Anthony Cole Training

SEPTEMBER 6, 2024

An effective sales proposal is less about what the proposal includes and more about what the end result is supposed to achieve. In fact, many sales proposals are delivered much too soon and inappropriately, often generated because the prospect asked to "see what you can do." If a salesperson follows a stage-based sales process, they know that a proposal only follows when the prospect has hit certain milestones in the discovery process, and they will be ready to give an answer, whether yes or no,

Sales 240

Sales Presentation Prospecting Process 240

Iannarino

SEPTEMBER 6, 2024

Last month, the Department of Labor revised a years’ worth of data for new jobs added. It turns out there had been an overcount of 818,000 jobs between March 2023 and March 2024, and the correction signals that job growth has been worse than previously reported. The corrected numbers are 28 percent lower. This morning, the latest job numbers were released, and they were below expectations.

Growth 197

Growth Sales 197

Search Engine Land

SEPTEMBER 6, 2024

Google Ads will phase out the option to use enhanced cost-per-click (eCPC) for new Search and Display campaigns starting in October. Key dates: October: eCPC option removed for new campaigns. March 2025: All remaining eCPC campaigns transitioned to Manual CPC. Why we care. ECPC is the most light touch of automated bid strategies, so it allowed you to dip your toe into automated bidding without giving Google full control by just working toward a conversion target.

Campaign 117

Campaign Conversion 117

SaaStr

SEPTEMBER 6, 2024

Dear SaaStr: What are The Pros and Cons of Raising VC Money from a Corporate VC? The pros, and the cons, are both limited. The issues here are smaller than they used to be. Cons: Usually won’t carry the company or write many “second checks”. So not an ideal lead investor. This is the biggest issue, or a least. trade-off. Traditional VCs usually reserve another 1x-2x of their first check for later investments.

Drivers/motivators 97

Drivers/motivators Price Start-ups Growth 97

Speaker: Jamie Bernard

Success in product management goes beyond delivering great features - it’s about achieving measurable financial outcomes that resonate across the organization. By connecting your product’s journey with the company’s financial success, you’ll ensure that every feature, release, and innovation contributes to the bottom line, driving both customer satisfaction and business growth.

Product

Search Engine Land

SEPTEMBER 6, 2024

AI winter is a term that describes funding cuts in research and development of artificial intelligence systems. This usually follows after a period of overhype and under-delivery in the expectations of AI systems capabilities. Does this sound like today’s AI? Over the past few months, we’ve observed several key generative AI systems failing to meet the promise of investors and Silicon Valley executives – from the recent launch of Open AI’s GPT-4o model to Google’s AI Overviews to Perspecti

Healthcare 116

Healthcare Niche Technology Technology 116

Partners in Excellence

SEPTEMBER 6, 2024

Continuous improvement is critical to our ability to grow, both as individuals and organizations. Whether it’s to drive higher levels of productivity/performance, responding to changes in our customers or markets, addressing new opportunities, or anything else. We have to constantly be assessing what we do, who we do it to/with, how and why we do these things—and how we improve and do more.

Growth 90

Growth Technology Technology Product 90

Martech

SEPTEMBER 6, 2024

Salesforce announced Thursday it signed a definitive agreement to acquire Own Company for $1.9 billion in cash. Own, which provides data protection and data management solutions, will help Salesforce accelerate the growth of its Platform Data Security, Privacy, and Compliance products, the company said in a release. The two companies are not strangers to each other.

CRM 91

CRM Trust Service Closing 91

Search Engine Land

SEPTEMBER 6, 2024

Paid search isn’t generally at the top of marketers’ minds when they think about audience planning, but it’s a vital part of all campaigns. Though paid search is a “pull” instead of a “push” marketing channel, there are still plenty of audience signals to implement when building and optimizing PPC campaigns. Search is a unique channel because customers tell you who they are in their search queries and path to purchase journeys (i.e., YouTube > search attribution paths ).

Click Through Rate 102

Click Through Rate Campaign A/B testing Cross-sell 102

Martech

SEPTEMBER 6, 2024

On Monday, Google and the Justice Department will begin their second antitrust trial of the year. The tech giant lost the last case , which was about monopolistic practices in online search. Now the DOJ is accusing the company of using its adtech to create a monopoly. That trial begins Monday. “Having inserted itself into all aspects of the digital advertising marketplace, Google has used anticompetitive, exclusionary, and unlawful means to eliminate or severely diminish any threat to its domina

Government 91

Government Legal Advertising/ Marketing Market share 91

Search Engine Land

SEPTEMBER 6, 2024

YouTube rolled out a new “website visits” goal in YouTube Studio’s promotions feature. This goal allows creators to drive traffic directly to their websites while growing their channel’s audience and video views. Why we care. This update makes it easier for you to turn video views into website visits, helping to promote products or services directly from your channel.

