Anthony Cole Training
SEPTEMBER 4, 2013
'Sales people have to prospect! At least that was the case in 1983 when I was selling Nautilus exercise equipment, and it still is today even as president of Anthony Cole Training Group. I know this is not a great revelation, and you are probably wondering why I would even add this to the list of truths about sales people. Honestly, I have to say I''m confused by this.
A Sales Guy
SEPTEMBER 3, 2013
'The five of us would sit in the cafeteria every day, eating lunch together. Everyone in the company knew who we were. There was an energy you could feel. We were a small team, but a team we were. We were at 200% of quota. We had secured 90% of the market. We devastated the competition. We were thought leaders in our space. We all loved going to work.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ConversionXL
SEPTEMBER 6, 2013
'I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Most startups fail. Not because they have a conversion problem but because they never really nail the product or how to market it. The product or website (be it software, e-commerce, or a service) might be awesome , but if it puts itself in front of the wrong market, or packages itself so the right market can’t figure out why it’s awesome, the startup will fail.
Partners in Excellence
SEPTEMBER 4, 2013
'Too often, we think of the customer’s buying process as something that, once we understand it, is fairly structured and defined. Our job as sales professionals becomes aligning our selling process with the customer’s buying process, moving through the process in a disciplined manner. I think there is a different view of the buying cycle, one that is more “squishy.” Hank Barnes of Gartner , has an interesting concept of the buying cycle being a series of “activity
Advertisement
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Understanding the Sales Force
SEPTEMBER 9, 2013
'Understanding the Sales Force by Dave Kurlan There are more sales experts, self-professed and otherwise, than ever before. There is more free content on sales and selling than anyone could have imagined. There are probably twice as many books on the subject than just 10 years ago. There are categories of sales tools and CRM applications where none existed a few years ago.
The Sales Hunter
SEPTEMBER 10, 2013
'Not all customers are good customers. In fact, there are some customers who are just plain stupid. Sometimes we as salespeople don’t recognize how stupid they are until it’s too late. As a public service, I’ve come up with 5 things you can do to avoid dealing with stupid customers. 1. Don’t sell on price. When you sell on price, the biggest group of people you’re going to attract is stupid people.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
A Sales Guy
SEPTEMBER 9, 2013
'I get tons of LinkedIn requests every day. I’m not a LION , but I do try to accept most request from everyone who asks. That being said, I have 100′s of unaccepted requests in my LinkedIn box. I haven’t accepted them yet because I don’t know them, why they wanted to connect and I can’t find any common ground. I get a s**t ton of connection requests because of this blog.
ConversionXL
SEPTEMBER 19, 2013
'“ I have too little traffic to test; hence, I can’t do conversion optimization. ” I’ve heard this a lot. B t , I say. You can do conversion optimization on any website – even on sites that have so little traffic that a split test would take 2 years to run until statistical significance is reached. You might not be able to run tests, but you can still optimize.
Partners in Excellence
SEPTEMBER 18, 2013
'Technology has extended wonderful capabilities to make us more efficient. We have CRM, Marketing Automation, and Emailing systems that enable us to “communicate” in ways we never imagined or had the time to do in the past. A prospect reaches out for some information. We immediately respond with a “personalized” note and the content.
Understanding the Sales Force
SEPTEMBER 23, 2013
'Understanding the Sales Force by Dave Kurlan Well you would think so. People in inbound marketing would have you believe that if you create the right content, get people to raise their hands, complete a form, and request something, then inbound marketers, formerly known as inside salespeople, can take it from there. If you are selling something in great demand (iPhone 5), really inexpensive (monthly subscription of $20 or less), significantly lower-priced than your competition (by 20% or more),
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Score More Sales
SEPTEMBER 27, 2013
'Every day you can see examples of how big brands and small brands are blowing it when it comes to getting new customers and then retaining them. Just go in to a retailer in a mall or in a big box store somewhere and try to have a really great interaction with an employee. Go to a restaurant for the first time in hopes of having a high value customer experience – it is rare.
Anthony Cole Training
SEPTEMBER 18, 2013
'Sales people have to have prospects - that''s the truth. Sales people can find those prospects in lots of different ways: Introductions, direct mail, internet offers, net working, internal referrals from business partners, cold calling, pre-approach mail, association memberships, business networking groups. This is all true. What is also true is that, no matter how a sales person gets a name, the next step is to contact them.
A Sales Guy
SEPTEMBER 3, 2013
'Product demos and trials seem to be the thing these days, especially in the world of SaaS (Software as a Service). Everyone wants to get there hands on the product before they buy. So much so, it has become part of most sales cycles. Customers want to see, touch and feel the product now. They want to experience what they are going to buy. They want to experience how it feels and how complex or easy it is to use.
The Sales Hunter
SEPTEMBER 19, 2013
'Far too many salespeople have been conditioned to believe they need to have everything perfectly prepared before making a prospecting phone call. I am very much opposed to that belief. Yes, I agree we need to be prepared when we are making any type of prospecting call, whether it be in person or on the phone. Problem is that sometimes the level of preparation we would prefer is just not possible.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Partners in Excellence
SEPTEMBER 21, 2013
'Prospecting is critical to our success as sales people. We need to find new customers, we search for people who want to buy our products and services. We constantly conduct prospecting campaigns–email programs about what we do, endless phone calls: “May I speak to the person in charge of copier purchases?” “I’m in your area next week, can I spend a few minutes talking about your employee benefit programs?
Understanding the Sales Force
SEPTEMBER 11, 2013
'Understanding the Sales Force by Dave Kurlan Most of the calls and emails we receive come from companies with flat or declining sales. However, some of the greatest successes occur when we help companies that are already kicking ass. Mark Roberge, Sales VP at Hubspot , is responsible for building one of those kick-ass sales forces and he contributed a guest post to Software Advice on Building a Sales Team the Hubspot Way.
