Partners in Excellence
APRIL 2, 2020
One of my sources for blog topics is my friend, Brent Adamson. The other evening, Brent and I were trying to solve the problems of the sales world. I actually think he was trying to escape the “shelter in place” lifestyle we have adopted. One of his daughters was downstairs exercising, the rest of the family was some place else in the house.
SaaStr
APRIL 3, 2020
Things are so crazy right now, and beyond that, the pace of change is almost incomprehensible. Zoom has grown 20x in usage in a little more than a month. But at the same time, we added 6,000,000 new to the unemployment rolls. SaaS for some industries is being decimated in just a week or two. In other cases, unexpected upgrades and leads seem to come out of nowhere.
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A Sales Guy
MARCH 31, 2020
Gap Selling has been out for over a year now and one of the most common questions I’m asked is, how is Gap Selling different than Solution Selling. Understanding how often I get this request, I thought I’d share my thoughts here and help folks understand they differ. To illustrate, I feel it best to point to an article in the Harvard Biz Review , written by the authors of the Challenger Sale.
Cerebral Selling
MARCH 30, 2020
What if I told you I had a vaccine for a potentially deadly virus. Would you take it? Before you respond, what if I told you the vaccine carried a risk that 0.001% of people who took it will suffer a permanent disability. . How would you feel about getting vaccinated? Setting those feelings aside for a moment, suppose I told you that one out of every 100,000 people like you who get the vaccine will suffer a permanent disability.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Salesmate
MARCH 31, 2020
Besides fear and anxiety, we’ve experienced a massive hit on sales in these last few weeks due to COVID-19. Along with our lives, even our businesses are at risk. Almost all the industries have begun to feel the heat of the Coronavirus crisis. 75% of US small-business owners say their businesses have been impacted by fewer sales. So, yes, it’s not you alone; it’s a tough time for everyone in the business community.
SaaStr
MARCH 29, 2020
What has a higher chance of making you money, being a venture capitalist or a startup founder? VCs have a much higher chance of making good money. There own investors (“LPs” or Limited Partners) pay them for a decade more than fairly to manage their investments, no matter how well or poorly they perform. But — truly great founders make the most by far.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
G2
APRIL 3, 2020
The first page of the marketing bible reads: “measure your KPIs”.
Membrain
APRIL 1, 2020
Most of Europe and the United States has been in a state of response to the novel Coronavirus pandemic for a few weeks now, and most of us are settling into a new sense of “normal.”.
SaaStr
APRIL 1, 2020
Many of you will come under a lot of pressure these days to pause accounts, to downgrade accounts, and more. It’s challenging almost everywhere. And even where it isn’t, there are at least big pockets of customers under severe stress. Should you let folks easily downgrade? Should you let them even pause their account, and pick it up later when their business picks up?
Salesmate
APRIL 3, 2020
The days are not far when your sci-fi movie or novels will become reality, especially the pace at which the technological revolution is going. In the last decade, we have witnessed rapid growth in startups and small businesses, yet they still struggle with streamlining their business operations. With technological advancements, businesses are trying to stay ahead of their competitors.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Sales Hacker
MARCH 31, 2020
As salespeople, we’re naturally resilient. Every day we recover quickly from the many rejections we receive from prospects, clients, and the market, only to hop on a call and get rejected again. It’s part of our DNA to keep going despite adversities. Our current situation is no different. No one saw the coronavirus crisis coming, but that doesn’t mean we have to let it beat us.
Gong.io
APRIL 3, 2020
COVID-19 has shaken up every aspect of our lives over the past few weeks. . And sales conversations are not immune. . The Corona Virus has been mentioned in 34% of Gong’s own sales calls in the past four weeks: . * Includes sales development, new business, and post-sales teams. As a result, there’s been an increase in the uncertain language on those calls (7.1%) : Sellers everywhere are hearing uneasiness in the form of a few specific phrases: current circumstances, turbulent times, uncertaint
SaaStr
APRIL 2, 2020
If you’re feeling the weight of being cloistered in your homes for several weeks now, have no fear Team SaaStr has compiled a list of five great tools that you can use for free to get you through this time! We’ll be releasing several upcoming posts featuring great tools and discounts that our community members are offering right now. 1. SurveyMonkey’s Free Templates.
Membrain
MARCH 29, 2020
Given the current circumstances - a Global Pandemic and an economy where so many industries have been shut down or compromised - selling value will be more important than ever.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Score More Sales
MARCH 29, 2020
You suddenly have an all-remote, WFH sales team(s). Now what? Learn from others who have been selling remotely already. Success leaves clues, remember?
Hubspot
APRIL 3, 2020
With the recent passing of a $2 trillion U.S. stimulus package, small business owners impacted by COVID-19 have been given options for low-interest loans, financial assistance, and other aid that can help them in this uncertain economic time. Aside from this stimulus package, a number of private, state and local institutions have also stepped up to provide aid, assistance, and loans to small business owners suddenly facing unforeseen challenges.
SaaStr
MARCH 31, 2020
In today’s crazy world, more and more vendors are seeing customers that want to cancel annual or longer contracts. What should you do? The simple answer “of course” in that yearly contracts can’t be canceled — per se. That’s the whole point of whatever explicit or implicit discount you give for doing a yearly contract (vs. monthly or quarterly).
Heinz Marketing
APRIL 3, 2020
By Stephanie Carrillo , Senior Marketing Consultant at Heinz Marketing. Remember the movie Groundhog Day ? Life right now feels like we are all stuck in our very own movie, just trying to find a way out of this situation. Unfortunately, it sounds like this is our new normal for a few more weeks or more, so it may be a good time to pivot your marketing focus to refine your current programs and to tackle those housekeeping items you’ve been putting off.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
G2
MARCH 31, 2020
When a SaaS startup moves to the scale-up phase, a shift often happens.
Hubspot
APRIL 3, 2020
To aid small businesses and individuals impacted by the COVID-19 pandemic, the United States government recently passed three landmark acts, including the largest economic stimulus package in history. The Coronavirus Aid, Relief, and Economic Security Act (or CARES Act) , passed March 27, directs more than $2 trillion to the U.S. economy. The history-making stimulus package allocates funds to citizens, relief-oriented aid, government departments, and businesses of all sizes.
SaaStr
MARCH 30, 2020
One long-term theme at SaaStr is Getting on Jets. Something I never really enjoyed, the travel part of visiting customers. But over time I learned two things. First, you learn so much more when you visit customers in person. They tell you things about the product, about what they need, about what they are thinking, that you never get over email or a quick phone call.
Heinz Marketing
MARCH 31, 2020
By Winfield Salyards , Marketing Coordinator at Heinz Marketing. We live in strange times. With many of us under quarantine and working from home it is important we make sure to take care of not only our physical health but, our mental health as well. Taking care of our mental wellbeing will help us get through the isolation of social distancing and quarantine as well as help our productivity when we work from home.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Highspot
MARCH 31, 2020
Events are canceled around the globe. In-person renewal meetings are no longer scheduled. And even handshakes are on hold. The world is going digital like it never has before, and yet quarterly quotas still remain. Now is the time to rise to the occasion to give your sales team the support they need, ensuring that your training and content land internally and drive engagement externally.
Hubspot
MARCH 31, 2020
There are so many rules and guidelines and so much planning and preparation involved. A contest could be the best tactic you’ve ever introduced to grow your reach, drive site traffic, and generate leads, but you want to ensure you're doing it right. Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram.
SaaStr
MARCH 30, 2020
What are some signs that an “angel investor” is really a “devil investor”? Some top signs trouble may come later from an “angel” investor: The terms are way, way, way too complicated. To me, this is flag #01 by far. Angel investing should be simple. What matters is price, check size, and maybe, pro rata rights in the next round (if you have a significant amount of capital to invest later).
The 5% Institute
MARCH 30, 2020
You’ve probably heard of the term selling a solution – but what does it actually mean, and how do you do it correctly? And finally – is selling a solution enough in today’s competitive marketplace? In this article, we’ll look at what selling a solution means, whether it is enough of a fool proof strategy to use when selling, and what you can do to win more clients, and serve more people.
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
criteria for success
APRIL 1, 2020
When speaking to salespeople, leaders, and executives in the past weeks, I've noticed an overarching sense of uncertainty related to the COVID-19 pandemic and its impacts. How long will regional lockdowns last? What’s the potential economic fallout? How will specific businesses and industries cope? In last week's post, I shared best practices for leaders as they guide their teams through uncertainty.
Hubspot
MARCH 30, 2020
In 2019, WhatsApp reached 2 billion global users and solidified itself as the most popular mobile messaging app worldwide. When the app launched in 2009, it was just a basic SMS platform that allowed you to log on, text message friends, send photos or videos, and make voice calls globally using Wi-Fi. The app became popular as an alternative to paying costly phone bills to communicate with loved ones around the world.
SaaStr
APRIL 2, 2020
Q: Based on what is going on in the world right now (coronavirus), is this the right time to ask businesses to outsource? Should I keep my cold calling team? What will be the best marketing strategy? There are no easy answers, but we do know one thing: When things come back, you will need everyone great. Marc Benioff said one of his top mistakes was not hiring enough salespeople in 2009, during the peak of the last downturn.
The 5% Institute
MARCH 29, 2020
So, you want to be a high ticket closer? High ticket closing is becoming very popular in the world of sales, and for good reason. Being a high ticket closer can have some pretty awesome benefits. In this article, we’ll explore what a high ticket closer is, the benefits of being a high ticket closer, and what your sales process should look like if you’re selling high ticket products or services.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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