Sat.Aug 28, 2021 - Fri.Sep 03, 2021

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Prepare For The Post Labor Day Sprint

Tibor Shanto

By Tibor Shanto. While the calendar may not agree, Labor Day, from a sales standpoint, is the end of Summer. Vacations over, back to work, finishing the year and setting the table for next year. While this year is no different, there is greater anticipation in light of vaccine and people’s back to work attitude. Much more than in other years, it is important to get ahead of things, and take steps to prepare for the post Labor Day sprint.

Referrals 300
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The Sales Coaching Conundrum

Anthony Cole Training

The dictionary defines a conundrum as “a confusing and difficult problem or question.” I believe it is safe to say that we can put sales coaching into that category. In today’s blog, I want to give you some sales coaching tips that will improve your sales coaching skills.

Sales 169
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Don’t let the uncontrollable control

Membrain

Some of you know that I am a golf fanatic. I love the walk through nature, the camaraderie of my golf buddies, and the competition it provides me against the course.

Sales 149
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The Proven Sales Process Steps To Close Easily

The 5% Institute

In this article, we’ll detail the proven sales process steps that works perfectly for Sales Professionals and Business Owners in service based and consultative industries. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

Closing 145
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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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The Monday Morning Breakfast For Champions Podcast – Episode 36 – Scott Lesse

Tibor Shanto

Subscribe today, and take the Breakfast on the go! Scott Leese is one of the top startup sales leaders in the country. Through domestic and international consulting, he has trained an army of salespeople thousands strong. Leese puts his nearly two decades of sales and leadership experience to use as the CEO & Founder of both Scott Leese Consulting, LLC; and SurfandSales.com.

Consult 245
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Podcast 213: Tim O’Neil on Growing Organizations to Break the Predictable Growth Model

JBarrows

Tim O’Neil, CRO at Alation, joins John this week to continue to conversation from the last few weeks about the new career path of the SDR. They discuss a new model of how to grow organizations internally to break the predictable growth model that could be the novel way companies go to market. This episode is: for leadership to take back to your org and think about if this is a good idea to implement, and if you’re a rep, you should pay attention to the companies that are currently going th

Growth 145

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The MEDDIC Sales Process – How It Works

The 5% Institute

In this article, we’ll explore something called the MEDDIC sales process; including how it works, and how it can benefit your sales conversations to close more sales. The MEDDIC sales process has been popular since the 1990’s; and still works well if you use it in your consultative sales process today. Keep reading to learn how you can also utilise it within your own business or sales function.

Process 145
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On Qualifying!

Partners in Excellence

Qualifying our prospects/customers is critical for sales people. We want to make sure we are pursuing the right opportunity, that the customer has a compelling need to change, and that they are serious in considering our solutions/services. Sadly, too many sales people do a poor job of qualifying, chasing deals that both waste customer and our time.

Contract 144
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Spanish Audiobook for Brainfluence

Neuromarketing

Roger Dooley's Brainfluence has been translated into eleven languages, but the new Spanish reading is the first audio audio translation. The post Spanish Audiobook for Brainfluence appeared first on Neuromarketing.

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10+ Signs of a Mediocre Hire

SaaStr

Q: What do mediocre employees do that the best employees don’t do? My list of what mediocre employees do: Unable to hit deadlines. This is different than missing a few, with a proper heads-up. Get angry when they fall behind. Instead of quietly stepping up and just getting it done. Refuse to own a quantitative KPI or goal. They don’t want to own a number.

Trust 144
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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The Solution Selling Process – A Complete Breakdown

The 5% Institute

In this article, we’ll detail the solution selling process that works perfectly for Sales Professionals and Business Owners in service based and consultative industries. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

Process 144
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Value Realization, Value Positioning, Value Creation

Partners in Excellence

As sales and marketing people, the concept of “Value Proposition” has become fundamental in our positioning in our markets and with our customers. The concept of the value proposition can be traced back, apparently, to a McKinsey paper written in 1988, and to Norton and Kaplan’s work in the early 90’s (I was surprised by this, I thought the concept predated this by some years.).

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Email marketers don’t have time for shiny new things

Martech

I’m looking forward to MarTech on Sept. 14-15, when I join Kath Pay (Holistic Email Marketing), Jennifer Cannon (Shotflow) and Kim Davis (MarTech and Third Door Media) to talk about new developments email marketers need to know about. . One of those issues is the perennial “bright-and-shiny” disease. It can be just as contagious as you-know-what.

Campaign 129
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Plenty of Decacorns Were Late Bloomers

SaaStr

There’s no question SaaS and Cloud companies scale faster than ever these days. Databricks just announced it was growing a stunning 75% at $600m+ in ARR ! And Zoom just passed a $1B quarter. 50%+ growth at $100m+ ARR seems to be the new normal, and a full 25% of the Cloud 100 was growing 100%+ at $100m in ARR! More on that here: The Top SaaS and Cloud companies are now growing 100% at $100m ARR.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Podcast 214: Shelly Gupta Correa on a Journey of Career Change at 30 and Flexibility in Life

JBarrows

JB Sales’ newest trainer, Shelly Gupta Correa, joins John this week to talk about her journey on growing up without conforming to cultural norms, tough career decisions and changes, and evaluating her values and priorities in life. Shelly’s greatest lessons have come from taking different risks and becoming a parent, and she’s ready to encourage others who have been thinking of starting a new path.

