Anthony Cole Training
MARCH 29, 2024
Putting the best people in the right seats is the biggest problem identified by most business execs, especially as it applies to critical sales roles. In today’s high tech, fast-moving economy, finding the right people who can and will sell for your company is a keystone for success. What can your firm do differently to attain better results and attract top talent?
Iannarino
MARCH 13, 2024
It is common for large, mature sales organizations to have several salespeople who once acquired new logos, but haven’t signed a new major client in ages. These salespeople won some gargantuan clients because they developed relationships with them and effectively pursued them. Since the contract was signed, these clients have been generating enough commissions that the senior salespeople are comfortable with their income and become complacent.
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Sales Pop!
MARCH 20, 2024
Everyone has a unique mindset, goals, and methods for achieving their desires. However, most are unaware of the gatekeepers residing within their mindsets. The noise within and the ‘no’s preventing them from achieving their business growth and desires. ‘Open minds can open closed doors, and business growth depends on the impact we make.’ Two recent experiences exemplify the harm some do to their potential for business growth.
Cerebral Selling
MARCH 18, 2024
Some of the most common and innocent interactions between sales reps and their managers can also be the most harmful. For example, reps often come to their leaders with questions like: “My customer went dark on me. What should I say to get them back to the table?” “This customer is asking for a 30% discount to get the deal done. Should we agree?” “I asked for a discovery call but the customer just wants a demo.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Partners in Excellence
MARCH 6, 2024
Just as selling has evolved, buying has evolved–but differently. Too often, there is an alignment challenge between what buyers need and what sellers do. We seem to be on diverging paths, and this creates problems for both buyers and sellers. What don’t buyers need from sellers? While it’s always dangerous to make generalizations because there are always exceptions, but with that as a disclaimer, let’s focus on what buyers don’t need from sellers.
Force Management
MARCH 14, 2024
If you’re leading an organization that’s selling a solution, whether in an established market or a new vertical, you’re competing for your buyers’ attention. The competition is high – we are all faced with hundreds of sales messages each day. Successful sales organizations know how to consistently rise above the noise and command greater market share.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Iannarino
MARCH 4, 2024
There are people who still believe that the sales contest is between two companies and their solutions. The truth is that the contest is between the salespeople vying for the opportunity.
Sales Pop!
MARCH 4, 2024
The first sales slogan to accept is that upfront, people buy you, not your product or service. Therefore, it is critical to establish a standout brand and focus on being original in how you serve and accommodate clientele and audiences globally. Moreover, trustworthiness is essential. It is always wise to question our unique mindset, ambition with goals attached, and strategies for moving to new heights.
Search Engine Land
MARCH 5, 2024
Google is unleashing multiple measures aimed at improving the quality of its search results beginning today. Google is releasing the March 2024 core update and a number of spam updates (aka March 2024 spam update). Also, Google’s helpful content system has been incorporated into its overall core ranking system. In addition, Google announced several new and updated spam policies that it will begin enforcing through automated algorithms and manual actions.
Partners in Excellence
MARCH 13, 2024
We still have very antiquated views of our “value proposition.” Most of the time, we restrict it to the value that might be realized through the purchase and implementation of our solutions. Ideally, we will have developed a business case for our solutions, perhaps looking at cost reduction, ROI or some other financial return the customer should expect from our solution.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SaaStr
MARCH 22, 2024
So Redpoint Ventures published some of the slides they recently presented to their Limited Partners (their own investors) here. There’s a ton of good data there, but this one slide stood out to me, because it was put together in a really clear fashion, better than other data sources I’ve seen. And what it says is that even though Seed stage investing remains arguably as strong as ever … Series A hasn’t bounced back.
Anthony Cole Training
MARCH 21, 2024
It's difficult to choose what the toughest part of any sales manager’s job is and it can vary by company, industry or geography. Undoubtedly, it will be about people – finding the right salespeople, hiring and onboarding, coaching them on important deals and for skill development. And don’t forget about holding them accountable to the goals established and their activity to achieve those.
Iannarino
MARCH 1, 2024
It can be challenging to convey the point I've been making since the publication of Elite Sales Strategies: A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative. One way to express this idea is that your client should make the decision you would make if your contacts asked you to make the decision for them. To achieve this, you would need to equip them with what they need to make that decision through the sales conversation, including your experience.
Sales Pop!
MARCH 31, 2024
In today’s digital age, it’s more important than ever for businesses to keep up with the fast-paced changes. This means catching up with new technologies and fundamentally changing how we think and work. Recently, I had an enlightening chat with Govind Balu , a pioneer in the digital transformation field, and I’m excited to share some of the gems from our conversation.
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Search Engine Land
MARCH 22, 2024
Google is now testing AI overviews in the main Google Search results, even if you have not opted into the Google Search Generative Experience labs feature. Google said this is an experience on a “subset of queries, on a small percentage of search traffic in the U.S.,” a Google spokesperson told Search Engine Land. In May 2023, Google opened up a Search Labs section for searchers to opt in to see and use the Google SGE results, that contained AI overviews.
