Iannarino

DECEMBER 29, 2023

Axiom 1: Do Your Homework Beforehand Always research and understand a client's business before you contact them. This prep work makes sure your conversation is relevant and informed.

Clients 205

Clients Contact Sales Conversion 205

SaaStr

DECEMBER 29, 2023

If I had to summarize venture capital today, it would be like this: There is Very Little Oxygen Today Above $200m Valuations What do I mean? It’s still a weird world in venture: Firms are both shutting down and raising new funds. More entrepreneurs are doing direct investing themselves than ever. Unicorns are hurting, but — Nasdaq is at an all-time high.

Growth 144

Growth Trust 144

Partners in Excellence

DECEMBER 29, 2023

It’s year end, people are reaching out, through all channels, with connection requests, meeting requests to sell me something, everything you can imagine. And, as you might expect, everyone has “personalized” their outreach. Somehow, though it should be no surprise, they are remarkably impersonal. I’ve gotten used to ignoring those that are addressed to D.A.

Presentation 133

Presentation Meeting Sell Prospecting 133

Martech

DECEMBER 29, 2023

It’s been a tough year for many consumers. The rising cost of living has people paring back personal and household spending. This makes marketing teams more important in the battle for customer loyalty and share-of-wallet. And, just like consumers, they are trying to do more with fewer resources. Doing this means ensuring maximum efficiency in their campaigns and media planning.

Objectives and Key Results 120

Objectives and Key Results Technology Technology Campaign 120

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

SaaStr

DECEMBER 29, 2023

In part one of this week’s Ask-Me-Anything (AMA) with SaaStr founder and CEO Jason Lemkin, he answered the community’s questions about whether all anyone cares about is AI anymore, investor appetites going into 2024, vertical SaaS, and thriving as a solo founder. Catch up on the first half here if you missed it. In part two we head into IPO waters, how to incorporate AI into your products, the best way to drive employee performance, pricing models, and much more.

Customers 111

Customers Price Growth Construction 111

Martech

DECEMBER 29, 2023

In the year ahead, marketers will be looking to expand the channels and ordering methods that customers can use to shop online. Many of these channels have been around for years (see shoppable ads, below), but they will be tied together and more engaging thanks to AI innovations marketers will adopt in greater numbers. Making every order option available for retail shoppers As is the case with customer experience , 2024 will find marketers leveraging AI to create a more robust ecommerce presence

Retail 118

Retail B2C Manufacturing B2B 118

Search Engine Land

DECEMBER 29, 2023

Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social and display. What follows are links to the 10 most-read, must-read Search Engine Land PPC columns of 2023 that were contributed by our fantastic group of Subject Matter Experts. 10.

Engineering 105

Engineering Lead generation Retail Campaign 105

Martech

DECEMBER 29, 2023

The success of Black Friday, the annual, in-person shopping bonanza complete with overnight camping for deals, has launched an entire season of markdowns. Cyber Monday, Cyber Weekend, and now, Cyber Week, are each an undeniably massive revenue driver for American companies. And, it makes sense — brands stand to capture more business by stacking similar promotions to capitalize on Black Friday.

Trust 104

Trust Drivers/motivators Repeat business Sales 104

Search Engine Land

DECEMBER 29, 2023

Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting SEO landscape. What follows are links to the 10 most-read, must-read Search Engine Land SEO columns of 2023 that were contributed by our fantastic group of Subject Matter Experts.

Engineering 99

Engineering Strategize Launch Process 99

The Digital Technology

DECEMBER 29, 2023

It must have scared you when the graphics card driver was installed, and your screen went black. While the power light was on, the screen was blank. Though the large black screen prevents clicking, the white mouse pointer is still … How to Fix Black Screen After Installing Graphics Card Driver?

Drivers/motivators 59

Drivers/motivators 59

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Sales Hacker

DECEMBER 29, 2023

What better way to cap off the year 2023 than with some. Just like last week, we’ve got something special for you: a compilation of perspectives from some of the best go-to-market (GTM) leaders out there. This week, however, is full of hot takes. 20 GTM leaders answer the question: What is one widely held belief that revenue leaders have that you think is bull$ or no longer serving us?

GTM 93

GTM Cold Call UX Price 93