Sat.Mar 29, 2025

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How to Transition From Founder-Led Sales to Your First Sales Team: 9 Top Tips

SaaStr

Dear SaaStr: What Are The Best Ways to Transition From The Founder-Led Sales Stage? Transitioning from founder-led sales to a commissioned sales team is one of the most criticaland trickysteps in scaling a SaaS business. Its where many startups hit roadblocks, but if you do it right, its a game-changer. Heres how to approach it: 1. Dont Rush the Transition.

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The Path to Chief Revenue Officer: Lessons from The CROs of Notion, CircleCI, and Lattice

SaaStr

So in the run up to 2025 SaaStr Annual, I wanted to highlight one great SaaStr session you may have missed on how to become a CRO, a great CRO: The Path to Chief Revenue Officer: Lessons from the CROs at Notion, CircleCI and Lattice.Tracy Young, co-founder of TigerEye and PlanGrid, brought the epic group together. 5 Non-Obvious Learnings from 3 Elite Revenue Leaders: The “Rainmaker Myth” is Dead – The best CROs aren’t magical deal closers; they’re systematic busines

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