Promote 96

Promote Growth Service Product 96

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

Sales

SaaStr

SEPTEMBER 6, 2024

There’s so much discussion on LinkedIn and social media about how folks especially VPs of Sales should negotiate hard on the way in. Maybe. Go for it, by all means. But I think these posts miss a key second post. There’s an even better time to negotiate hard in many cases — around Year 2, when you’ve totally crushed it: When you’ve now built up a great team When things have accelerated When you outperformed everyone’s expectations This is so rare, especially t

Negotiate 88

Negotiate Promote Sales 88

Search Engine Land

SEPTEMBER 6, 2024

Publishers impacted by recent Google algorithm updates might never fully recover to previous traffic levels. That’s one thing that stood out to me in a newly published interview with Google Search Liasion Danny Sullivan, conducted by Barry Schwartz. Ranking improvements possible? Schwartz pointed out examples of websites impacted by recent Google algorithm updates to Sullivan.

Engineering 94

Engineering Launch Follow-up 94

Salesforce

SEPTEMBER 6, 2024

Dreamforce is a whirlwind of innovation, interaction, and inspiration — especially for a first-time attendee. This will be my seventh conference, but there’s nothing quite like experiencing it as a newbie. It’s exhilarating, informative, and so much fun. But navigating sessions, networking, and the vast Dreamforce campus can be overwhelming. As you gear up for the three-day event Sept. 17-19 in San Francisco, I want to help make Dreamforce an unforgettable – and smooth – experience.

Networking 59

Networking Appointment Meeting Gaming 59

Hubspot

SEPTEMBER 6, 2024

When a prospect first reaches out for more information, I’ve found that engagement is at its peak. Even when talks progress all the way to a signed contract, they will never be as engaged as they were in that initial moment when a problem arose and curiosity about your solution struck. Many times I’ve been frustrated trying to chase down a once-excited prospect whose priorities have already shifted to the next item on the list.

Closing 66

Closing Contract Technique Quota 66

Speaker: Conrado Morlan

In this engaging and witty talk, industry expert Conrado Morlan will explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, he’ll uncover how AI can be the ultimate sidekick, aiding in data management and reporting, enhancing productivity, and boosting innovation.

Product

Predictable Revenue

SEPTEMBER 6, 2024

Customer success employees ensure customers achieve their outcomes by guiding them through ongoing support to maximize product adoption. The post The True Cost of CS Tools and Software appeared first on Predictable Revenue.

Product 52

Product Customers Sales 52

RAIN Group

SEPTEMBER 6, 2024

What Is Business Development? Business development is the process of growing an organization, fostering opportunities, and expanding revenue. For professionals, business development often means bringing in new business, developing relationships, uncovering needs and opportunities, communicating value, demonstrating impact, and expanding accounts. When it comes to business development for professional services , one of the biggest challenges professionals face is finding time to do it all.

Service 52

Service Consult Engineering Sell 52

Sales Hacker

SEPTEMBER 6, 2024

Price 92

Price 92

Salesforce

SEPTEMBER 6, 2024

Contract 52

Contract 52

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

Customers

Martech

SEPTEMBER 6, 2024

HubSpot’s August 2024 updates focus on helping your teams work more efficiently, connect with customers in a more personalized wa, and make better decisions backed by solid data. From improving how you engage with your audience to getting more out of your analytics, these updates will give you better visibility into your organization, and better tools to act on what you learn.

User Experience 93

User Experience Campaign Contact CRM 93

Salesforce

SEPTEMBER 6, 2024

Generative AI has officially entered its second act, driven by a new generation of AI agents capable of taking action just as deftly as they can hold a conversation. These autonomous AI systems can execute tasks, either in support or on behalf of humans through their ability to leverage external tools and access up-to-date information beyond their training data.

Technique 105

Technique Trust Negotiate Meeting 105

Martech

SEPTEMBER 6, 2024

We’ve come to the end of my series, “Decoding generative AI: A marketer’s guide to text-based and visual AI content.” Because this series focused on generative AI and content, I asked AI assistant Claude Sonnet to help co-create this article with me. I instructed it to use my voice and supplied all the previous posts in this series for reference.

Negotiate 114

Negotiate Campaign Strategic planning Start-ups 114

Salesforce

SEPTEMBER 6, 2024

The history of software development is an ongoing pursuit to build increasingly higher layers of abstraction. More abstractions mean less boilerplate and infrastructure code, freeing up time to build differentiating features and innovation. Early applications had very few abstractions and were true monoliths, tightly coupling UI, business, and data access logic into a single code base.

CRM 89

CRM Objectives and Key Results Trust Represent 89

Speaker: Pulkit Agrawal

As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining product management strategies. DAPs are no-code solutions that integrate seamlessly with various technologies, and by fostering user adoption, these platforms help organizations maximize the potential of their tech investments.

Product