process automation (RPA), having a larger existing footprint.

Technology 138

Technology Technology Education Follow-up 138

Search Engine Land

JULY 29, 2024

Change is the only constant in today’s rapidly evolving digital marketing landscape. Keeping up with the latest innovations isn’t just a choice – it’s a necessity for survival. Generative engine optimization (GEO) is the latest major development revolutionizing the way people search and interact with information online. As GEO and its effects on SEO and digital marketing continue to evolve, we’ll cover the basics to equip you with the knowledge to navigate these dynamic changes and stay ahead.

Engineering 131

Engineering Objectives and Key Results Trust User Experience 131

Partners in Excellence

JULY 29, 2024

Reading an “obscure article,” I was reminded of an important leadership principle. It’s something I’ve not seen anywhere in discussions of leadership, GTM, or building business. It’s the concept of building Bench Strength. Building bench strength focuses not only on the current performance of people in the organization, but it focuses on developing their capabilities for the future.

Sports 139

Sports GTM Growth Gaming 139

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

Sales

Martech

JULY 29, 2024

Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech selected this response for its usefulness and have supplemented it with additional relevant content.

Objectives and Key Results 108

Objectives and Key Results Customer Relationship Management CRM Technology 108

Search Engine Land

JULY 29, 2024

Google recently unveiled a new feature that allows users to create a detailed menu from a photo with AI. To use this feature, select the Edit Menu button from your Google Business Profile (GBP) dashboard. From there, you can upload an image of your menu. PDF is not accepted. This feature is a great way to quickly and easily create a menu for your restaurant or cafe.

Price 109

Price 109

SaaStr

JULY 29, 2024

Dear SaaStr: What Should I Look For in a 30-60-90 Day Plan for My First VP of Sales? I think there are 2 components that are most important: #1. How much, and when, sales will increase. This will be tied to sales cycles, to some extent, but also to increasing close rates. A great VPS will increase close rates in her first quarter. So I’d hope by Day 90, she’s closing at a faster rate than Day 0.

Trust 109

Trust Closing Sales Meeting 109

Search Engine Land

JULY 29, 2024

Pinterest is testing a new program that could reshape advertising strategy, leveraging the relationships and expertise of news outlets and other publishers. Why we care. This move creates a new offering for advertisers of potentially more targeted and effective ad placements. Details: Pinterest is exploring an ad auction system on its pages, with revenue sharing for publishers.

Sales 92

Sales Sell 92

Martech

JULY 29, 2024

Is your marketing team overwhelmed and underperforming? It’s time to harness the power of automation. This free guide from Act-On provides a step-by-step blueprint to transform your marketing efforts. Learn how to: Streamline your workflow: Reduce manual tasks and focus on high-impact activities. Personalize your messaging: Deliver targeted content to the right audience at the right time.

High impact 93

High impact Launch Prospecting Product 93

Search Engine Land

JULY 29, 2024

Google is rolling out a new feature that bridges the gap between Google Merchant Center and Google Ads, enhancing the ad creation process for e-commerce businesses. Why we care. This integration allows advertisers to leverage their existing product images directly within Google Ads’ AI image editor, streamlining the creation of high-quality visual assets for campaigns.

E-commerce 75

E-commerce Campaign Product Process 75

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Martech

JULY 29, 2024

OpenAI today announced SearchGPT, its long-anticipated search product. SearchGPT is a “temporary prototype” and limited to just 10,000 users and publishers at launch. OpenAI plans to integrate the “best” parts of the new search features directly within ChatGPT in the future. SearchGPT responds to queries using its AI models plus information pulled from the web.

Launch 71

Launch Start-ups Closing Product 71

Search Engine Land

JULY 29, 2024

Is your marketing team overwhelmed and underperforming? It’s time to harness the power of automation. This free guide from Act-On provides a step-by-step blueprint to transform your marketing efforts. Learn how to: Streamline your workflow: Reduce manual tasks and focus on high-impact activities. Personalize your messaging: Deliver targeted content to the right audience at the right time.

High impact 76

High impact Launch Prospecting Product 76

Salesforce

JULY 29, 2024

Maybe you’re feeling a little stuck, seeing metrics fall flat, no matter what you’ve tried. Or you’re looking for a bit of inspiration for creating content that will dazzle your audience. We’ve all been there. When I’m in a rut, I just need a spark (and maybe another iced coffee) to get going again. Marketing quotes, from experts of all stripes, can help you push forward.

Sports 59

Sports Drivers/motivators Up-sell Trust 59

G2

JULY 29, 2024

Explore the top trends impacting telehealth, including emerging tech, remote access to care, and patient experience, and learn how to embrace these changes.

Networking 59

Networking 59

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

SalesHood

JULY 29, 2024

The post What is SPIN selling? A guide to consultative sales appeared first on SalesHood.

Consult 59

Consult Sell Sales Process 59

Salesfolks

JULY 29, 2024

The art of wining and dining clients, while less common today, still holds significant value. By understanding the reasons for its decline and the potential for its resurgence, businesses can strategically invest in these personal interactions to build stronger, more loyal client relationships.

Clients 59

Clients Strategize 59

Highspot

JULY 29, 2024

A trusted sales advisor isn’t just knowledgeable—they genuinely care about their clients. They prioritize asking questions that matter and work hard to develop meaningful business partnerships. 91% of sellers report they’re more successful when they can solve complex business problems for potential buyers. B2B buyers and sellers agree that sales teams must move beyond hitting numbers and create personalized, strategic connections.

Sell 52

Sell Pitch Up-sell Healthcare 52

Predictable Revenue

JULY 29, 2024

Learn outbound sales strategies that work with the following tips for prospecting, cold calling, and email outreach. The post Outbound Sales Strategies That Work appeared first on Predictable Revenue.

Cold Call 52

Cold Call Sales Prospecting 52

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Price