Iannarino
NOVEMBER 26, 2024
Why You Are the Key to Client Success in Modern Sales When you secure a first meeting with your dream client, neither your company, your clients, nor your solution is enough to cause your client to buy from you. Instead, you and you alone are responsible for creating the value that causes the buyer and decision makers to buy from you.
Membrain
NOVEMBER 27, 2024
If you’ve been following me for long, you know I’m a student of systems thinking. I’ve been taking a training with Cabrera Labs , the think tank run by Drs. Derek and Laura Cabrera of Cornell University. As I’m going deeper with their systems thinking framework called DSRP , I can’t help but notice all the ways their model can help us sell better.
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Understanding the Sales Force
NOVEMBER 26, 2024
Randy Newman has written a lot of hit songs. The two most popular were probably Short People and I Love LA but he also wrote the music for Toy Story and Monsters, Inc. In 1970, Three Dog Night recorded one of his songs called Mama Told Me (Not to Come). If you don’t remember or weren’t around to hear one of the first hits of the 1970’s, you should probably watch/listen to the song, Mama Told Me (Not to Come) below and pay attention to the words in the chorus.
Martech
NOVEMBER 26, 2024
By now, you may have encountered SEO dashboards, such as those from Screaming Frog, which sync with Looker Studio. Perhaps you use an enterprise tool to track your technical SEO in the cloud. That’s all fine, but how helpful is it? Is it improving your rankings? If you’re managing 30-50 or even 100+ sites, does tracking technical SEO with cloud crawlers offer anything actionable?
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Iannarino
NOVEMBER 27, 2024
Selling a commodity may seem like a losing battle, but it’s actually your gateway to mastering the most critical skills in sales —making yourself indispensable in a crowded marketplace.
G2
NOVEMBER 27, 2024
Challenging, unstable, disruptive – the words that describe the economic state of the staffing market this year. However, in business, one constant remains: change.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Martech
NOVEMBER 26, 2024
If you’re like me, then in the past 12 months, you’ve heard about Alex Hormozi’s book “$100M Offers” at least a half-million times. It feels like all the business coaches are saying the same thing, “You’ve got to have an irresistible offer, or you’ll never sell anything, die and be buried in a pauper’s grave.” Frankly, it annoys me every time I hear it.
The Advantexe Advisor
NOVEMBER 26, 2024
Thanksgiving weekend is my favorite time of the year. It’s a time for reflection and giving thanks, family gatherings, and a chance to catch your breath before the year’s final Q4 stretch and the obligatory beginning of Q1. But Thanksgiving’s influence goes well beyond the dinner table and gathering with friends and family. Thanksgiving is a significant driver of the economy, carrying a major impact across food, entertainment, travel, and retail.
SaaStr
NOVEMBER 27, 2024
So Zoom has entered its mature stage, but it’s also now rebooting itself. It’s dropped “Video” from its name as it has gone communications and AI-first: $4.7B ARR 3.6% Growth Overall Very, very profitable — generating almost $2B in free cash flow a year Growth is up just 3.6%, but Zoom has raised guidance — and the stock is up a strong 20% this year.
G2
NOVEMBER 27, 2024
Discover five impactful marketing strategies that can drive long-term growth by boosting loyalty, engagement, and brand advocacy in e-commerce.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Martech
NOVEMBER 27, 2024
As artificial intelligence continues to reshape industries, a new battle is brewing between startups and tech giants. Companies like Perplexity are raising billions to challenge the dominance of Google, Microsoft, Apple and Meta. Still, the question remains: Will the AI wave create lasting winners, or is it a bubble waiting to burst? AI search wars: Perplexity vs.
Sales Hacker
NOVEMBER 26, 2024
Kim Peretti is an experienced Customer Success executive with over 25 years in the technology industry. Her most recent role was as Chief Customer Officer at Klaviyo, where she transformed the customer success organization during the company’s hypergrowth, and played a key role in preparing the company for its IPO. Prior to Klaviyo she was the Group Vice President of Customer Success at DocuSign, where she built and lead successful strategies that delivered key customer outcomes and results.
SaaStr
NOVEMBER 29, 2024
Dear SaaStr: Do VCs Favor Investing in Psychopaths? Of course not, not intentionally. But … Sort of, unintentionally. VCs have to invest in simply crazy founders. “Good” crazy. Crazy folks who will do whatever it takes to build a Unicorn, not sell at $50m, not sell at $200m, keep going, even when logic 100 times will say otherwise.
Membrain
NOVEMBER 24, 2024
Join us as we welcome back Alan McGuire, the Founder/CEO of ESI to discuss the evolving trends in B2B sales, focusing on talent strategy and the nuanced distinction between training and education. Alan sheds light on how organizations are now more than ever investing in commercial talent to navigate the complexities of modern sales environments.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Martech
NOVEMBER 25, 2024
Last week, a marketing director messaged me about her team’s holiday gift exchange: “Half my team is remote, half is in office and all of them deserve something special.” It got me thinking about how our industry’s gift-giving needs have evolved along with our working arrangements. As marketing professionals, we’re expected to stay ahead of trends and keep our finger on the pulse of what’s next.
