Iannarino
JANUARY 8, 2023
When asked about whether they provide sales coaching, sales managers will often explain they don't have the time to do so. This is true, even when salespeople want more coaching to increase their sales effectiveness. The sales manager would also benefit from having a sales force that wins more deals.
Membrain
JANUARY 11, 2023
Sales automation is often touted as a route to greater sales efficiency. Companies like Salesforce and hundreds of smaller point solutions promise to save your salespeople time, if you only spend more money and increase the complexity of your sales stack with their automation tools.
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The 5% Institute
JANUARY 15, 2023
A sales SWOT Analysis is a powerful tool that can be used to optimize sales strategy and make sure each step of your plan has the best chance for success. This guide will walk you through each step of the process, from gathering information about your customer base to assessing your strengths and weaknesses in order to implement an effective sales plan.
Veloxy
JANUARY 20, 2023
For four straight years, Salesforce has found that over 75% of buyers want sellers to always act as a trusted advisor. On top of that, they want sellers to meet them “wherever” they are. That’s a lot of pressure to add on top of economic uncertainty and rising quota. How can a salesperson meet all of these standards while also enjoying what they do?
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
ClickFunnels
JANUARY 18, 2023
The post 10 Ways To Create A Killer Landing Page For ClickBank Products appeared first on ClickFunnels. Affiliate marketing is a great way to make money online. This is especially true if you are a beginner because it allows you to learn digital marketing by selling someone else’s products. Clickbank, the most popular affiliate marketing marketplace in the world, is probably the best place to start.
Gong.io
JANUARY 2, 2023
Many salespeople waste too much time on prospects with little to no chance of converting. Meanwhile, the good prospects they should’ve focused on have already gone cold. This is why sales qualification is so important — it helps you identify and prioritize prospects more likely to become buyers. How do you know if a potential customer is a good fit for your solution?
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Partners in Excellence
JANUARY 29, 2023
I read an important article by Elizabeth Spiers, Layoffs by Email Show What Employers Really Think of Their Workers. Please take the time to read it, it’s more important than this post. In the past year, we’ve seen 100’s of thousands of layoffs, particularly in technology segments. As Ms. Spiers outlines, as tragic as these are, the dehumanizing means by which too many of those people have been notified of their terminations tells us more about the absence of caring and respect
Membrain
JANUARY 22, 2023
In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with sales expert Gretchen Gordon for a deep discussion of the complex world of B2B sales.
Veloxy
JANUARY 18, 2023
Sales teams are increasingly adopting a digital-first strategy and focusing on connecting with prospects who tend to prefer self-directed buying tasks. Offering in-person meetings, performing product demos in front of prospects, attending professional events, and engaging in door-to-door selling can help your sales team stand out in this increasingly digital environment.
ClickFunnels
JANUARY 26, 2023
The post What is Payments.AI & How Does it Work With ClickFunnels 2.0? appeared first on ClickFunnels. ClickFunnels 2.0 is finally here! With it comes a whole swathe of new features — a full-blown CRM, visual funnel editor, course creator, membership site, eCommerce functionalities, and lots more… …such as Payments.AI If you’re a member, you might have noticed this tab in your ClickFunnels 2.0 menu… That’s your direct access to our Payments.AI platform.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Martech
JANUARY 26, 2023
As we enter 2023, it’s time to look ahead and plan your digital marketing priorities for the rest of the year. Surely, it will be a year filled with innovation and creativity as technology brands worldwide strive to stay competitive in a rapidly changing landscape. Reaching buyers today is difficult. With the many platforms and apps, it can take time to understand where your audience spends time online.
Iannarino
JANUARY 27, 2023
There is nothing worse than having to mark an opportunity record in your CRM as "closed lost." The second-worst prompt is "closed lost reason." The field in your CRM may have a drop-down menu, so you can easily document the reason you lost the deal. It stings a little to acknowledge that another salesperson won the client's business. It is proof your competitor did something different, something that gave them an edge in creating a preference.
The 5% Institute
JANUARY 15, 2023
Have you ever felt stuck when it comes to convincing prospects to buy your product or service? Knowing the right sales points can make a big impact in your strategies, and can make the difference between success and failure. Learn seven powerful sales points that will make your prospects take notice – and help you get ahead of the competition!
Membrain
JANUARY 15, 2023
In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with sales expert Jennica Dixon , COO of Slattery Sales Group , for an insightful discussion on all things sales.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
SaaStr
JANUARY 11, 2023
So there’s a quiet SaaS success story you probably don’t know much about, but can learn a lot from. It’s Docebo. It’s a leader in a pretty crowded space (Learning Management Systems) with dozens of top vendors. And yet … It’s worth $1.1 Billion today, doing $145,000,000 in ARR. It’s growing 40%+ on a constant currency basis.
Search Engine Land
JANUARY 27, 2023
In the early 2000s, web search was mostly limited to search engines and online directories available at the time. But we have come a long way since then. Optimizing for search remains important today. But users no longer solely rely on traditional search engines to look up information. I believe it’s time for SEO professionals to think beyond Google and search engines and start looking at search holistically.
Martech
JANUARY 27, 2023
Whew! We made it to 2023! As we closed in on the end of the year in December, the finish line seemed awfully far away. Many marketers told me they were busier than ever. I myself was fielding calls for strategy help, working on business deals and managing the chaos all the way to the eve of Christmas Eve, something that rarely happens in my 20-plus-year career.
Iannarino
JANUARY 1, 2023
A first meeting is not automatically an opportunity. You need more evidence before you can consider a first meeting to offer more potential. A confirmed second meeting is a positive factor worth considering, but what is often greater proof you have a real opportunity is the presence of a sales champion. A sales champion is a contact who will advocate for you.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Understanding the Sales Force
JANUARY 4, 2023
CEOs, Sales Leaders, Sales Managers and HR Directors are under water when it comes to sales selection. They get it right about 50% of the time and that includes salespeople who stay but underperform. After reading Malcom Gladwell's book, Talking to Strangers , I can finally explain why the success rate is so low.
Membrain
JANUARY 8, 2023
In my last article , I shared Gartner’s findings about the current war for talent. In this article - first published in the International Journal of Sales Transformation - I want to explore more of the implications.
Highspot
JANUARY 17, 2023
The new year is a natural time to create personal and professional goals, regardless of whether you call them New Year’s resolutions or simply goals. But did you know that according to Inc. , the failure rate for New Year’s resolutions is said to be about 80%, and most people lose their resolve by mid-February? Here are some tips for setting yourself up for success.
Partners in Excellence
JANUARY 5, 2023
In announcing reductions at Salesforce yesterday, Marc Benioff was quoted, saying customers “are taking a more measured approach to their purchasing decisions.” We’re taking deep breaths, trying to understand what that means, looking at how we, sellers, respond and move forward. What does it take to succeed? Pile onto this all the shifts in buyer behavior we see, increasing numbers of buyers actively disengaging with sellers, preferring to navigate their buying processes with o
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Martech
JANUARY 4, 2023
The Irish data privacy board has imposed a fine of 390 million Euros ($414 million) on Meta over advertising practices that are illegal under European Union law. Because Meta’s European operations are based in Dublin, the Ireland board is the company’s EU regulator. Meta’s offense, the board concluded, was to incorporate user consent to use data for targeted advertising purposes within its terms of service, effectively forcing anyone using Facebook or Instagram, for example, to
Iannarino
JANUARY 17, 2023
There are all a lot of titles for sales professionals, including account executive, account manager, sales representative, sales development rep, or business development rep. In the financial industry, a lot of salespeople have the title of vice president because the industry wants them to be peers with a higher level of client in B2B sales.
Understanding the Sales Force
JANUARY 20, 2023
You're not supposed to mix alcohol and medication, which isn't an issue for me because I don't drink and I avoid medication. While my articles usually begin with an analogy, I am breaking the rule, incorporating 4 separate analogies, and then attempting to string them together at the end. We'll see how it goes.
Membrain
JANUARY 29, 2023
In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with Walter Crosby , CEO of Helix Sales Development , to discuss his unique perspective on the world of sales with us.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Search Engine Land
JANUARY 13, 2023
When Google announced the helpful content update , many in the SEO industry expected AI-generated content to get hit hard. . I was expecting AI-generated content to get wiped out by this supposedly sweeping update, comparable to 2011’s Panda algorithm update. Yet, no major impact was recorded. Soon after, Google released the October 2022 spam update and that’s when we saw websites using AI content affected, although not as dramatically.
Partners in Excellence
JANUARY 5, 2023
A characteristic of every human being is the tension between Discomfort and Familiarity. Some of you might respond, appropriately, “Well Duugghhh Dave, isn’t that why it’s called discomfort?” It’s obvious, we are comfortable with that which is familiar. How we work, how we spend our time, where/who we find joy. The more familiar it, is the more comfort we have, the more we tend to stick with doing the familiar.
Martech
JANUARY 19, 2023
AI is changing our world even if we can’t see it. It’s helping us navigate to places faster, get products into our hands and even diagnose diseases. In this article, though, I want to explore the role AI can have in marketing. It may not be as grandiose as helping cure cancer but marketing needs to reckon with the role of AI in its world. This is a timely article, especially since ChatGPT went viral.
Iannarino
JANUARY 31, 2023
I learned negotiation at Harvard Business School. A lot of the ideas in the class came from Getting to Yes , a book by Roger Fisher, William Ury, and Bruce Patton, which I had read before. After reading assignments and lectures, we spent most of the time negotiating scenarios. One of the popular strategies we learned was BATNA, an acronym for your “best alternative to a negotiated agreement.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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