July, 2009

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Walking the Middle Path – Guest Blog Entry by @fredshadian

Closing Bigger

Walking the middle path between the yin/yang is where all harmonious and balanced answers are received and expressed. This was a very powerful principle that was taught to me by Master Fook Yueng. It is important when focusing on the holistic approach that we look at things in multiple ways. We ask questions in multiple ways, we discover answers in multiple ways.

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I'm So Busy I Don?t Have Time To?

Sales Gravy

When you convince yourself that you are so busy, you won’t focus on the most important task at hand such as working your business growth action plan. The activity of the moment will keep you in a very reactive state instead of a proactive one.

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Social Media and Twitter Videos

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I have made a few videos about Tweetups, Twitter, and social media over the past few months. Here’s some of my favorite ones. Enjoy. Twitter For Sales Part 1. Twitter For Sales Part 2. What the Heck is a Tweetup? Social Media is Turning Sales and Marketing Upside Down. How Hard is it to Video Blog? To Donate the the Vancouver Food Bank Click here or the image below.

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Can a fictional character blog? Guest Blogger Tris Hussey

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'Guest blog entry by Tris Hussey , author, blogger, new media maven: Can a fictional character blog? This was a huge question in the early days of blogging. Blogging stalwarts felt that only “real” people should be blogging, especially for a company. There were a couple notable character blogs that were pretty controversial at the time: the Denali Flavors Moose blog and T.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Why not me? #whynotme

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'This podcast answers another version of the question “Why?” with the answer “Why not me?” To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank. This podcast answers another version of the question "Why?" with the answer "Why not me?" To Donate the the Vancouver Food Bank Click here ([link] or the image below.

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Another Way to Support the Vancouver Food Bank for #blogathon 09

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'My friend Trevor Wallace decided to not do a cash donation and donate food directly at a Vancouver Food Bank collection box. If you believe in the cause and would prefer to do that fantastic. Send me a pic like Trevor did and I will put it up on the site. My son also brought some cans, macaroni and cheese, and pasta from his Mom’s house too, guess we’ll be doing a delivery tomorrow too.

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Guest Blogger Kristian Gibson 9 Years Old

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What I want to be when I grow up. I used to want to be a video game programmer, but I think that’s too much work. And now I want to work at Apple, the company that makes Mac computers and iPods. I think selling them is fun and will give me a good life and also will help people. Technology can help you do work faster, talk to your friends more and even play games.

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Blogathon 2009 Blog Entry #1 What is a Blogathon? Video

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This video outlines what the 2009 Blogathon is about and why I’m blogging for 24 hours (48 entries). To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank.

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Ignore Everybody and 39 Other Keys to Creativity Book by Hugh MacLeod book Review

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This is Blogathon 2009 entry #3. I’m blogging for 24 hours to raise funds for the Vancouver Food Bank. You can make a donation below. Ignore Everybody by Hugh Macleod is a fantastic book on tapping into your creative potential and stepping out from the crowd. Following is a video book review of “Ignore Everybody and 39 Other Keys to Creativity” by Hugh MacLeod: Here’s one of my favorite cartoons the Hugh put together (From Gapingvoid.com ): Dumb Cat. – To Donate the the V

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Guest Blogger Cindy King on International Sales from Social Media

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This blog entry was submitted in support of my 24 hour blogathon for the Vancouver Food Bank ( donate here to help feed hunger and poverty ). Thank-you Cindy King for all of your support. What an eye opening and incredible blog entry and video. Thanks! Here it is: Can You Use Social Media To Get International Sales For Your Business? As a small business owner based in France targeting North American clients, social media makes good sense for me.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Guest Blogger Kristian Gibson 9 Years Old

Closing Bigger

What I want to be when I grow up. I used to want to be a video game programmer, but I think that’s too much work. And now I want to work at Apple, the company that makes Mac computers and iPods. I think selling them is fun and will give me a good life and also will help people. Technology can help you do work faster, talk to your friends more and even play games.

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Techcrunch Uses Image without attribution in Ethics Blog Entry Irony

Closing Bigger

One of my favorite books period, an easy read yet with deep consequences is the book “Ethics 101” by John C. Maxwell. Here is an image of the book cover from Amazon.com ( and no this is not an affiliate link): – – – Now lets look at a screen cap of the following this Techcrunch Entry titled Our Reaction To Your Reactions To the Twitter Confidential Documents Post – – The irony for me is using an image called “Ethics 101” but it’s an im

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Techcrunch Uses Image without attribution in Ethics Blog Entry Irony

Closing Bigger

One of my favorite books period, an easy read yet with deep consequences is the book “Ethics 101” by John C. Maxwell. Here is an image of the book cover from Amazon.com ( and no this is not an affiliate link): – – – Now lets look at a screen cap of the following this Techcrunch Entry titled Our Reaction To Your Reactions To the Twitter Confidential Documents Post. – – The irony for me is using an image called “Ethics 101” but it’s an i

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Hootsuite 2.0 Interview with Ryan Holmes

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I have been involved in the beta for Hootsuite 2.0 and had the opportunity to connect with Ryan Holmes President of Invoke Media. For our book Sociable! I interviewed Ryan about the soon to be released version of Hootsuite. It is loaded with features, analytics and tools that business users of Twitter can really benefit from Here’s the video of the interview The post Hootsuite 2.0 Interview with Ryan Holmes appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Inf

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Hootsuite 2.0 Interview with Ryan Holmes

Closing Bigger

I have been involved in the beta for Hootsuite 2.0 and had the opportunity to connect with Ryan Holmes President of Invoke Media. For our book Sociable! I interviewed Ryan about the soon to be released version of Hootsuite. It is loaded with features, analytics and tools that business users of Twitter can really benefit from. Here’s the video of the interview.

