Sat.Jul 03, 2021 - Fri.Jul 09, 2021

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How to Time Your Value Creation

Iannarino

The Gist: It is critically important to guide your clients through the conversations necessary to improving their results. It’s also important that you have the right conversations at the right time. Time each conversation based on its ability to create value for decision-makers and your other contacts. There are some conversations that create greater value for your clients earlier in the conversation.

Contact 338
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9 Best Sales Techniques For Maximum Conversions

ClickFunnels

The post 9 Best Sales Techniques For Maximum Conversions appeared first on ClickFunnels. Like most artforms, sales is also a science. And before you can master the art, you must master the science — in the same way that before you can draw a forest, you must learn how to draw basic shapes. Here, we’re going to give you the tried-and-true sales techniques that top salespeople use to convert prospects into customers.

Technique 312
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Your Numbers Have To Add Up

Tibor Shanto

By Tibor Shanto. Want to split a room of salespeople, just ask if “sales is a numbers game or not?” The debate has raged on for years with few converts. Ultimately, neither can convince the other that they were wrong, but neither can say they were right. Full disclosure, I came from the sales is a numbers game camp. While it is safe to say I have evolved, I have not abandoned my “sales is a numbers game” friends.

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What We Know: A Consultative Sales Process

Anthony Cole Training

On average, salespeople possess only 15% of the attributes required to sell consultatively.

Consult 210
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How Would You Sell Without a Solution

Iannarino

The Gist: The legacy approaches to sales are inadequate for today’s environment. Your prospective clients measure you by how much value you create for them in a number of areas. One way to improve your approach is to remove the crutches you have used to sell. To make a point about where we are today in B2B sales , let’s try a thought experiment.

Sell 334
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7 Lead Generation Methods To Maximize Sales Potential

ClickFunnels

The post 7 Lead Generation Methods To Maximize Sales Potential appeared first on ClickFunnels. The number of leads your business has — that is, the number of people on your email list — the greater the potential of your business. In fact, many entrepreneurs believe, Russell Brunson and Jon Morrow included, that in today’s world, you can reasonably expect to make about $1 per month per subscriber.

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How Important Is Price?

Partners in Excellence

Price is important—of course, but sometimes I think we, sales people, make it more important than it is to the customer. Too often, pricing, moreover our willingness to discount, is the centerpiece of our sales strategies. First, the customer will always say that prices is important. It is, customers want to pay a fair price, they want to make sure they are getting the best pricing they can get.

Price 159
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First You Create Value

Iannarino

The Gist: Your clients measure your performance by the value of the conversations they have with you. Your intentions can spoil the outcomes you hope for by preventing the conversation from being valuable to your contacts. Focusing on the conversations that your clients find most valuable for their goals is the key to creating a preference to buy from you.

Contract 333
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3 Digital Marketing Strategies That Work Like Crazy

ClickFunnels

The post 3 Digital Marketing Strategies That Work Like Crazy appeared first on ClickFunnels. You need to master digital marketing if you want to grow your business in 2021. That’s why today we are going to discuss three digital marketing strategies that work like crazy. These are proven methods that have helped various online entrepreneurs reach 7 figures in annual revenue and then go beyond that.

Pitch 246
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The Monday Morning Breakfast – Ep. 28 – Ian Moyse

Tibor Shanto

This week on the Monday Morning Breakfast Podcast, I welcome Ian Moyse. Ian Moyse is Chief Revenue Officer at OneUp Sales and a long time Sales leader. He was awarded the accolade of BESMA UK Sales Director of the year and was listed in the top 50 Sales Keynote speakers by Top Sales World in 2019 & 2021. Ian has led large and small sales teams and built sales teams of 4 organisations through growth to exit.

Growth 175
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Conversion Rate Formulas to Accurately Calculate Growth

ConversionXL

Conversions are crucial to your business. But a good conversion rate doesn’t always mean more sales. The magic of a conversion rate formula lies in gleaning marketing insights. It’s a window into what’s working and what isn’t so you can test, optimize, and improve. In this article, we’ll explore how to calculate conversion rates and its application across different channels and customer journeys.

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How to Avoid Spamming Someone on a Cold Call

Iannarino

The Gist: No one likes getting a straight pitch on LinkedIn. That approach is treated as “spam.”. You can make the same mistakes when making a cold call by using the same flawed techniques. Creating opportunities is too important to emphasize quantity over quality. As a professional courtesy, I accept cold calls. I even take the spam calls that reach my iPhone, working very hard to persuade the person trying to steal from me to quit their job and find a more honorable profession.

Cold Call 331
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Is empathy a more powerful indicator of success than sales numbers?

Membrain

Lisa McLeod, author of five best-selling books including Selling with a Noble Purpose, says the sales industry is focusing on the wrong targets. Sales quota attainment is a lagging indicator, and over-focusing on it can actually damage your team’s ability to perform.

Quota 149
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How To Sell High Ticket Coaching

The 5% Institute

In this guide, you’ll learn exactly how to sell high ticket coaching, by using a proven step by step formula we teach Sales Professionals, Business Owners and Coaches around the world. Learning and following a sales process would have to be the most important thing you’ll ever learn in sales, because it’ll deliver something you’ll need to thrive in selling.

Sell 145
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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The 10 Most Important Lessons I’ve Learned as a Founder-CEO (and VC)

SaaStr

Q: What are the most important lessons you’ve learned in your career? My list: Slow down big decisions, speed up the rest. I’m not the first to say this, but boy it’s correct. Wait and find a truly great co-founder. I’ve done so, so much better when I had a great co-founder. But when I’ve had one that wasn’t as committed … that led to mediocre outcomes.

