Iannarino
JULY 9, 2024
Transform your sales game by leveraging the One-Up approach, a method that ensures you always stay ahead of your clients' needs and expectations.
Sales Pop!
JULY 9, 2024
When frustration hits, it is wise to take time out to regroup and reorganize your thoughts and ambitious plans. During extraordinarily challenging times, it helps to isolate oneself to replay disturbing instances and then allow the mind to wander. A wandering mind often offers unique ideas for serious consideration; even better, it can lead to a more fruitful experience.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Partners in Excellence
JULY 9, 2024
So many of our prospecting and initial conversations start with a variant of “This is what we do… ” It may be phrased as a question, “Do you need solutions that help you do these things… ?” Or it may be more directly tied to our products, “Our product will help you achieve this… ” However we phrase it, from the outset of the conversation, we are focusing the attention on us, our company, and our products.
Sales Pop!
JULY 9, 2024
In the competitive landscape of family law, attracting new clients often hinges on your online presence. Your website serves as a virtual storefront, showcasing your expertise and building trust with potential clients. However, without a strong search engine optimization (SEO) strategy, your firm’s website might get lost in the digital crowd. This is where mastering SEO for lawyers becomes essential.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SaaStr
JULY 9, 2024
So venture capital turns out to be a pretty tough business. Imagine a $150m seed VC fund that buys 15% stakes in each startup. They write some follow-on checks, but ultimately, typically get dilutive to about 10% ownership. Then one start-up in the fund is sold for $500m. An epic amount! How much does that return for the VC fund? $50m. A lot. But … but … it’s only 33% of the $150m fund.
Sales Pop!
JULY 9, 2024
As the legal sector becomes increasingly competitive, having an excellent online presence has become a necessity rather than a luxury. With potential clients increasingly turning to search engines like Google to find legal representation, search engine optimization (SEO) has become a critical tool for law firms to attract and engage new clients. As you learn more about SEO packages, it’s important to understand that they can vary significantly in terms of services offered, strategies emplo
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
The Advantexe Advisor
JULY 9, 2024
Welcome to the rest of 2024 and beyond. The business world continues to evolve and change in so many ways that most people have become numb to it. As business ecosystems, models, and cultures continue to evolve at this rapid pace, the need for enhanced capabilities also continues to change as quickly. But something has happened to training and development.
Understanding the Sales Force
JULY 9, 2024
A friend just texted me from his Las Vegas hotel room and sent along a video of him and his son playing catch with their gloves and a baseball in their hotel room. I told him to be careful because breakage is expensive in Las Vegas and he said that’s why they do it – to be precise. His son is a friend of my son’s, was on the same baseball showcase team in high school, and they have played on the same summer collegiate league team the past two summers.
G2
JULY 9, 2024
Discover how to boost your digital engagement with multimedia content on your website and the best tools to enhance your strategy.
Spiro Technologies
JULY 9, 2024
We have a confession to make—we hate CRM. No, really, it's the worst. What if you had something like a CRM, but it did all the work for you?
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Salesfolks
JULY 9, 2024
ChatGPT’s new Memory feature offers significant potential to enhance your sales process. By efficiently organizing information, crafting personalized communications, strategizing sales execution, creating detailed account summaries, and crafting bespoke proposals, this feature can help you operate more effectively and close more deals.
G2
JULY 9, 2024
Protecting your company's sensitive data isn't just about installing firewalls and shielding your IT systems from external attacks. Risks can also come from within, and managing such risks can be more challenging than preventing a hacker from stealing your data.
PandaDoc
JULY 9, 2024
Businesses looking to lock in deals with massive corporations need to add enterprise sales software to guarantee constant service delivery and maximize returns. At the same time, organizations looking to purchase enterprise sales solutions for business-critical functions must prioritize features that can solve their pressing needs. In this article, I’ll describe different types of enterprise sales software, as well as the benefits of implementing them.
Martech
JULY 9, 2024
First-party data has become the go-to solution for many marketers grappling with increasing privacy regulations, continued loss of data signals and the impending deprecation of third-party cookies. The shift toward data directly collected from consumers makes sense. However, while first-party data holds immense value, it isn’t a silver bullet.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Search Engine Land
JULY 9, 2024
Google Ads made broad match the default setting when creating new Search campaigns, a departure from its previous default of having broad match turned off. Why it matters. This change could significantly impact campaign performance and budget spend if advertisers aren’t vigilant. Key details: Broad match is now enabled by default for new Search campaigns Could lead to increased costs if proper negative keywords aren’t in place Between the lines.
Martech
JULY 9, 2024
Microsoft Advertising announced new AI-powered asset recommendations for video ads, with Connected TV ad recommendations coming soon. Why we care. AI-powered ad creation tools are becoming increasingly sophisticated, allowing advertisers to scale their creative efforts more efficiently. More specifically, the ability to easily create assets for multiple formats (video, display, CTV) allows for more cohesive cross-platform campaigns.
Search Engine Land
JULY 9, 2024
Google may have pressed pause on their phasing out of third-party cookies , but the rest of us don’t have to. While this latest pushback means some businesses may put off their search for a solution, I will instead outline practical steps you can take today to test both alternative targeting and measurement options to successfully navigate the future landscape.
Martech
JULY 9, 2024
What leads to the successful adoption of AI in marketing? Many organizations will sweat over deciding which large language model to use and which AI-enabled marketing apps and agents are the best for their needs. However, successful adoptions of AI in marketing are much more likely to depend on something other than which technology a company selects.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Search Engine Land
JULY 9, 2024
There’s a new search strategy in town! Generative engine optimization (GEO), the younger sibling of search engine optimization ( SEO ), has arrived at the station. There’s a good chance you’re already familiar – if you head to Google and ask it a question, you’ll likely see an AI-generated blurb at the top of your search results. If you own a business and have spent time and resources vying for that top search position with SEO, this shift might be frustrating.
David Meerman Scott
JULY 9, 2024
Fascinating research via Hopelab and the Center for Digital Thriving at Harvard Graduate School of Education examining how young people perceive and interact with generative AI technologies show very slow adoption of this transformational technology. I think our educational system is to blame for not bringing AI into the classroom.
Search Engine Land
JULY 9, 2024
Microsoft Advertising announced new AI-powered asset recommendations for video ads, with Connected TV ad recommendations coming soon. Why we care. AI-powered ad creation tools are becoming increasingly sophisticated, allowing advertisers to scale their creative efforts more efficiently. More specifically, the ability to easily create assets for multiple formats (video, display, CTV) allows for more cohesive cross-platform campaigns.
Search Engine Land
JULY 9, 2024
Google indefinitely paused its planned Healthcare and medicines policy update that would have allowed certified advertisers to discuss opioid painkillers without promoting or selling them. Why we care. This reversal affects advertisers in healthcare, public policy and addiction treatment sectors who were preparing for new advertising possibilities. Key details: The original update was set for June.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Expert insights. Personalized for you.
250 
Let's personalize your content