Iannarino
OCTOBER 28, 2024
Today’s sales arena moves at breakneck speed, and standing still is a fast way to fall behind. If you're serious about winning more deals, capturing higher revenues, and boosting profit, then the smartest investment you can make is in a serious arsenal of advanced strategies.
Martech
OCTOBER 28, 2024
Recently, I shared an example of a work email on LinkedIn, sparking a flood of opinions on whether images belong in B2B emails. It turns out, the question of “to image or not to image” is a surprisingly divisive topic in B2B. Here’s the email in question for reference. While the names have been hidden to protect privacy, the situation still reflects a poor experience for everyone involved.
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Partners in Excellence
OCTOBER 28, 2024
Charlie Green wrote a stunning post, “ Relationships Are Everything ” Some of the ensuing discussion, both in the comments on the post and Charlie and my private notes to each other focused on the transactional nature of so much of what we do. “I’ll scratch your back if you scratch mine.” Quid pro quo is sometimes mistaken as a form of caring.
Salesforce
OCTOBER 28, 2024
Imagine a world where AI agents handle many of your everyday tasks, freeing you up to focus on what truly matters — building relationships, making strategic decisions, and innovating. This isn’t a distant dream, though: It’s the reality we’re shaping in partnership with our customers at Salesforce. But the potential of artificial intelligence (AI) agents can only be realized if they’re trusted to act on someone’s behalf.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Martech
OCTOBER 28, 2024
Much like an old engine that’s past its prime, some AI marketing strategies are sputtering as technology speeds ahead. What once seemed like cutting-edge solutions have now lost their edge. Let’s take a look at which artificial intelligence trends have fallen behind and why they’re no longer delivering the results you need. 6 AI trends in marketing you need to let go of 1.
Salesforce
OCTOBER 28, 2024
Introduction Deep learning has significantly improved state-of-the-art performance for natural language processing tasks like machine translation, summarization, question answering, and text classification. Each of these tasks is typically studied with a specific metric, and performance is often measured on a set of standard benchmark datasets. This has led to the development of architectures designed specifically for those tasks and metrics, but it does not necessarily promote the emergence of
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
G2
OCTOBER 28, 2024
Read up on 40 crucial questions to ask in an interview as a candidate to make informed decisions, show your interest, and stand out to potential employers.
Salesforce
OCTOBER 28, 2024
Agentforce is now generally available, empowering enterprises to build, customize, and deploy autonomous and assistive artificial intelligence (AI) agents. This technology helps you foster both customer and employee success. But where does Prompt Builder fit in? Does Agentforce replace Prompt Builder? Should you bypass prompt creation and dive straight into build agents?
Sales Pop!
OCTOBER 28, 2024
AI Agents are becoming increasingly popular for several reasons, representing a significant advancement in artificial intelligence technology and offering numerous benefits for both businesses and individuals. Moreover, here’s a closer look at why AI Agents are gaining such traction: 1. Autonomous Action and Productivity Boost: First and foremost, AI Agents can work independently, handling tasks without the need for constant human oversight.
Martech
OCTOBER 28, 2024
I have chimed in about martech job descriptions in the past. It’s time to revisit the topic. Job descriptions typically range from specific to vague and reasonable to aspirational. (For example, an entry-level position requiring a graduate degree and several years of experience.) Many are understandably specific to an organization’s circumstances.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Salesforce
OCTOBER 28, 2024
You’ve heard about AI agents that can take on tasks and innovate at companies in ways we never thought possible. But what can they do for you? How can they save your company money and make your operations more efficient? How will they shape the future? If you’re asking these questions, you’re an Agentblazer. And there’s a whole community of folks like you who want to connect and learn.
Martech
OCTOBER 28, 2024
Last week, in an unprecedented move, the IAB filed a lawsuit to prevent the FTC from enforcing its new “Click to Cancel” rule requiring companies to make it easy to cancel subscriptions. The suit, filed with trade groups the NCTA (The Internet and Television Association) and the Electronic Security Association (ESA), marks the first time the IAB has sued the government.
Salesforce
OCTOBER 28, 2024
Delivering an exceptional customer experience hinges on unifying interactions across every touchpoint. Yet, many brands struggle with fragmented data spread across systems, channels, and clouds. Salesforce Data Cloud solves this challenge by ensuring a consistent customer data sync across all platforms. This allows brands to deliver personalized experiences in real time, no matter how or where a customer interacts with the brand.
G2
OCTOBER 28, 2024
Getting my offer to work at G2 was one of the biggest reliefs I’ve had in my career. However, it also provided a unique challenge that I’ve never experienced up until that point.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Salesforce
OCTOBER 28, 2024
About 20% of the world’s population is neurodiverse – and I’m one of those people. When I come across Salesforce pages and forms that are dense with fields and lack an easy-to-follow structure, it hurts my brain. And then the UX designer in me snaps to attention, listing all the ways to make the user experience better and more accessible – for everyone.