Pointclear
SEPTEMBER 16, 2013
'Voicemail in today’s sales arena can be your secret sauce to connecting with your prospects or it can be a death knell. When done correctly, voicemail is powerfully effective. In fact, our experience shows 20% - 30% of all sales opportunities we generate for clients result from leaving a carefully crafted voice message. In today''s PowerMinute you will hear why it is important to leave voicemail messages when prospecting and how to do it successfully to generate a positive response.
Anthony Cole Training
SEPTEMBER 27, 2013
'Upgrading the sales force is the responsibility of every sales manager, sales leader and sales executive. Upgrading the sales force , in my opinion, simply means this: developing and building a team that is better this year than they were last year. "Better" can be defined in many ways, but for our purposes, let''s define it this way: Selling more business, more quickly at higher margins.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
A Sales Guy
SEPTEMBER 11, 2013
'Greatness is hard. Many of us think we’ve attained it in some way or another but the truth is we haven’t. We haven’t even touched the surface. This is a simple fact. Most of us who think we’ve attained greatness are really just hobbyists. Achieving greatness goes against the grain of society. Society ingrains us in the concept of ROI (return of investment) or ROE (return on effort).
The Sales Hunter
SEPTEMBER 17, 2013
'Trying to reach senior level people requires strategies that typically do not work for others. Consider these 4 secrets: 1. Send senior level people an email late Friday afternoon or Saturday morning. This is one of the best techniques you can use, as senior level people don’t ignore email on the weekend. In fact, for many extremely busy executives, the weekend is the one time of the week when they will spend an extended period of time on email.
Partners in Excellence
SEPTEMBER 16, 2013
'I write and speak frequently about customer focus, engaging customers in conversations about their business, and understanding customers. I’ve also taken pretty strong positions against the “show up and throw up” style of selling. The other day, was speaking to someone about these topics and the importance of engaging customers in talking about their business rather than pitching.
Score More Sales
SEPTEMBER 30, 2013
'The best service professionals around the world show appreciation for their customers and internal team. Those of us in remote, professional selling (also known as Inside Sales) need to be more aware of the massive, incredible power of appreciation. I submit that there is more power in this idea than in most any other aspect of selling, and have written about its power before.
Advertisement
Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Understanding the Sales Force
SEPTEMBER 26, 2013
'Understanding the Sales Force by Dave Kurlan I was pumping gas yesterday and two things came to mind: When I was a kid gas sold for 18 cents per gallon and the five neighboring gas stations were competing on price. So it made sense that gas was priced to the tenth of a cent. 18.9 cents here, 17.9 cents there. But at $4 per gallon, why on earth are gas stations still pricing gas by the 10th of a cent?
Anthony Cole Training
SEPTEMBER 18, 2013
'Sales people have to prospect - that''s the truth. Sales people can find their prospects in lots of different ways: Introductions, direct mail, internet offers, networking, internal referrals from business partners, cold calling, pre-approach mail, association memberships, and business networking groups. This is all true. What is also true is that, no matter how a sales person gets a name, the next step is to contact them.
A Sales Guy
SEPTEMBER 25, 2013
'When it comes to selling and closing deals, there is something the best sales people know, the rest of us don’t. This knowledge is, at the core, why the best sales people spend less time on deals that won’t close, why they are able to close deals other sales reps can’t and why they have the ear the most influential decision makers in their accounts and opportunities.
The Sales Hunter
SEPTEMBER 24, 2013
'Allow your prospect to understand the value of what you have to offer by the questions you ask. In preparing for a sales call, you should at the minimum develop the following: 4 Questions that will allow the customer to explain to you their needs and the benefits they desire. 3 Questions for which you don’t have the answer. 2 Questions that link back to what the customer shared with you on a previous call. 1 Question that closes the sale.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Partners in Excellence
SEPTEMBER 25, 2013
'Sometimes we become so task focused, we lose site of the bigger picture and what we could be doing. We’re working a deal with a prospect. They’re spending time with us, we are learning their requirements, moving through the buying cycle. We’re caught up in the deal, in trying to move forward. And we forget something critical, we forget to ask, “Is there anyone else we should be talking to?
Score More Sales
SEPTEMBER 5, 2013
'Rhythm : movement of variation with patterned recurrence of a beat. Cadence : the flow or pattern of events – the beat, time, or measure. As a former marching band member, I know something about rhythm and cadence – it’s what made our band so great. But in business? How can sales grow based on these ideas? Top sellers and sales leaders have always appreciated predictability such as specific dates on the calendar for annual planning, quarterly planning, coaching sessions, and reviews.
Understanding the Sales Force
SEPTEMBER 9, 2013
'Understanding the Sales Force by Dave Kurlan My first post-vacation post is a collection of announcements that have been sitting in my note-taking app, inbox, and calendar. So, in no particular order: If you are not a client and want an inexpensive way to experience our training, I urge you to attend this 90 minute workshop being produced by Lorman: Motivating Your Sales Team - Secrets to Success I will share my top secrets to motivational success on Tuesday, September 10, 2013 at 1 PM Eastern
Pointclear
SEPTEMBER 24, 2013
'BANT is an acronym for Budget, Authority, Need and Time Frame. I have written articles and blogs against BANT (as a lead qualifying criterion) for years. A couple of months ago I read a blog by Ardath Albee entitled “BANT is Bunk, BS and Irrelevant”. I summarized Ardath’s thoughts, and mine, in a blog published on July 11, 2013. Next, I reached out to my Power Opinions team (PowerViews alumni) to find out what they thought about BANT.
Advertisement
Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Expert insights. Personalized for you.
203 
Let's personalize your content