September, 2022

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The Secret to Selling More? Just Be Human

Cerebral Selling

Have you ever been completely put off by the rep on the other end of a sales call? Maybe it was their tone, demeanor, or that they didn’t have their camera on. Maybe they seemed distracted, low energy, or disconnected from the product they were selling. Perhaps it was all these things. The way sales reps show up matters to buyers. And in an increasingly digital and virtual world, it matters more than ever.

Sell 147
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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Building a sales funnel that aligns with your business goals is essential. Each funnel stage defines your steps to turn prospective buyers into customers, even if they’ve never heard of your business before. I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh.

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Why Sales Leaders Must Improve Sales Effectiveness

Iannarino

It is important for sales leaders to understand that, when pursuing a deal, the contest isn't between their company and their competitor's company. Nor is the contest between their solution and their competition's product or service. Instead, it's a contest between the salespeople trying to win the client's business. A salesperson with greater sales effectiveness will beat a salesperson with a lower level of effectiveness.

Sales 261
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Your Sales Narrative For Times of Uncertainty

Cerebral Selling

Despite dealing with economic and geopolitical curveballs for the past 2+ years, uncertainty in the market shows no signs of slowing down. With heavy talk of inflation and a looming recession (or a recession that’s already started) buyers are anxiously shifting their budgets, headcount, and growth plans, leaving salespeople to hear objections like: now isn’t the right time. my CFO is asking me to put together a “recession plan”. call me back when the storm passes. we’re only moving forward with

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The Best Time to Cold Call

Iannarino

Salespeople are a superstitious bunch. There are those who believe Monday isn't a good day to make cold calls, and there are those who believe Friday is the best day to do it. A technology company recorded the outcomes of 40 million calls, and their data revealed something quite simple and, perhaps, expected. The best time to make cold calls is between 9:00 AM and 5:00 PM on weekdays.

Cold Call 251
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What is Sales Acceleration? Everything You Need to Know

Veloxy

Sales Acceleration is the sales enablement strategy that simplifies and shortens sales cycles. It delivers results by using a mix of sales technology and a value-driven approach to selling. Sales Acceleration Software is being used to consolidate the sales technology stack. Using this software further streamlines and accelerates the sales process.

CRM 262

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How Strong are Your People at Sales Negotiation?

Anthony Cole Training

Negotiate by definition is to deal or bargain with others in preparation of a contract or business deal. As a verb, negotiate means to move through in a satisfactory manner. In the world of selling, both of those definitions are relevant and important. Oftentimes, sales negotiation tactics seem to be related to price – giving or getting the best rate or fees for a product or service.

Negotiate 241
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3 things customers expect from marketers to prove that they’re human

Martech

Marketers are using more automation tools to improve workflow efficiency and scale campaigns. But they have to remember that they’re marketing to humans, and that customers expect a human touch. There are three main values that customers expect at every touchpoint, according to CEO and founder of B2B marketing consultancy Simple Strat, Ali Schwanke, who spoke at The MarTech Conference.

Customers 145
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How to Create a Sense of Urgency in the Mind of Your Customer

Cerebral Selling

One of the biggest reasons salespeople fail to create a sense of urgency in the mind of their customers is because they mistakenly focus too heavily on business cases and not nearly enough on their customer’s emotional motivators (i.e. the real reason they buy). As a result, they suffer with low close rates and poor forecast accuracy. Does this narrative sound familiar?

Customers 207
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Common Sales Mistakes in 2022

Iannarino

There are three generations of sales approaches being used today. The first is the legacy approach, which is over 50 years old. The second and most common is the legacy solution approach, which is around 35 years old. The third approach is the modern sales approach, and ironically, it is the oldest of the three.

Sales 279
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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10 Best Cold Call Opening Lines for Sales Pros

Veloxy

Getting and keeping your prospect’s attention on a cold call can be done in four ways. You can either: Make the call about them. Respect their time. Offer value without strings. Build intrigue. The cold call opening lines below all help you do one or all of those things. ( Yes, these are actual opening lines, unlike other blog posts that give you mere tips. ). 1.

Cold Call 147
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What is The Your First Funnel Challenge?

ClickFunnels

The post What is The Your First Funnel Challenge? appeared first on ClickFunnels. Have a business idea that you’re dying to get out into the world…. … but don’t know where to start? Russell Brunson’s Your First Funnel Challenge is a 5-day online boot camp where you’ll launch your first (or next) business idea side-by-side with real-world entrepreneurs… without taking on a mountain of debt or getting stuck in “analysis paralysis”.

Niche 234
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How to Prospect in Sales – It’s an A Priority

Anthony Cole Training

In analyzing those salespeople who are successful year after year, we find significant consistencies in prospecting behavior and practice management. These top sales producers adhere to “The ONLY "A" priority is prospecting” principle. Successful salespeople service accounts just like everyone else. They also have fires to put out and meetings to attend.

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8 Web Design Principles and Laws that Work in 2022

ConversionXL

Your website design is more important for conversions than you think. You can implement every conversion-boosting tactic in the world , but if your web design looks like crap, it won’t do you much good. Design is not just something designers do. Design is marketing. Design is your product and how it works. The more I’ve learned about the principles of web design, the better results I’ve gotten.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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The Best in SaaS Are Just Growing Faster Than Ever. I Mean, It’s Crazy.

SaaStr

As this gets published, I’ve just about finished giving my talks at 2022 SaaStr Annual. And thank you so much to everyone that came, or watched the streaming. It really means a lot. And one of my themes was that while the markets are down, I mean way down — the best in SaaS are still growing at jaw-dropping rates. I put together this slide: No doubt, some categories are still recovering from a Covid Hangover.

Sell 140
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B2B Sales 101 - Getting Started

Iannarino

The best performers in any endeavor are dedicated to the fundamentals of their work. As B2B sales grows more complicated and complex, it's worth looking at Sales 101, the fundamentals. Those new to B2B sales must master the fundamentals to find their footing and develop their skills. Experienced salespeople in a slump would do well to recommit to the foundational concepts of Sales 101.

B2B 275
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The 10 Essential KPIs for Sales Operations in 2023

Veloxy

The U.S. Bureau of Labor Statistics reports that the demand for Sales Operations and Research Analysts has spurred a 25% job growth rate —over three times the national average. Sales operations teams analyze and optimize individual and corporate sales strategies. Methods are open-ended. Some professionals play dual roles (both operations professionals and sales service providers).

Represent 147
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What Makes A Salesperson Successful – 8 x Tips

The 5% Institute

In this article, you’ll learn exactly what makes a salesperson successful, by following these proven and effective sales techniques. These techniques are centred around consultative selling. This means that you’ll take a question based, and solution approach rather than purely presenting up front or using any old school and gimmicky techniques. Read on to learn what makes a salesperson successful.

Technique 139
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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The Power of Open-Ended Questions in Sales & Sales Management

Anthony Cole Training

Conversation is much more pleasant than interrogation. This is important for an effective coach to remember because after two or three questions, a salesperson is going to feel like they are being attacked. This is also true for prospects.

Sales 229
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Content marketing: What it is and why marketers should care

Martech

It’s been said, ad nauseam, that content is king. But these days, a more accurate statement is probably: customer experience is king. And, in our hyper-connected world where everyone is fighting for attention, good content is what drives good experiences. . Businesses use content marketing strategies to generate brand awareness, educate prospects and customers and establish credibility.

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Dear SaaStr: How Can I Make Sure My Board Doesn’t Fire Me?

SaaStr

Dear SaaStr: How Can I Make Sure My Board Doesn’t Fire Me? Founders are often guarded toward most VCs. Perhaps they should be. That’s a different, and longer conversation. And one thing founders tend to worry about is — can I be fired by my investors? First, it’s tough to be truly fired if you control the majority of the board, voting shares, et c.

Start-ups 139
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Trust-Based Relationship Selling Examples

Iannarino

One reason clients may distrust salespeople is that they believe salespeople are hiding some inconvenient truth. Prospective buyers worry about what they don't know and what the salesperson is not saying. Salespeople want to impress clients by accentuating the positives while avoiding the negative; however, there is no difference between not disclosing something the client needs to know and lying.

Trust 270
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Don’t Be Boring! Top 10 Ways to Effectively Moderate a Panel Discussion

David Meerman Scott

At most conferences, the panel discussions are terribly boring. In fact, some panels are so dreadful that many attendees use the time to network in the hallways or check emails. But it doesn’t have to be that way!

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How To Position Yourself As A Trusted Sales Professional

The 5% Institute

In sales, positioning yourself as a trusted sales professional can mean the difference between having ‘an OK’ sales career – and absolutely thriving in your industry. So, what is a trusted sales professional; and how do you position yourself in this way to your potential clients? In this article, you’ll learn: What is a trusted sales professional? Behaviours that’ll break trust.

Trust 138
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Meeting And Call Planning, Getting The Most Out Of Each Meeting

Partners in Excellence

I’ve been revisiting a lot of selling basics. We take for granted that people, us, understand the basic of selling. What we do, why we do it, who it’s for… The reality is few training programs address these things well, focusing instead on how we do these things. And, over time, we forget these basics, running on autopilot. We just do what we have always done, moving unconsciously through our and our customer’s days.

Meeting 133
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How Allied Beverage is transforming customer experience

Martech

At the beginning of the pandemic, with restaurants and entertainment venues shut down, New Jersey liquor distributor Allied Beverage saw an opportunity to transform its customer experience, service and e-commerce. Transformation at scale. Allied Beverage is the largest liquor distributor in New Jersey, with annual sales well in excess of $1 billion.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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VCs and The Three Types of Struggling Startups

SaaStr

So there is a lot of triage going on in VC land these days. VCs have to figure out where to put their money, and their time, when the public markets are still down 50% from their peaks and late stage, follow-on capital has almost evaporated. Things are still very good in SaaS. The top Cloud and SaaS leaders are growing faster than ever. But the public markets are brutal, and it’s rippled all through venture capital.

Growth 138
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How to Improve Sales Performance

Iannarino

Selling is a craft. It's a performance. It's also a bit of a mystery. Why is it that two salespeople who work for the same manager have different results? Both salespeople sell the same thing, to similar clients, at the same price. If one salesperson complains about an underhanded competitor, another salesperson has little trouble dispatching that same competitor.

Price 267
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Want to Be Better? It’s About Time…

SalesProInsider

What do you want to do differently? Do you want to: Create more outreach to new clients? Build better COI relationships? Update your CRM more regularly? Complete your follow up notes after meetings within 24 hours. Do you want to be a better advisor? A better parent, spouse, or friend? The Power of Habits. Doing those things differently means creating new habits.

Pitch 133
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Sales Pipelines, A Tutorial

Membrain

Recently, a reader wrote, asking a lot of questions about pipelines–what are they, why are they important, how do we leverage them, and so forth. At first, I was surprised by the question, I think of this as basic and fundamental to selling. As I reflected, I realized this is a bad assumption.

Pipeline 132
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten