Fri.May 31, 2024

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High-Impact Sales Training Techniques for Software: Key Lessons for Success

Iannarino

Are you struggling with sales techniques for software? Discover the key lessons for successful software sales!

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Raising the Bar - Take Responsibility

Anthony Cole Training

“Did I hire my salespeople this way or did I make them this way?” This is the question every sales manager must ask. Fixing performance problems always starts with Standards and Accountability.Accountability means taking responsibility for outcomes – good or bad. A sales leader’s primary responsibility is to put the BEST team into the marketplace.Much like a general manager in sports, a director of a theatre company or an orchestra leader of a symphony, you have a job and a responsibility to hir

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“Rearranging The Deck Chairs”

Partners in Excellence

Yesterday, I was privileged to sit in a discussion with a number of SaaS founders and sales executives. We were talking about organizing the GTM functions to maximize performance. It was a fascinating discussion. It’s also like so many discussions I see, with all sorts of organizations. These discussions focus on how we structure and organize to drive higher levels of performance.

GTM 137
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AI is a threat to some marketing agencies, an opportunity for others

Martech

AI will soon be able to handle up to 95% of the work currently done by marketing agencies, creative professionals and specialists, according to Sam Altman, CEO of OpenAI. If his prediction holds true, are marketing agencies headed for an extinction event in which some survive but many are wiped out, like the dinosaurs at the end of the Cretaceous period?

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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7 Marketing Hot Takes with SaaStr Founder and CEO Jason Lemkin on the Exit Five Podcast 

SaaStr

SaaStr founder and CEO Jason Lemkin joins Dave Gerhardt on the Exit Five podcast to talk about all things marketing in SaaS: How sales and marketing had changed since 2020 What motivates people to keep going Solopreneurship Jason’s content creation process What makes a great VP of Marketing Questions every marketer and founder should ask in interviews Should the CMO report to the CRO And much more!

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B2B customer acquisition strategies are evolving

Martech

For a long time it was difficult for B2B marketers to meet prospects face-to-face or at in-person events. Customer acquisition became in many respects a digital process, although it’s now being complemented again by the human touch. While social media and digital advertising have been the leading customer acquisition channels since the early days of the pandemic, live events and partner programs are becoming important again.

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Why local, fine-tuned models are the near future of the AI workflow

Martech

For many people, ChatGPT is synonymous with generative AI. It was certainly the platform that captured the world’s attention. Even today, many people haven’t ventured further than the comfortable chat-based interface that it offers. This is a shame, as it means that many people haven’t yet fully grasped the amazing opportunities that these technologies bring — or the potential associated dangers.

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How to Drive Sales with Content Marketing in 2024

G2

Content marketing sales can bring you some of your most loyal, long-term customers. Learn how to use content marketing to increase revenue in business.

Sales 103
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Personal Finance Strategies For Sales Professionals

Sales Gravy

On this important episode of the Sales Gravy Podcast, Jeb Blount, Jr (a.k.a JBJ) discusses personal finance for sales professionals with Ben Lex, a former B2B sales superstar turned financial advisor. Ben shares game-changing insights tailored specifically for sales professionals. The Financial Fitness Mindset In sales, we're all about closing deals, hitting targets, and making more money.

Finance 98
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LinkedIn shrinks link previews for organic posts

Search Engine Land

LinkedIn has reduced the size of link preview images for organic posts, while maintaining larger preview images for sponsored content. Why it matters. The change aims to encourage more native posting on LinkedIn and could prompt more users and brands to pay for sponsored posts to retain larger link previews. Why we care. The change incentivizes advertisers to pay to promote posts to get more visibility with larger link previews.

Promote 91
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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What are Payment Terms? A Useful Guide for Businesses

G2

Payment terms are the conditions on an invoice dictating what, how, and when a buyer will pay the seller for a purchase. Learn about its importance.

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Google to honor new privacy laws and user opt-outs

Search Engine Land

Google is rolling out changes to comply with new state privacy laws and user opt-out preferences across its ads and analytics products in 2024. The big picture. Google is adjusting its practices as Florida, Texas, Oregon, Montana and Colorado enact new data privacy regulations this year. Key updates include: Restricted Data Processing (RDP) (which is when Google limits how it uses data to only show non-personalized ads) for new state laws: Google will update its ads terms to enable RDP for thes

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How to Give Feedback to Your VA: Improving Your Care Experience

TaskDrive

If you've ever wondered how to give feedback to your VA, then this was written for you! The post How to Give Feedback to Your VA: Improving Your Care Experience appeared first on TaskDrive.

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4 key SEO lessons to avoid site launch disasters

Search Engine Land

Site launches are arguably one of the most risky SEO endeavors. You can go from pure SEO bliss to catastrophe at the flip of a switch. I’m sure any experienced SEO you ask could tell you a site launch horror story or two; whether it was their own doing due to lack of knowledge/experience or something completely out of their hands. My hope with today’s article is that you may learn something from some of the lessons I’ve learned launching websites over the past decade.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Wholesale Telecom Sales is Getting More Complex. Here’s How AI Can Help You Keep Up

Salesforce

The business of wholesale telecom sales is fundamentally transforming. Free messaging apps like WhatsApp have taken away from wholesale telecoms’ core voice service business. Plus, data service has become increasingly commoditized. In response, the wholesale market has expanded to a diverse set of offerings such as leasing network infrastructure including fiber and providing managed services for IT and business functions, in addition to cloud solutions and location hosting for hardware.

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Google restores News and Discover after widespread disruption

Search Engine Land

Google is having some technical difficulties this morning with its news engine. Google News, the news tab in Google Search, Google Discover, Google Trends and other Google services that use news publications are currently not returning results for many searchers. The issue seemed to start a couple of hours ago , but now is getting worse and happening for more Google searchers.

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How to create a sales process map for your sales team

PandaDoc

Regardless of your destination, you’re better off using a map to reach it, right? The same applies to sales. The key goal of sales process mapping is to help your team accelerate performance by defining and then optimizing visualized steps to help them rack up more wins. So, if you’re ready to move past relying on your gut feeling as a compass, gain more confidence in your sales processes, and start crushing targets and hitting desired outcomes, read on!

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Lead gen vs. ecommerce: How to tailor your PPC strategies for success

Search Engine Land

One size certainly does not fit all in PPC advertising. The strategies that drive success in ecommerce often differ from those required for effective lead generation. Lead generation through PPC is more challenging than ecommerce. There are more obstacles and numerous sales funnel strategies to navigate. Additionally, major ad networks often favor ecommerce brands because of their new features and educational resources.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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How Are Grocery Store POS System Shaping the Future of Shopping?

The Digital Technology

Technology differentiates supermarket shopping experiences. That’s especially true of point of sale (POS) technology. Grocery shop POS systems have greatly changed how people look, interact, and buy daily essentials. What’s driving the change?