Martech

NOVEMBER 26, 2024

If you’re like me, then in the past 12 months, you’ve heard about Alex Hormozi’s book “$100M Offers” at least a half-million times. It feels like all the business coaches are saying the same thing, “You’ve got to have an irresistible offer, or you’ll never sell anything, die and be buried in a pauper’s grave.” Frankly, it annoys me every time I hear it.

Customers 128

Customers Price Up-sell Start-ups 128

Understanding the Sales Force

NOVEMBER 26, 2024

Randy Newman has written a lot of hit songs. The two most popular were probably Short People and I Love LA but he also wrote the music for Toy Story and Monsters, Inc. In 1970, Three Dog Night recorded one of his songs called Mama Told Me (Not to Come). If you don’t remember or weren’t around to hear one of the first hits of the 1970’s, you should probably watch/listen to the song, Mama Told Me (Not to Come) below and pay attention to the words in the chorus.

Presentation 131

Presentation Sell Process Sales 131

Sales Hacker

NOVEMBER 26, 2024

Kim Peretti is an experienced Customer Success executive with over 25 years in the technology industry. Her most recent role was as Chief Customer Officer at Klaviyo, where she transformed the customer success organization during the company’s hypergrowth, and played a key role in preparing the company for its IPO. Prior to Klaviyo she was the Group Vice President of Customer Success at DocuSign, where she built and lead successful strategies that delivered key customer outcomes and results.

GTM 108

GTM Customers Growth Technology 108

Iannarino

NOVEMBER 26, 2024

Why You Are the Key to Client Success in Modern Sales When you secure a first meeting with your dream client, neither your company, your clients, nor your solution is enough to cause your client to buy from you. Instead, you and you alone are responsible for creating the value that causes the buyer and decision makers to buy from you.

Clients 257

Clients Meeting Sales Closing 257

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

The Advantexe Advisor

NOVEMBER 26, 2024

Thanksgiving weekend is my favorite time of the year. It’s a time for reflection and giving thanks, family gatherings, and a chance to catch your breath before the year’s final Q4 stretch and the obligatory beginning of Q1. But Thanksgiving’s influence goes well beyond the dinner table and gathering with friends and family. Thanksgiving is a significant driver of the economy, carrying a major impact across food, entertainment, travel, and retail.

Retail 106

Retail Drivers/motivators Entertainment Sales 106

Martech

NOVEMBER 26, 2024

Customers have high and constantly evolving expectations for their experience with your brand. As brands work to build stronger connections and increase engagement, technology plays a key role in supporting these efforts. However, it’s important to remember that the customer experience is driven by emotions, feelings and perceptions — technology simply facilitates and enhances that experience.

Technology 75

Technology Technology CRM Meeting 75

Hubspot

NOVEMBER 26, 2024

Have you ever thought to yourself, “Where the hell is all my money going?” I have, too. And I’m not even a business owner. Even with a substantial plan and the best intentions, anyone can lose track of finances. I can imagine it’s even more complicated when you’re managing sales , multiple budgets , and full-scale operations all on your own. However, I’m happy to share that there is a modern-day solution to your money management woes: Cash flow forecasting.

Finance 36

Finance Strategize Follow-up Start-ups 36

G2

NOVEMBER 26, 2024

As a marketer and an AI enthusiast, I'm always looking for tools that make creativity faster, easier, and more impactful. From ChatGPT to Gemini, I've explored countless AI tools, but using AI image generators felt like a different kind of alchemy.

64

64

TaskDrive

NOVEMBER 26, 2024

Learn why showing your face online builds trust, sets you apart, and boosts your business. Simple tips for authentic personal branding The post People Buy From People: Why Showing Your Face Online is Your Best Sales Strategy appeared first on TaskDrive.

Trust 52

Trust Sales Education 52

G2

NOVEMBER 26, 2024

The G2 Gives review campaign is an initiative that allows users to support charitable causes by leaving product reviews. Through G2 Gives, reviews not only benefit software buyers everywhere by providing valuable feedback on products, but they also contribute to a meaningful cause.

Campaign 59

Campaign Product 59

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

Martech

NOVEMBER 26, 2024

By now, you may have encountered SEO dashboards, such as those from Screaming Frog, which sync with Looker Studio. Perhaps you use an enterprise tool to track your technical SEO in the cloud. That’s all fine, but how helpful is it? Is it improving your rankings? If you’re managing 30-50 or even 100+ sites, does tracking technical SEO with cloud crawlers offer anything actionable?

CTR 126

CTR Engineering Pitch Follow-up 126

SaaStr

NOVEMBER 26, 2024

So at the end of SaaStr Annual this year, I shared a bunch of statistics and metrics. Including one where, for the first time ever, we came up short: We missed our goal for the first time (since we set one) on Inclusion at Annual. We only had about 680 qualified attendees on our no-cost Equality and Inclusion program. We’d always hit our goal of 1,000 since we rolled out the program in 2018.

Represent 105

Represent Promote Start-ups Closing 105

Salesforce

NOVEMBER 26, 2024

If all of our marketing expectations became reality, it might look something like this: AI working efficiently, connecting with customers where and when they prefer to engage, or taking the tedious work out of your everyday tasks. But instead, it probably looks like this: you don’t know where to start with AI, send generic email promotions and hope someone opens them, and you manually do tasks that require a lot of time.

Customers 105

Customers Referrals Campaign User Experience 105

Salesforce

NOVEMBER 26, 2024

Background Earlier this year, Salesforce’s Office of Ethical and Humane Use and Offensive Security teams performed security and ethics assessments on Salesforce’s first version of Copilot, now Agentforce , an autonomous AI agent for CRM use cases. The assessments focused on using direct prompt injection to bypass internal and external model guardrails used at various points in the LLM interaction lifecycle to prevent offensive, irrelevant, or incorrect outputs.

Objectives and Key Results 52

Objectives and Key Results Pipeline Construction Engineering 52

Advertiser: ZoomInfo

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

GTM