Partners in Excellence
FEBRUARY 13, 2025
I’ve been a huge fan of Hank Barne’s research on buying and buyer regret. Over years, he showed increasing frustration in buying teams, resulting in regret. The primary observations had been frustration over the buying process, less with solution selection. In Hank’s latest research he reports that buyers are getting better in navigating their buying process.
Sales Gravy
FEBRUARY 13, 2025
On the surface, youd think that selling and asking go hand in hand. In reality, salespeople at all experience levels often hesitate, tiptoe around, or dodge direct closes because theyre afraid of rejection, worried about coming across as pushy, or insecure about asking. On this episode of theSales Gravy Podcast, Jeb Blount explores why salespeople fear asking for the sale and what to do about it with author and Sales Gravy University instructor, Tony Morris Every salesperson starts somewhere.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Hubspot
FEBRUARY 13, 2025
MEDDPICC is a game-changing B2B sales qualification framework. It will help you decide which leads to invest your time into and which leads dont help you achieve your business goals or may not convert. This way, you can focus your time on the most fulfilling leads that feel like the right fit for your business and motivate you and the sales team. Sounds like the dream, doesnt it?
G2
FEBRUARY 13, 2025
In the pre-single sign-on (SSO) era, I never conveniently browsed an application as I got stuck in a loop of resetting passwords or recalling security questions to revive access.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Predictable Revenue
FEBRUARY 13, 2025
Tyler Phillips, Principal PM of AI at Apollo.io, explains how their latest AI power-ups transform outbound sales. The post What To Expect From Apollo Next with Tyler Phillips appeared first on Predictable Revenue.
G2
FEBRUARY 13, 2025
I joined G2 during the pandemic while working completely remotely, which made me realize just how important it is to feel connected, supported, and engagedeven from a distance. While I wasnt in an office setting, the tools and strategies G2s team used played a big role in helping me feel part of the company culture right from the start.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
G2
FEBRUARY 13, 2025
A friend of mine works at a fintech company. One day, they received an unexpected audit request tied to suspicious transactions flagged by regulators. The compliance team scrambled to gather data, digging through spreadsheets, emails, and fragmented systems. It was chaotic. And worse, they missed key details that resulted in fines.
Salesforce
FEBRUARY 13, 2025
As marketers, we know that personalization isnt a nice to have anymore. Its a must. But even with new technology tools that promise to help better personalize campaigns, marketers are struggling to get it right. According to Salesforce’s 9th State of Marketing report , only 32% of marketers are completely satisfied with how they use customer data to create relevant experiences.
SaaStr
FEBRUARY 13, 2025
So Carta has some interesting new data from all of its start-ups from The Class of 2018 here. Every start-up dataset is a bit different. Some are broader than Carta, some narrower, but Carta is a good proxy for typical tech start-ups that raise a seed round. And what happens after that seed round? Within 7 years, 62% of start-ups shut down. But of the ones that raise seed capital?
Martech
FEBRUARY 13, 2025
HubSpot unveiled a whopping 111 updates last month, and weve identified the 14 most impactful changes to optimize your teams performance and strategy. HubSpot’s January 2025 updates focus on helping you manage workloads efficiently, maximize content reach and track key performance metrics with ease. From upgrading ticketing systems and marketing automation, to improving your ability to analyze campaign impact and comply with data privacy regulations, these updates will give you better team
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SaaStr
FEBRUARY 13, 2025
So there are two massively different vibes in B2B and Cloud and SaaS today: Folks fighting to keep slowing growth going. Which, perhaps ironically, leads vendors to be less customer-centric. Here, we see threats when customer attempt to cancel, big price increases every year, and renewal managers trying to force customers to buy extra seats they don’t need. but also In high-growth AI-fueled spaces, massive competition as well.
G2
FEBRUARY 13, 2025
Running a law firm is more than just court appearances and client consultations; its about managing an intricate web of cases, deadlines, billing, and compliance. While I dont have a legal background, I connected with legal professionals, practice managers, and tech experts to uncover the real challenges law firms face, like tracking billable hours, managing documents, and ensuring smooth client communication.
Hubspot
FEBRUARY 13, 2025
A few years ago, I was in the market for a learning management system. While I was looking into the different offerings, I noticed that each arm of these businesses felt like a different company. The marketing side was fun and relatable. The sales team knew the product best but took a totally different tone. Reading different web pages felt like different experiences.
Martech
FEBRUARY 13, 2025
Most brands replace their martech tools within five years, according to the most recent MarTech Replacement Survey. chasing better features, integration and ROI. But selecting the right platform isnt just about finding the best software its about building a partnership that lasts. The traditional request for proposal (RFP) process, while necessary, is often flawed, leading to lengthy evaluations, rushed decisions and regret at renewal time.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Expert insights. Personalized for you.
82 
Let's personalize your content