Wed.Nov 13, 2024

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Get ready for 2025 with insights from industry leaders by Edna Chavira

Martech

Retailers are facing significant challenges and opportunities as they prepare for 2025. To stay ahead, leveraging advanced technology and data strategies to enhance customer engagement and drive growth is essential. Join our expert panel for Charting the Path Forward: Building a Future-Forward Platform for Retailers in 2025. Gain insights from Melissa Tatoris, Head of Retail Practices at Zeta Global, and Leslie Lorenz, Head of Retail at Snowflake, on building a future-ready platform.

Retail 107
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5 Interesting Learnings from Klaviyo at Almost $1 Billion in ARR

SaaStr

So the latest SaaS leader to cross $1B ARR is Klaviyo. Klaviyo dominates marketing in the Shopify ecosystem and in ecommerce, and just keeps on scaling. It was the only SaaS IPO on 2023. The only one! And at almost $1B ARR, it’s still growing a stunning 34% (!). In the words of founder CEO Andrew Bialecki: “There’s no downturn at Klaviyo.” 5 Interesting Learnings: #1. 110% NRR from 157,000 SMBs Yes, it can be done, 110% NRR from SMBs.

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DemandScience and Terminus merge, keeping data at the center of B2B marketing

Martech

The merger of DemandScience and Terminus, announced on Tuesday, is the latest act of consolidation in the B2B media and lead generation landscape and emphasizes, once again, the importance of data to identifying and engaging B2B buyers. DemandScience, which was founded in 2012, is a data aggregator that helps B2B companies identify and engage with potential buyers.

B2B 106
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Samsara’s Rise to Vertical SaaS Leader and $1B+ ARR with Samsara’s CEO and Co-Founder, Sanjit Biswas and SaaStr CEO and Founder Jason Lemkin

SaaStr

So who’s doing well in SaaS today? Well, one of those hero companies is Samsara. Few companies have achieved the level of impact and growth as Samsara. Powered by the overall strength of the U.S. economy, by shipping, by trucking, by industrial applications, and more … there’s no downturn at Samsara. It’s currently at $1.26B in ARR and growing 36%!

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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How marketing leaders can transform marketing from a support function to a growth driver

Martech

The decline of marketing as an influential business function is well documented. Among C-suite roles, chief marketing officers (CMOs) are the least likely to advance to the CEO spot and the most likely to be dismissed. This unsettling trend is supported by the Fall 2023 CMO Survey, where most CMOs reported limited involvement in executive-level decisions.

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The State of Sales Training and Continuous Learning: Key Findings From New Research

RAIN Group

Effective sales training is widely acknowledged as a critical success factor for sales organizations. But how many companies are truly excelling in this area? And what distinguishes those with highly effective sales training and development from the rest? The answers may surprise you.

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Chickens In The Cockpit: How We Use Elevate to Coach Our Employees

Membrain

Membrain Elevate , our newest offering, launched recently. I want to give you an insider view into how our teams test everything we build before we offer it to the public, so I spoke with our Head of People Growth and Operations, Nina Werner. Nina has been piloting Elevate to support routine coaching across all our teams and leaders.

Launch 70
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Sinch introduces RCS features in Customer Dashboard

Martech

Mobile experience company Sinch announced RCS features are now available in the Sinch Customer Dashboard, allowing marketers to integrate rich content into mobile message (SMS) campaigns. In the U.S., RCS (rich communication services) was a little used version of SMS messages only available on Android, until this year. Apple added RCS to iOS 18, significantly increasing the reach of RCS, which include options for video content and interactive features like buttons.

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Loss Aversion. Posted on November, 2024

Partners in Excellence

None of us like to lose! As sellers, we expect tough competition and challenges, but we are driven to win. There’s a sense of well deserved pride to see a customer select us as the best of all the alternatives. While a nuanced idea, sometimes, we may be less focused on winning, more focused on not losing. It seems our aversion to losing is, often, higher than our desire to win.

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With So Many CRMs, Which One Do You Choose?

Adaptive Business Services

The answer is pretty simple. It’s the one you will use. Which one will you use? The one that meets your needs and the one you have been properly trained on how to use. There are hundreds, if not thousands, of CRM systems out there and a very large number of them are very good. CRM, inherently, is not that complicated. However, if you really want to leverage the power of your CRM, respectfully, you probably will want someone like me to show you how to do that.

CRM 62
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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How managed WordPress hosting can level up your SEO by Kinsta

Martech

Many believe that SEO is just about keywords, backlinks and content. But a website’s performance can also impact SEO success. How fast your site loads, how secure it is and even how stable it remains during traffic spikes can impact SEO, too. That’s why investing in managed WordPress hosting is a good idea. Unlike shared hosting, managed hosting is specifically built to support high-performance websites.

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Influence to Impact: Zoë Hartsfield's Blueprint for Business Success

G2

In today's digital-first era, marketing has undergone a seismic shift, with social media and influencer marketing taking center stage. A few years back, being an influencer wasn’t even considered a real profession but now influencer marketing is an actual term and a full-blown job.

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How Turtle Bay Resort Elevated Its Guest Experience with Salesforce Partners and AI

Salesforce

Turtle Bay Resort has been the backdrop for blockbuster hits such as Forgetting Sarah Marshall, Jumanji, Hunger Games: Catching Fire, and Pirates of the Caribbean: On Stranger Tides. But recently, the resort, which boasts 1,300 acres of pristine Hawaiian paradise, has also become the scene for a guest experience as thrilling as those films, thanks to a powerful digital transformation.

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ISO Compliance Essentials: Your Guide for Meeting Certified Standards

G2

When it comes to managing a business, achieving compliance is often one of the trickiest challenges. It’s not just about ticking boxes; it’s about ensuring your organization meets recognized global standards and runs as smoothly as possible.

Meeting 59
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Increase Revenue With Better, Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

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What is pricing analytics? How data-driven pricing boosts profitability

PandaDoc

Understanding how pricing impacts profitability is crucial for businesses. Pricing analytics uses data to provide insights into customer behavior, market trends, and competitor strategies — ultimately helping businesses set prices that maximize revenue and meet customer expectations. This guide will explore what pricing analytics is, its benefits, and how businesses can use it to gain a competitive edge, boost customer satisfaction, and drive profitability.

Price 52
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Google Knowledge Panel: What Is It and How To Get Yours

G2

Learn about Google Knowledge Panel, how to set it up, and optimize it to boost brand visibility. Follow our step-by-step guide to claim yours on Google.

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Bridging the Gap: Aligning Sales and Marketing for Enhanced Business Success

Sales Pop!

In today’s fast-paced business world, sales and marketing teams need to align to drive revenue. To improve customer satisfaction, and build a competitive edge. However, these two interdependent departments often operate in silos, which leads to misunderstandings, inefficiency, and missed opportunities. This article examines the importance of aligning sales and marketing , the challenges that hinder this alignment, and strategies to foster a more collaborative, effective partnership.

Sales 52
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Owning Your Content with Outlever Co-founder Melissa Rosenthal [Video]

G2

Find out how to take control of your brand’s narrative and build trust in a crowded digital space with insights from Outlever co-founder Melissa Rosenthal.

Trust 59
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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Hacking GTM Strategies for AI Products with Maja Voje

G2

AI products need unique GTM strategies. Learn how to price them for real value, position them in new markets and find the best motions to engage users.

GTM 59
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Navigating the Cloud Migration Process From Assessment to Validation

G2

Explore this four-step cloud migration process to navigate the complexities of planning your company's upcoming cloud transition.

Process 59