Gaming 144
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Few Want to Go Into Sales

Iannarino

The Gist: The decades-old stereotype of a high-pressure salesperson is no longer accurate. While some sales organizations still use legacy approaches, none of them are based on high-pressure sales. The greater pressure is internal, the result of a role that provides more autonomy and more responsibility for individual results. Some years ago, I taught a class on Professional Selling at Capital University.

Intrinsic 328
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The B2B Marketer’s Quick Start Guide: Content Amplification

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category. For each category I’ll highlight a few platforms/tools, the pros and cons of each, benchmarks and additional resources.

B2B 138
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Is Your Sales Process Backwards, Upside Down or Stupid?

Understanding the Sales Force

My wife and I recently watched the new funny but sad movie, Here and Now , written and directed by Billy Crystal, who stars as comedy writer Charlie Burnz. In one scene, Charlie recalled a happier time when his family used to have what they called "upside down day." On upside down day they started the day by eating dessert, had dinner for lunch, and finally ate breakfast for dinner.

Process 130
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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The Meanest Thing VCs Do To Founders

SaaStr

Q: What is the meanest thing that venture capitalists can do to founders? Even today, a lot of founders worry about raising VC capital. They hear the stories about how things went sideways. And those stories often are true. But assuming the VCs as a group do not control the board or the majority of shares of the company (in which case, they can, generally speaking, taking over control of the company, bring in their own CEO, etc.), then really there’s only so much investors can really do

Finance 141
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How Your Client Justifies Buying from You

Iannarino

The Gist: A modern approach to sales calls for a new sales conversation. The outcomes of early conversations have changed, in large part due to our complex environment. The end goal is a sense of certainty, something that requires a different set of conversations. This post may be a bitter pill for those who believe their clients buy from them because they like their company, their products, or both.

Clients 314
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New Documentary Short re:connection Explores Video in a Virtual World

David Meerman Scott

I’m super excited about the release of the short documentary film re:connection. I’m featured in the 15-minute film along with neuroscientists, marketers, content creators (including an 80-year-old TikTok star), and futurists. In it, we explore how video helps us connect and communicate now that the world has gone digital-first.

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Your Cold Calling Math of Sales is Lying

Score More Sales

That’s right – you are probably going about phone prospecting wrong, and blaming your low success on an “ancient” and “out of date” prospecting strategy of cold calling. You may have just written it off – “no more cold calling” OR you may just accept that your reps are not productive during this block of occasional time but you ask them to do it anyway.

Cold Call 129
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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A Step-by-Step Guide to LinkedIn Ads

ConversionXL

LinkedIn can help you tap into a specialized and high-quality professional audience. Brands that advertise on LinkedIn are perceived to be 92% more professional than competitors, too. . But it’s not the right choice for everyone. Done wrong, you’ll blow through your budget and waste time. Looking professional doesn’t matter if your ad doesn’t reach your target audience and drive conversions.

CTR 129
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The Source of the Problem is the Problem

Iannarino

The Gist: Most discovery is too shallow to create much value for your prospective clients. Finding the presenting problem is now a superficial, commoditized level of discovery. You create value when you uncover a problem’s root causes and promote deeper understanding. Identifying a prospective client’s problem is a tried and true approach, the core of legacy solution selling.

Clients 221
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Sales Call Planning Guide

RAIN Group

By failing to prepare, you are preparing to fail. ?. - Benjamin Franklin. We acknowledge that sometimes you can't prepare for a sales call or—hallelujah—a buyer calls you out of the blue. It's reasonable to suggest that, on occasion, sales calls are appropriately deemed 'exploratory discussions'; the kind of discussion in which we just talk and 'see where it goes.'.

Sales 128
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6 Ways Cloud Migration Costs Go Off the Rails

Smarter With Gartner

More than 70% of companies have now migrated at least some workloads into the public cloud, according to Gartner research. This momentum will continue as companies plan to increase their cloud adoption in the wake of COVID-19. Yet even as enterprises embrace the many benefits of the cloud, managing the cost of cloud computing is an ongoing challenge.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Dear SaaStr: How Do I Know If It’s The Right Time to Sell My Company?

SaaStr

First off, the axiom that companies are bought, not sold, is mostly right. 95 times out of 100, you can’t wake up some morning and just go sell your start-up. Unless there are pre-existing relationships that have expressed a desire to buy (which sometimes there are) … calling up CorpDev at Google isn’t going to work. So to me the real question is — when you get an offer … how do you know?

Sell 126
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When Prices Go Up, Sellers Get Down to Business

Engage Selling

As the post-pandemic landscape continues to reveal itself in today’s marketplace, price increases are a defining characteristic…and a pain point for many of us. In some markets, these increases are incremental bump-ups. But in others, the spikes are meteoric, due … Read More » The post When Prices Go Up, Sellers Get Down to Business first appeared on The Sales Leader.

Price 126
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Google’s Pandu Nayak shares his roadmap for MUM

Martech

For the most part, search engines have operated the same way for the last two decades. They’ve improved at determining intent, providing relevant results and incorporating different verticals (like image, video or local search), but the premise remains the same: input a text query and the search engine will return a mix of organic links, rich results and ads.

Intrinsic 122
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3 Big Reasons Why Marketing Automation Is Not Working for Your Business

Sales Nexus

Marketing automation looks like a brilliant solution to your marketing efforts. It’s a great way for your sales team to spend more time doing what you hired them to do. Less on the grunt work they’re currently doing. “Marketing automation is technology that manages marketing processes…automatically. With marketing automation, businesses can target customers with automated messages across email, web, social, and text…Marketing and sales departments use marketing automation to au

CRM 122
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.