Understanding the Sales Force
NOVEMBER 23, 2024
This is my third article using the Bible as an analogy to sales and I am currently reading Numbers. What is Numbers if not God’s mandate to Moses about, well, the required numbers for success? While there are several business leaders who can be credited for the creation and development of KPIs (Key Performance Indicators) or metrics, the earliest evidence of KPIs goes back to the 1870’s.
SaaStr
NOVEMBER 29, 2024
I know for many, this seems a much harder time to find a new job What I can tell you is this. It’s not the crazy hiring market of 2021. But all the best start-ups and scale-ups are hiring, and even many of those doing Just OK are, too: I have at least 10 high quality portfolio companies looking hard for a great VP of Sales I have at least 8 high quality portfolio companies looking hard for a great VP of Marketing / Growth Every single portfolio company is looking to hire 2-30 great sales execs
Adaptive Business Services
NOVEMBER 27, 2024
I already have a number of books related to marketing. Now I’m reading them. I also have acquired more on this topic as well as on AI. I’m reading those as well. I have also joined a digital marketing mastermind group. I’m going all in! Today I just want to focus on AI and I am looking at this post as a salesperson as well as a budding digital marketer.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Martech
NOVEMBER 27, 2024
AI continues to embed itself into the fabric of business. However, the conversation often neglects a key component in the shadows: people. Training people in prompt engineering and system integrations is not enough. Today’s “AI experts” are too focused on the technology and process sides of the “People, Process and Technology” paradigm.
G2
NOVEMBER 27, 2024
The pharmaceutical industry has undergone substantial changes in the past few years. Traditionally, pharmaceutical operations were conducted manually, which had several disadvantages, such as slowed processes, poor product quality, and patient safety.
SaaStr
NOVEMBER 28, 2024
Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS? I try to look at two things in Vertical SaaS startups, at least when investing : Will everyone in the vertical / industry use it? and Is the app so core, or at least is on a path to become so core, that they can charge $20,000+ a year for it? Or at least $10,000 at a minimum?
Salesforce
NOVEMBER 25, 2024
Marketing Cloud Account Engagement has come a long way in the last year. At Connections ’24 we announced that customers in the AMER region could access many of the features we were building out in Marketing Cloud Growth and Advanced Editions. This included Agentforce Campaigns , sending multichannel journeys with email and SMS, and advanced personalization features like Cross-Object Merge fields.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Martech
NOVEMBER 27, 2024
Ecommerce holiday spending is higher than anticipated, according to Adobe Analytics. For the first 24 days of November, U.S. ecommerce sales were up 9.6% year-over-year. This exceeds the record-breaking 8.4% increase expected for the entire 2024 holiday shopping season. And all this spending — $77.4 billion thus far — comes before the biggest discounts take effect.
G2
NOVEMBER 26, 2024
As a marketer and an AI enthusiast, I'm always looking for tools that make creativity faster, easier, and more impactful. From ChatGPT to Gemini, I've explored countless AI tools, but using AI image generators felt like a different kind of alchemy.
SaaStr
NOVEMBER 25, 2024
So to raise seed and post-seed money from VCs, you need to show traction. What’s that? Roughly: Before $1m ARR, growing 10%-15% a month Around $1m ARR, growing 8%-10% a month or so Around $10m ARR, ideally doubling Etc. Being on track to Triple Triple Double Double after $1m ARR , and growing faster earlier than that. No, It’s Not Any Harder to Get Funded Today.
Predictable Revenue
NOVEMBER 28, 2024
Outbound sales evolved dramatically, and the challenges for sales teams have intensified. What worked a decade ago doesn’t hold weight today. The post Reviving Old-School Sales Techniques with Jorge Gamboa appeared first on Predictable Revenue.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Martech
NOVEMBER 25, 2024
Marketing technology budgets have declined by 18% over the past six years, with Gartner reporting a radical reprioritization of resources this year. Martech budgets experienced the steepest cuts , reflecting a shift in control from CMOs to other enterprise leaders like IT and CFOs. This highlights a deeper issue: a lack of trust in martech’s value. While IT and marketing departments have long implemented martech solutions with high expectations, proving their transformative impact remains challe
G2
NOVEMBER 26, 2024
The G2 Gives review campaign is an initiative that allows users to support charitable causes by leaving product reviews. Through G2 Gives, reviews not only benefit software buyers everywhere by providing valuable feedback on products, but they also contribute to a meaningful cause.
SaaStr
NOVEMBER 26, 2024
So at the end of SaaStr Annual this year, I shared a bunch of statistics and metrics. Including one where, for the first time ever, we came up short: We missed our goal for the first time (since we set one) on Inclusion at Annual. We only had about 680 qualified attendees on our no-cost Equality and Inclusion program. We’d always hit our goal of 1,000 since we rolled out the program in 2018.
Salesforce
NOVEMBER 27, 2024
All over the world, small businesses gear up to celebrate Small Business Saturday every year, a marketing initiative created by American Express to encourage holiday shopping. This annual event takes place after Thanksgiving, between Black Friday and Cyber Monday, encouraging consumers to support almost 32 million independent businesses in the United States (U.S.) alone — helping small and medium-sized business (SMB) owners make a big impact.
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.
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