Evolution of a Sales Professional: Key Strategies for Growth, Skill Enhancement, and Achieving Sales Excellence
Iannarino
FEBRUARY 25, 2024
You can’t improve your ability to sell by reading a book. Learning to sell requires you to sell. This is very much like learning to swim. You may have learned to swim by being thrown in the deep end of the pool. Similarly, you may have learned to sell by being thrust into the deep end where, instead of feeling as though you were drowning, you felt ill-equipped for the sales conversation and lacked the business acumen that would have enhanced your performance.
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