Partners in Excellence
MARCH 10, 2024
Preface: I’m departing from my normal process of introducing a new story about selling. Every once in a while you see something so special, moving, and important, you have to change things. Chloe’s story is just that. I’ve told the story of a variety of others. Some with very distinguished leadership and selling careers. People who have managed 1000s and led multi-billion efforts.
Understanding the Sales Force
MARCH 20, 2024
Although this is an article about sales process, the first two paragraphs have more to do with religion than sales. To fully understand this powerful analogy, you’ll want to read the next three paragraphs and allow me to make my case. It will be worth it! My wife thought I would enjoy a book she found at the airport bookstore and I agreed that it looked compelling.
Anthony Cole Training
MARCH 8, 2024
Most sales managers spend less than 10% of their time on coaching, and only one third of managers actually coach their people on a weekly basis. Yet, the Coaching Competency is the most critical part of a sales manager's responsibilities; it is also the most difficult skill set to learn and master. There are many reasons for this, but among them are: the managers themselves were not coached or they had a bad experience with coaching; they were elevated to a team lead or manager position based on
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Iannarino
MARCH 3, 2024
If you asked a group of salespeople about the relationship they want with their clients and prospects, you would hear the phrase trusted advisor. No one would argue against the idea that being a trusted advisor is the high-water mark in B2B sales. Unfortunately, too few salespeople reach this summit, mostly because, despite how much their clients may trust them, they fail to provide valuable advice.
Sales Pop!
MARCH 15, 2024
I chatted with Chris McShanag , who knows much about using virtual assistants (VAs) to help businesses grow. Here’s a simple breakdown of our talk. Understanding Virtual Assistants Chris Mechanic introduces virtual assistants as remote workers who can handle various tasks from around the globe. These tasks encompass a wide range of administrative and support functions, such as managing finances through bookkeeping, offering customer support over the phone, and performing various other offi
Search Engine Land
MARCH 20, 2024
Google’s March 2024 spam update rollout is now complete. The spam update started March 5, about 15 days ago. The March 2024 core update is still rolling out and will likely continue to roll out for the next couple of weeks. The spam update took 14 days and 21 hours to roll out, starting on March 5, and ending on March 20. Google wrote this morning, “The rollout was complete as of March 20, 2024.” March 2024 spam update.
Partners in Excellence
MARCH 11, 2024
ChatGPT and its colleagues are, too often, a debilitating cheat for sellers who don’t want to put in the work. There, I said it, I got it off my chest. Don’t get me wrong, these tools are very powerful and helpful. I leverage them constantly through my day, but for very different purposes than the majority of sellers. My feeds are filled with tricks and hacks.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Salesforce
MARCH 19, 2024
When you’re a Serviceblazer, staying ahead of the curve isn’t just an advantage — it’s an absolute necessity. You understand the pivotal role technology plays in shaping the future of customer service. And you love building community with others who know what it’s like to walk in your shoes. If you’re looking for new ways to connect with your peers, the Salesforce Serviceblazer Community is a great place to start.
Anthony Cole Training
MARCH 15, 2024
Sales objections typically arise in several key areas during the sales process. The first is when you’re trying to secure someone’s time during prospecting, attempting to schedule a meeting on their calendar and obtain a few minutes of their attention. The second occurs when you are delivering a presentation and seeking a commitment or decision.
Iannarino
MARCH 7, 2024
If you want to know what the future looks like, you look for futurists that study demographics and geography. The first book in the One-Up Book Club was this kind of book.
Sales Pop!
MARCH 4, 2024
It is believed that the trucking business is the foundation of commerce because it ensures continuous movement of things along supply chains, shipping commodities to various places and enabling trade. No matter whether goods are for consumer or raw material purposes, these lorries provide the necessary performance and dependability. Stealthily meandering through diverse landscapes, trucks carry supplies from suppliers to manufacturers and retailers everywhere.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Search Engine Land
MARCH 12, 2024
Google updated its page experience help documentation to clarify how Core Web Vitals metrics are used as a ranking signal. Google also clarified that other page experience signals are not directly used for ranking purposes in Google Search. What Google wrote. The updated documentation is in the ranking section of the document and it now reads: Core Web Vitals are used by our ranking systems.
Partners in Excellence
MARCH 9, 2024
I don’t know how many conversations I get into on “objections.” Less experienced sellers wring their hands, figuratively, worrying about objections. Poor performers are terrified, often taking objections personally. “How do I avoid or minimize objections?” “How do I best handle them?” “Should I try to anticipate and pre-empt objections?
Martech
MARCH 22, 2024
Mobile advertising underwent an upheaval when Apple enabled the deprecation of the device identifier a couple of years ago. “We already lost about 50% of the ecosystem,” said Itai Cohen, SVP marketing and strategy at Digital Turbine. Now Privacy Sandbox for Android is coming down the road. Digital Turbine, a platform for programmatic and bespoke mobile advertising, has been around since 1998 (it started out as Mandalay Digital).
SaaStr
MARCH 19, 2024
So Carta put out some recent data I found very useful on how many startups raise another round, and how many sort of quietly wind down, in the first 5 years or so after being founded (from 2018 to early 2024): Almost none IPO’d in the first 5 years, but that just makes sense. It takes at least 8-10 years, on average, to IPO these days. And half the Seed stage startups had shut down by Year 5.
Advertiser: ZoomInfo
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