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Creating Places Where People Want To Work

Partners in Excellence

A new word/concept is creeping into my vocabulary, “The Great Resignation.” I have to confess, I’m not seeing much of this in my clients–at least yet. Some are beginning to talk about it. Many friends and colleagues seem to be seeing indications of the great resignation. The headlines focus on exhaustion and burnout, much driven by the hybrid work environment, WFH and other factors.

Trust 135
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Marketing transformation is accelerating: Wednesday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and Happy September! This is a big month for us and our readers. The MarTech conference is just around the corner, on Sept. 14 and 15. ( Free registration here. ) And even before that, our annual MarTech Replacement survey

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Dear SaaStr: When Should a CEO Walk Away From an Acquisition Offer?

SaaStr

Q: When should a CEO walk away from an acquisition? I’ve thought about this a lot. I’ve walked from acquisitions where I, to be honest, did want the money but still walked. And I’ve taken several offers, too, sometimes when it turned out to be the wrong choice. You have (at least) 4 constituencies in an acquisition: You and your co-founders. Your employees.

Negotiate 128
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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B2B Reads: Avoid Pitfalls, Sell More By Saying Less, & Best 4-Letter Words

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Five Ways to Avoid the Pitfalls of Binary Decisions. Which decisions, with what stakes, and on what timeline—these are just a few of the contextual factors most of us would want to consider before answering.

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5 Signs It’s Time to Move On From a Deal

Spiro Technologies

Time-management is one of the trickiest aspects of sales. On any given day, salespeople must decide where to focus their attention, and given the limited number of hours we all have to work with, spending time on something that won’t move the needle can be one of the most counterproductive things a professional seller can do. This becomes even more challenging when we’re spending time working with (or chasing) a prospect.

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MarTech Replacement Survey finds marketing transformation is accelerating

Martech

Ever since we coined the phrase “ MarTech is marketing ” in 2019, it has only become clearer to us that the art of building brand, prospects and customers today cannot be separated from the tools we use to power those activities. But it’s also clear that the pace of transformation is leading marketers to continually evaluate their tech stacks as platforms add features and new tools emerge that enable marketers to create, integrate and orchestrate better than before.

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The Top 6 Reasons to Come to SaaStr Annual 2021

SaaStr

There’s something really magical that happens when you gather with your peers. People with the same interests, the same challenges, the same unknowns. Folks who not only understand you, but also thrive in the same state of startup terror or euphoria. . While SaaStr Annual has massively grown over the past few years, the core of what makes it great remains the same – gather with your tribe, share that knowing nod, and learn from each other.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Brittany’s App of the Week: Flipboard

Heinz Marketing

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Although I am no longer in the business of media monitoring as a PR specialist, part of me will always be keen to consume news that is most relevant to me. Whether that be getting local updates on the COVID-19 situation, specific industry news, or maybe content marketing inspiration, Flipboard curates a news feed for you.

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How to Grow Your App Startup Organically with App Store Optimization (ASO)

ConversionXL

App store optimization (ASO) is about getting your mobile app in front of the right users at the right time. With 2.22 million apps available in the Apple App Store and 2.89 million in the Google Play Store, you need the best possible strategy to help your app stand out. . In this post, we’re sharing how ASO helps you increase traffic and downloads, the specific on-metadata vs. off-metadata factors that matter, and how to leverage ASO mechanics to maximize conversions.

UX 121
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The Real Story on MarTech: The case for Digital Asset Management

Martech

A picture tells a thousand words, right? Yet many marketers struggle to find and deploy the right imagery and videos for marketing campaigns and personalization programs. Too often they turn to outside agencies to recreate visuals at great expense, rather than figure out how to access all the diverse assets their firm has already created. While some of the most sophisticated enterprises have figured out how to effectively manage assets, some of you are just starting out on this journey.

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Flat Metrics: The One Clear and Simple Sign its Time to “Top” a VP

SaaStr

Recently, I got a stunning investor update from a unicorn that grew 194% YoY last quarter. Pretty incredible at scale. But what’s more incredible the year prior, they were only growing 67%. What changed? A new revenue team. One that knew the next stage, col d. You see this time and time again in startups that are late to “top” their first set of VPs.

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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The Power Of Being Intentionally Polarizing In Business: 4 Ways To Make Your Product, Culture, Branding, And Marketing Stand Out

Gong.io

I think playing it safe is the riskiest thing you can do as a business leader—and being subtle is boring. Customers don’t pick up on subtleties. They’re bombarded with too many types of messages and ads every day to notice you if you’re doing what everyone else is doing. Which means, if you want to stand out, you have to do so in a way that isn’t subtle. .

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Sandler Research Center Report: What Buyers Want Now

Sandler Training

Within the professional buyer/seller environment, preferences and practices have altered dramatically since the spring of 2020. The post Sandler Research Center Report: What Buyers Want Now appeared first on Sandler Training.

Process 118
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Gartner: Marketing budgets slashed in 2021

Martech

Marketing budgets as a percentage of revenue fell in 20201 to “their lowest level in recent history,” analyst firm Gartner reported in The State of Marketing Budgets 2021. Budgets were almost cut in half, falling from 11% in 2020 to 6.4% in 2021. More predictably, CMOs reported shifting offline spend to digital channels, pure-play digital accounting for over 72% of the total budget. 29% of work outsourced to agencies has been brought in-house. .

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Dear SaaStr: How Do VCs Mitigate Investment Risks?

SaaStr

Q: How Do VCs Mitigate Investment Risks? There are a number of slightly subtle things the best VCs do, and the rest really don’t: Getting other investors to carry their “Yellow Lights” You’ll end up with investments sort of doing OK, with customers, but really burning too much cash to justify another check. The best VCs find Another VC to put in 90% of the Next Check here.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten