Sun.May 19, 2024

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The Art of One-Up Sales: Why You Must Be One-Up Now and In the Future

Iannarino

My mission is to convince you that what matters now is whether you are One-Up or One-Down. But before we move forward, let’s define what makes you One-Up or One-Down.

Sales 141
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Dear SaaStr: Do VCs Like Short, Teaser Pitch Decks?

SaaStr

Dear SaaStr: Do VCs Like Short, Teaser Pitch Decks? I can tell you I don’t. Send the full deck. At least, send enough of it so I already want to invest by the time I’ve read it. The average VC receives 500+ decks a year, maybe more. Why will your 2–3 slide “teaser” deck stand out? 99% of the time, it won’t. Think of it from that perspective. Raising capital is sales.

Pitch 121
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The Art and Science of Complex Sales Podcast

Membrain

Join the conversation with Frank Cespedes , a senior lecturer at Harvard Business School as he brings his arsenal of sales wisdom and leadership expertise to our latest episode.

Sales 71
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MarTech Moment: Microsoft Clarity

Heinz Marketing

In this week’s MarTech Moment, we are featuring Microsoft Clarity , a tool I’ve just recently come to know but have been using regularly for our own website optimization. Clarity is a free behavioral analysis tool that helps you understand how people interact with your website. It can help you identify areas for improvement and optimize user experience.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.