Anthony Cole Training

DECEMBER 27, 2024

We know that salespeople who accomplish their goals do these things consistently: Their goals are written down and they have a plan to achieve them. They have a timeframe that they stick to and their goals are defined and measurable. Lastly, they have an accountability partner or a coach to keep them on track. A sustainable sales goal plan is more than just thinking about and writing down goals.

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Strategic planning Strategize Sales 250

Martech

DECEMBER 27, 2024

In the new year, customer experience will remain a high priority for marketers. The aim will be consistent with previous years seamless omnichannel journeys that are flexible and responsive to customer preferences. Of course, those preferences change. One of the biggest changes next year wont happen on customer touchpoints. It will happen in how marketers and organizations view customer experience.

Customers 107

Customers Appointment Education Consult 107

SaaStr

DECEMBER 27, 2024

SaaStr CEO and Founder Jason Lemkin recently sat down with HubSpot Chairman and co-founder Brian Halligan , who shared valuable insights on the current state of SaaS, evolving board meeting formats, and how AI is reshaping the industry. Here are the key takeaways from part 1 of this interview. Reflecting on Company Outcomes as a Founding CEO We started with Brian flipping the tables a bit and asking Jason a question to kick off the interview: “I know this is a podcast supposed to be interv

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Meeting B2B Growth Engineering 92

Martech

DECEMBER 27, 2024

Google Ads recently introduced a new dashboard tool called Brand Report, and for brand advertisers, this could be a game-changer. Tracking reach and frequency across campaigns has been a frustrating puzzle for years. Data was scattered across various reports, making it a time-consuming and error-prone process to get a holistic view of campaign performance.

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Campaign Represent Gaming Process 105

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

SaaStr

DECEMBER 27, 2024

So as we wind down 2024 … what were the most popular SaaStr posts of the year to catch up on? We had 940 posts in 2024 alone! Let’s look at the Top 10 SaaStr Posts of the Year: #1. Venture-Backed or Bootstrapped? Theres a Third Way. Just Raise One Round. #2. How Revenue Multiples Really Fall After Each VC Round #3. A Framework For Your First SaaS Sales Comp Plan #4.

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Price Start-ups Customers Sales 78

Martech

DECEMBER 27, 2024

For the holiday shopping season, Ita Bank partnered with the Brazil-based agency Africa Creative to make soccer field advertising boards shoppable. The traditional boards around the field’s perimeter were transformed for a Brazilian match between Botafogo and Palmeiras. The boards promoted the Ita Shop, the bank’s online marketplace. In a neat twist, each time the ball made contact with the boards during the match, real-time discount coupons were released to fans, with offers on prod

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Promote Contact Campaign Up-sell 66

The Advantexe Advisor

DECEMBER 27, 2024

The end of a year is a time for both reflection and planning forward. 2024 was another volatile year from a business perspective as many organizations dealt with a bumpy economy and other issues that included: What to do with AI? Spin-offs, mergers, and restructurings Sustainability Remote Work Cybersecurity Supply chain issues Labor force issues Its important for everyone to take inventory of the things that worked and the things that didnt and move forward with your strategy, the setting of go

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