Iannarino

DECEMBER 15, 2023

Discover how automation is reshaping the landscape of sales outreach, from cold calls to emails, and what it means for the future of personal connection in sales.

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Cold Call Sales 257

Partners in Excellence

DECEMBER 15, 2023

We often gauge the quality of our conversations by the responses we get in those conversations. I have learned to gauge the quality of the conversation, the quality of engagement by the questions the people are asking. If there are no/few questions, there is very little engagement. If the majority of the questions are closed ended, the engagement isn’t much better.

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Search Engine Land

DECEMBER 15, 2023

Leading U.S. marketing company Cox Media Group (CMG) has reportedly admitted to monitoring conversations for the purpose of targeted advertising. Working with renowned brands like CBS, Fox News and ESPN, CMG has allegedly been promoting its ability to eavesdrop on consumers through microphones in smartphones, TVs, and smart speakers. The agency has coined this capability “Active Listening” and has been actively pitching this service it to advertisers, showcasing the feature on its we

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Partners in Excellence

DECEMBER 15, 2023

As leaders, we know our job is to maximize the performance of our people. We know that coaching is one of the highest leverage methods of maximizing their performance. We know we should schedule reviews with our people, integrating coaching into those reviews. Whether it’s a deal review, account review, pipeline, prospecting forecast, territory, or a one on one, we get great power integrating coaching into each of these.

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Territory Technique Pipeline Conversion 120

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

Martech

DECEMBER 15, 2023

Marketing automation isn’t just for enterprises with endless budgets. Marketing automation software for small business provides many of the same benefits as their enterprise counterparts. The big difference is that small business platforms are streamlined and more affordable. Increasingly, marketing automation is a must-have for small business so they can carry out marketing functions with a limited staff and budget.

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Price Appointment Lead generation Technology 116

Lead Fuze

DECEMBER 15, 2023

Ever wondered how successful entrepreneurs like Richard Branson and Elon Musk seemingly turn every venture into gold? They have something in common – a business mindset. But what is this elusive trait, and more importantly, how can you develop it? The business landscape feels like navigating through uncharted waters. Unpredictable tides of market conditions may shake your boat, but with the right mental compass – an entrepreneurial mindset – you steer towards success.

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Objectives and Key Results Networking Growth Strategize 105

Search Engine Land

DECEMBER 15, 2023

Artificial intelligence offers exciting opportunities but also raises understandable concerns – including the potential for generative AI models to “take” or misuse content created by human writers and marketers. This article aims to clearly define these risks, analyze scenarios of how AI could replicate or plagiarize your work, and offer practical tips to protect yourself in generative AI-powered world while still benefiting from emerging technologies.

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The Advantexe Advisor

DECEMBER 15, 2023

Here it comes. It’s time to sit down with your manager to go over your annual review. Hopefully, your organization has adopted a more progressive methodology of performance reviews such as quarterly reviews, weekly one-on-ones, and a culture of in-the-moment feedback so that the dialogue contained in the year-end review is not a big surprise. Regardless of the approach your company takes, receiving feedback is always uncomfortable and stressful.

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SaaStr

DECEMBER 15, 2023

For the first time ever in 2024, SaaStr is hosting its first Demo Day – a completely live, digital event that will bring the global SaaStr community together with the brightest innovators in SaaS for the inaugural Demo Day on Tuesday, January 30th. Where Founders Demo Founders SaaStr Demo Day will be a completely immersive, live digital event for Founders and Revenue Leaders to discover new products.

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Follow-up Meeting Product 94

Search Engine Land

DECEMBER 15, 2023

YouTube creators can now give away 10 free subscriptions each month as part of a new program aimed at facilitating audience growth. Eligible creators with channel memberships can use this benefit at no extra cost to promote the perks of their memberships. Why we care. This promotion is designed to give viewers a taste of the benefits offered by subscribing to your channel.

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Growth Launch Promote Process 93

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Product

SaaStr

DECEMBER 15, 2023

So over the past few weeks I’m doing a lot of end-of-the-year catch-ups and I’ve heard this one story again and again: “I replaced my entire management team this year” I push founders and the reason in the end is basically always the same. The existing team just wasn’t happy or motivated in the tougher environment of 2023. And it was simply time for new folks that, while not necessarily better — simply wanted the job.

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Search Engine Land

DECEMBER 15, 2023

Video content is hugely popular on Instagram , with up to 91% of users watching videos on the platform weekly. This presents a major opportunity for businesses to capture audience attention through Instagram video ads. Below are key strategies for developing compelling Instagram video ads that translate to returns. 1. Think mobile-first Craft mobile-first Instagram video ads to seamlessly integrate with the mobile experience.

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Real Estate User Experience Strategize Closing 92

Sales Pop!

DECEMBER 15, 2023

As we watch our 2023 selling hours swiftly slip away, we look forward to the new year and the blank slate of promise that 2024 offers. And whether 2023 was a banner year or one that causes us to look back in regret, Jan. 1 brings the ultimate reboot. For selling typifies the time-worn phrase, “What have you done for me lately?”. In many ways in sales, that means “What does your January look like?”.

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Manufacturing Clients Strategize Prospecting 59

Search Engine Land

DECEMBER 15, 2023

You have a client emailing every half an hour asking if that analysis you promised is ready. Your boss is demanding your end-of-year self-appraisal, and you still haven’t started your clients’ monthly reports. Life as a search marketer – freelance, agency, or client-side – is full of deadlines. So, how can you better structure our approach to our work to help us meet these ever-looming deadlines?

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Clients Meeting Engineering Legal 83

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

Lead Fuze

DECEMBER 15, 2023

Ever tried to have a conversation with Siri, or watched your phone automatically sort out your pictures? That’s What is AI , short for Artificial Intelligence, at work. It’s like having an invisible helper, always ready to lend a hand in the background. Yet how does it really work? Underpinning AI are concepts like ‘machine learning’, ‘neural networks’ and ‘big data’ These are all key parts of the fascinating world that is AI – but they can s

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Healthcare Networking Technique Gaming 52

APACSMA

DECEMBER 15, 2023

As a senior sales leader, you are responsible for driving the success of your sales team. But with so many challenges to face, it can be difficult to know where to start. This guide will provide you with the insights and advice you need to build a high-performing sales team. We’ll cover topics such as skills development, fostering a culture of continuous improvement, aligning sales goals with company objectives, and using performance data for coaching. 1.

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Lead Fuze

DECEMBER 15, 2023

Imagine standing at the edge of a vast financial ocean, toes sinking into the warm sand. You’ve got your trusty surfboard — how to invest. But you’re not sure how to catch that perfect wave that will lead you towards wealth accumulation. Well, it’s good news! This guide is here for exactly that reason. We all know investing can be intimidating.

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Real Estate Finance Start-ups Growth 52

Sales Hacker

DECEMBER 15, 2023

The tracks are laid. The train is in the station. All aboard! But don’t worry, it’s not leaving. The adoption of an ecosystem-led approach to growth is integrating into the go-to-market environment as an entire motion. So while I say train… it’s not a one-off, it has many trips. Today, we’ll look at how ecosystem-led growth specifically manifests in marketing.

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GTM Growth Campaign B2B 96

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

Sales

Lead Fuze

DECEMBER 15, 2023

Ever been on the brink of a decision, deliberating whether to take that plunge or not? That’s what calculating return on investment , often known as ROI, can feel like. It’s your safety net in the world of investments – an essential tool you use to decide if jumping into an opportunity is worth it. The suspense is almost tangible as you crunch numbers and ponder over spreadsheets.

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Real Estate Gambling Contact Represent 52

Martech

DECEMBER 15, 2023

Data silos — isolated collections of data within different departments or systems — hinder companies from gaining a complete picture of their customers. This is the first of two articles exploring data silos in marketing. Part one focuses on: Significance, effect and root cause of data silos. Breaking down silos with processes and tools. Beginning the integration journey.

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Finance Technology Technology Contact 106

Lead Fuze

DECEMBER 15, 2023

Ever thought about how to invest in AI ? Aspiring investors can take the leap into this futuristic technology, as AI is closer than they may think. The rise of artificial intelligence (AI) has opened up new horizons for investors willing to embrace this technological revolution. The concept is as fascinating as the human brain – complex yet captivating.

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X-functional Objectives and Key Results Non-Profits Profit margin 52

Lead Fuze

DECEMBER 15, 2023

Ever stood at the edge of a cliff, gazing down at an ocean of possibilities? That’s how it feels to dive into the world of investment strategies. It can be daunting but exhilarating all at once. You might have dipped your toes in before, maybe bought a stock or two on a friend’s recommendation. Let me tell you – there’s a wealth of potential waiting to be tapped.

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Growth Real Estate Objectives and Key Results Finance 52

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Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

Sales

Lead Fuze

DECEMBER 15, 2023

Ever wonder why is diversification a recommended investment strategy ? Imagine being at a restaurant that has an unlimited selection of food. You wouldn’t pile your plate with just one type of food, right? Just like in investing, where the ‘buffet’ is full of different asset classes – stocks, bonds, real estate and more. In the same way you’d pick various dishes to enjoy a balanced meal, diversifying your investments across these assets can help manage risk.

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Real Estate Price Growth Government 52

Lead Fuze

DECEMBER 15, 2023

Imagine standing on the precipice of a technological revolution, staring out into an ocean of possibilities. That’s exactly where you are when pondering the question: Should I invest in AI ? Artificial Intelligence is like the vast sea, full of promise but also mystery. From transforming customer relationships to powering self-driving cars, AI has shown its potential for exponential growth.

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Healthcare Profit margin Agriculture Technology 52

Lead Fuze

DECEMBER 15, 2023

Ever thought about the magic behind successful companies like Google, Apple, or Amazon? Sure, they’ve got innovative products and stellar marketing. But dig a little deeper and you’ll find their secret weapon – an unbeatable team of talent! That’s no coincidence – it’s the result of a carefully designed recruitment plan.

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Referrals Objectives and Key Results Niche Strategize 52

Lead Fuze

DECEMBER 15, 2023

Have you ever stopped to wonder about the intricate world of stock trading ? It’s a game, but with real money and real consequences. From buying your first shares to analyzing complex market trends – it all stems from centuries-old traditions and innovations that make up the rich tapestry of the history of the stock market. The journey through time is filled with tales as captivating as any adventure novel.

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Appointment Technology Technology Gaming 52

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

User Experience

Lead Fuze

DECEMBER 15, 2023

Have you ever wondered about the journey that brought us to today’s digital world of tweets, blogs, and viral videos? The history of content marketing , much like a riveting novel filled with twists and turns, begins centuries ago. It’s not just an evolution—it’s a revolution. Picture this: it’s 1732, Benjamin Franklin has just published his yearly Poor Richard’s Almanack.

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Electricity Promote Engineering Entertainment 52

Lead Fuze

DECEMBER 15, 2023

Have you ever experienced a situation where your business seems to be wandering blindly, making choices without any solid evidence? Utilizing predictive analytics , it’s akin to turning on a powerful flashlight in that darkness. It uses past trends and current data to predict future events – painting an illuminating picture of what lies ahead.

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E-commerce Technique Objectives and Key Results Finance 52

Lead Fuze

DECEMBER 15, 2023

Ever wondered how we got here? From market stalls in ancient times to the digital age’s SEO-driven campaigns, the history of marketing is a thrilling journey. It paints an impressive picture of human innovation and adaptability. Once upon a time, personal recommendations were the most powerful marketing tool. But as societies evolved and technologies advanced, so did our ways of selling products and ideas.

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