G2
OCTOBER 28, 2024
This Cybersecurity Awareness Month, G2 brings you a comprehensive look at the state of digital defense through the eyes of five key industry roles. In this exclusive blog post, we'll explore how different professionals approach cybersecurity challenges and their solutions.
Hubspot
OCTOBER 28, 2024
Cold calls are awful. They're inherently intrusive, naturally uncomfortable, and — according to a study from Cognism — unsuccessful roughly 95.2% of the time. With that said, that same study found that 49% of buyers actually prefer to be contacted through a cold call. That‘s why they’re still central to many orgs' sales processes. If they‘re already a staple of your day-to-day, you can’t bank on them becoming obsolete anytime soon.
G2
OCTOBER 28, 2024
Effective internal communication is key to success, and developing a strategy is the first step in achieving it. Learn how to do it for your business now.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Salesforce
OCTOBER 28, 2024
Learning to answer open-ended questions about images, a task known as visual question answering (VQA), has received much attention over the last several years. VQA has been put forth as a benchmark for complete scene understanding and flexible reasoning, two fundamental goals of AI. But, apart from accurate answers, what would these milestones look like in a successful VQA model?
G2
OCTOBER 28, 2024
Find a company's debt ratio by dividing its total debt by total assets. Learn why it matters, what makes a good debt ratio, and manage debt effectively.
Salesforce
OCTOBER 28, 2024
When humans generate novel neural architectures, they go through a surprisingly large amount of trial and error. This holds true almost regardless of how much experience in deep learning that person might have! In an optimal world, the neural networks themselves would explore potential architectures and improve themselves over time. Without human intuition and insights however, automated architecture search is fraught with peril.
G2
OCTOBER 28, 2024
Read these top xx phone interview questions and sample answers and make a great first impression in your next phone interview with confident responses.
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Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.
Salesforce
OCTOBER 28, 2024
Deep reinforcement learning (deep RL) is a popular and successful family of methods for teaching computers tasks ranging from playing Go and Atari games to controlling industrial robots. But it is difficult to use a single neural network and conventional RL techniques to learn many different skills at once. Existing approaches usually treat the tasks independently or attempt to transfer knowledge between a pair of tasks, but this prevents full exploration of the underlying relationships between
G2
OCTOBER 28, 2024
Learn what a pay stub is, why it's important, and how to create one for your small business. Simplify payroll management with our easy-to-follow guide.
Salesforce
OCTOBER 28, 2024
Speech recognition has been successfully depolyed on various smart devices, and is changing the way we interact with them. Traditional phonetic-based recognition approaches require training of separate components such as pronouciation, acoustic and language model. Since the models are all trained separately with different training objectives, improving one of the components does not necessarily lead to performance improvement of the whole system.
Martech
OCTOBER 28, 2024
Today, we’re pondering many important questions: Are search engines still at the core of consumer search, or is TikTok becoming the reigning platform? Have technologies like ChatGPT gone mainstream yet, or are we in an industry echo chamber about its adoption curve? Ultimately, how should marketers future-proof their strategies to remain relevant in the consumer buying process over the next 12-36 months?
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Salesforce
OCTOBER 28, 2024
LSTMs have become a basic building block for many deep NLP models. In recent years, many improvements and variations have been proposed for deep sequence models in general, and LSTMs in particular. We propose and analyze a series of augmentations and modifications to LSTM networks resulting in improved performance for text classification datasets. We observe compounding improvements on traditional LSTMs using Monte Carlo test-time model averaging, average pooling, and residual connections, along
Salesforce
OCTOBER 28, 2024
Automatically generating captions for images has emerged as a prominent interdisciplinary research problem in both academia and industry. It can aid visually impaired users, and make it easy for users to organize and navigate through large amounts of typically unstructured visual data. In order to generate high quality captions, the model needs to incorporate fine-grained visual clues from the image.
Salesforce
OCTOBER 28, 2024
In deep learning, there are two very different ways to process input (like an image or a document). Typically, images are processed all at once, with the same kind of computation happening for every part of the image simultaneously. But researchers have usually assumed that you can’t do this for text data: that you need to process it the way people read text: word by word, from the beginning to the end, taking context into account as you go.
Salesforce
OCTOBER 28, 2024
Humans learn natural languages, such as English, starting from basic grammar to complex semantics in a single brain. How do we build such a single model to handle a variety of natural language processing (NLP) tasks in computers? As a first step towards this goal, we have developed a single deep neural network model which can learn five different NLP tasks and achieve state-of-the-art results.
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Are your sellers unsure about using AI in their day-to-day workflows? Or are they eager to try but uncertain where to start? They might be asking: Which tasks are best suited for AI? How will using AI affect my relationship with my customers? With so many tools available, which ones are the most useful to me? To help answer these and other common questions about using AI during the sales cycle, we surveyed B2B sellers who were early adopters to get their insight and advice about how to use gen A
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