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Hootsuite 2.0 Interview with Ryan Holmes

Closing Bigger

I have been involved in the beta for Hootsuite 2.0 and had the opportunity to connect with Ryan Holmes President of Invoke Media. For our book Sociable! I interviewed Ryan about the soon to be released version of Hootsuite. It is loaded with features, analytics and tools that business users of Twitter can really benefit from. Here’s the video of the interview.

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Twitter Power Book by Joel Comm and Ken Burge Book Review

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I recently got sent a copy of Twitter Power to review by the Publisher John Wiley & Sons. The book was written by best selling author Joel Comm ( @joelcomm ) with Ken Burge. Overall I thought it was a great book on Twitter especially for those who are new to social media. Here’s my video review: The post Twitter Power Book by Joel Comm and Ken Burge Book Review appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

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Twitter Power Book by Joel Comm and Ken Burge Book Review

Closing Bigger

I recently got sent a copy of Twitter Power to review by the Publisher John Wiley & Sons. The book was written by best selling author Joel Comm ( @joelcomm ) with Ken Burge. Overall I thought it was a great book on Twitter especially for those who are new to social media.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Sales Skills are Part of a Good Social Media Strategy

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The last podcast I did was about “ Getting Real in Social Media ” and this is an extension of that. I’m a big proponent of the use of social media marketing and social networking in business. With that said, often social media helps us start a relationship, it can also help us nurture a relationship, but there are core sales skills needed to turn those relationships into revenues.

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Podcast: Marketers are Lying to You About Social Media

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This doesn’t need much of an intro. The title says it all. Marketers are lying to you about social media. People are designing speeches, and marketing packages around a topic they have very little background in. Listen to the podcast to find out why this is happening and what to do about it. The post Podcast: Marketers are Lying to You About Social Media appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

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Uber Blogger Tris Hussey on Managing Blog Comments

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Guest blog entry by Tris Hussey , author, blogger, new media maven: Encouraging comments and discussion Comments are what keep blogging going. The dialogue and feedback that helps you not only grow as a writer, but also ensures that you stay on track. Through comments you learn, interact, and gain inspiration. I’ve written entire follow-up posts based a comment from a post.

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How long is a long term marketing goal? Are you quitting too soon.

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Jay Levinson says it takes up to 18 months for a the market to react and accept a new brand. Jim Janz says it takes 18 months it develop a leader. Fred Shadian says it takes 1000 training sessions to become a master. Malcolm Gladwell says it takes 10,000 hours to become an outlier. This podcast is about becoming a community building and marketing maven.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Becoming and Influencing Thought Leaders

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Ronald Lee of Man Meets Woman Happy Sexy You and Vancouver Social Board sponsored this post for the blogathon for the Vancouver Food Bank. The topic Ronald chose was: What It Takes and/or How to Become a Thought Leader? This is a great question, have a listen to this podcast to hear about becoming and influencing thought leaders. To Donate the the Vancouver Food Bank Click here or the image below.

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Why? #why

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This podcast is about the question: Why? This is an important question. It’s the most important question. Why? To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank The post Why? #why appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence. This podcast is about the question: Why?

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Why not me? #whynotme

Closing Bigger

This podcast answers another version of the question “Why?” with the answer “Why not me?” To Donate the the Vancouver Food Bank Click here or the image below. Every bit helps! Blogathon 2009 for Vancouver Food Bank The post Why not me? #whynotme appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

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Developing a Social Media Policy and Guidelines

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In our book Sociable! Stephen Jagger and I talk about the importance of having a set of guiding principles and policies for your organization as you enter the social media space. We developed one for ourselves and the other people that are involved in Sociable! with us. Following is a direct excerpt out of our book of our social media policy and guidelines we call the Sociable!

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Picking the Wrong Profession by @FredShadian

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You see this in the business world all of the time whether someone is selling cars, insurance, real estate, or electronic equipment. They try really hard to become successful. They read all the motivational books and they go to all the personal development seminars yet, no matter how hard they try, they just can’t seem to become successful in their chosen field.

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Video – Social Media Etiquette

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Social Media Speaker Shane Gibson Social Media Speaker Shane Gibson on Social Media Etiquette The post Video – Social Media Etiquette appeared first on Shane Gibson's Podcast – Social Selling – B2B Sales and Influence.

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Sales Skills are Part of a Good Social Media Strategy

Closing Bigger

The last podcast I did was about “ Getting Real in Social Media ” and this is an extension of that. I’m a big proponent of the use of social media marketing and social networking in business. With that said, often social media helps us start a relationship, it can also help us nurture a relationship, but there are core sales skills needed to turn those relationships into revenues.

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Podcast: Marketers are Lying to You About Social Media

Closing Bigger

This doesn’t need much of an intro. The title says it all. Marketers are lying to you about social media. People are designing speeches, and marketing packages around a topic they have very little background in. Listen to the podcast to find out why this is happening and what to do about it. This doesn’t need much of an intro. The title says it all.

Sales 40
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten