Sat.Feb 08, 2025 - Fri.Feb 14, 2025

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Flood Your B2B Pipeline: Fix Your Lead Generation B2B

Iannarino

Struggling to book meetings? Drowning in bad leads? Its time to fix your broken lead generation B2B strategy before your sales team quits. Keep reading!

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How ChatGPT search reshapes the B2B buyer’s journey

Martech

Generative AI is transforming how B2B buyers research and make purchasing decisions. Tools like ChatGPT search, Perplexity, Gemini and Meta AI are no longer just novelties theyre becoming essential to the buying journey. Up to 90% of B2B buyers already use generative AI tools , according to Forrester. Even more are planning to integrate it into their decision-making process in the coming year.

B2B 133
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Sales Leadership Versus Sales Management – Podcast

Closing Bigger

Sales Leadership Podcast Summary with Mike Curliss, President of Sales at Maximizer, and Shane Gibson Keynote Sales Speaker and CEO of Professional Sales Academy. The debate between sales leadership and sales management has been ongoing for decades. Which is more important? Which drives results? The reality is, its not an “either or scenario.” Success in sales leadership requires a balance of both.

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The Ultimate Laptop Bag: My Quest For Perfection

Neuromarketing

In this article, I obsess about my hunt for the perfect laptop bag, with a little "paradox of choice" psychology thrown in. The post The Ultimate Laptop Bag: My Quest For Perfection appeared first on Neuromarketing.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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How Do I Earn Respect When Selling to People Who are Older Than Me? (Ask Jeb)

Sales Gravy

Ellie in Galveston, Texas, faces a scenario that many young sales professionals know all too well: How do you earn respect and project confidence when youre selling to people who are older and more experienced than you? Ellies question highlights a universal issue in sales. Whether youre dealing with age differences or expertise gaps, its easy to feel anxious if your buyer is decades older or has been in the industry for a long time.

Sell 88
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Closed Doors Lead to Better Opportunities for Growth

Sales Pop!

The sales profession can teach us excellent life lessons when we allow it. We only earn a fraction of the business that we attempt. Our best foot forward is to remain calm and professional and remind ourselves that closed doors often lead us to better opportunities for growth. Experience Losing a client early in a sales career or business endeavor can be nerve-wracking and lead to the idea of quitting.

Growth 265

More Trending

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Why Traditional Customer Success is Dead with CCOs of Slack, Mulesoft and OpenAI

SaaStr

The New Era of Customer Success: Deep Insights from Slack, Mulesoft and OpenAI Leaders What happens when you get customer success leaders from three of tech’s most iconic companies in one room? You get a masterclass in how modern SaaS businesses are transforming CS from a cost center into their secret weapon for hypergrowth. Why Traditional Customer Success Is Dead The old playbook of treating CS as your renewals team is officially obsolete.

Customers 109
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The Cold Truth About Cold Calling (Money Monday)

Sales Gravy

A few weeks back, I was delivering a Fanatical Prospecting Bootcamp to a group of sales reps - all in their twenties. They had been assigned to me because their boss was tired of listening to their excuses about why they werent consistently picking up the phone and prospecting. When he brought me in, he said matter of factly, They wont pay any attention to me, but before I start firing people Im hoping you can get through to them.

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From Data to Delight: Why Hyper-Personalization Is the Future of Business

Salesforce

Every day, consumers are flooded with ads, emails, and notifications. For businesses, this creates a critical challenge: How do you capture your target audiences attention and keep them engaged? The answer lies in hyper-personalization, a strategy that uses AI , data analysis , and business intelligence to deliver experiences that feel uniquely tailored to each individual.

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The Problem With Playbooks

Partners in Excellence

We all have playbooks. Today, the Chiefs and Eagles will be using theirs, each in hope of winning the Super Bowl. In selling and GTM, we have our playbooks. Marketing has any number of them, SDRs, BDRs, AEs, AMs, Rev-ops/enablement, Customer service, all of us have our playbooks. All our leaders have their playbooks. Running a consulting organization, we have our own playbooks in finding/closing business, how we work with clients, in projects, and other areas.

GTM 119
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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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The 5 Signs of a Great New VP

SaaStr

Every great hire starts before their first day And often even during the interview process — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) January 12, 2025 #1. The Best VPs Start Before They Start The best sales leaders start reaching out to a few great customers they already know. The best marketers are already building out a spreadsheet to increase pipeline and show it to you for feedback.

Pipeline 108
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New Data: The Top 5 Unacceptable Sales Performance Findings

Understanding the Sales Force

I read the majority of the reports, studies, white papers, and books related to sales development because others in the field might stumble onto a trend, an insight or a statistic of which I was not aware. That’s why I downloaded Xactly’s 2025 Sales Compensation Survey. I was hoping to see statistics about actual compensation but there wasn’t much substance in the area of compensation.

Quota 89
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How To Fundraise in The Toughest Market in Two Decades (i.e., Relationship Selling 101).

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.

GTM 79
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Buyers Are Getting Better, Are Sellers?

Partners in Excellence

I’ve been a huge fan of Hank Barne’s research on buying and buyer regret. Over years, he showed increasing frustration in buying teams, resulting in regret. The primary observations had been frustration over the buying process, less with solution selection. In Hank’s latest research he reports that buyers are getting better in navigating their buying process.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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5 Key Learnings from How Top SaaS Companies are Actually Productizing AI with Paragon

SaaStr

The next evolution of AI in SaaS isn’t about better models – it’s about context and action. Here’s what Brandon Fu (CEO, Paragon) and Ethan Lee (Director of Product) shared at SaaStr AI Day about what’s actually working: 1. Why LLM Wrappers Failed – And What Works Instead The first wave of AI products were mostly “LLM wrappers” – simple chatbots built on top of models like GPT.

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$1 Million in Sales: Anthony Iannarino Sales Training

Iannarino

Unlock the secrets to hitting $1M in sales with Anthony Iannarino Sales Training. Stop chasing weak leads and start closing like a pro with elite techniques.

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Why Salespeople are Afraid to Ask for the Sale

Sales Gravy

On the surface, youd think that selling and asking go hand in hand. In reality, salespeople at all experience levels often hesitate, tiptoe around, or dodge direct closes because theyre afraid of rejection, worried about coming across as pushy, or insecure about asking. On this episode of theSales Gravy Podcast, Jeb Blount explores why salespeople fear asking for the sale and what to do about it with author and Sales Gravy University instructor, Tony Morris Every salesperson starts somewhere.

Sales 58
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Win Rates, Are You Important To Your Customer? Posted on February, 2025

Partners in Excellence

Recently, I’ve been involved in a number of discussions about “Win Rates.” There’s a huge amount of misunderstanding on all aspects of Win Rates. Lots of misunderstanding about how you measure these. There have also been lots of discussions about “high win rates.” The majority of my clients, after we have identified and work the issues have very high win rates.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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5 Keys Behind Klaviyo’s Path to $1B+ ARR in E-commerce Marketing with CEO Andrew Bialecki

SaaStr

As we gear up for 2025 SaaStrAnnual.com, May 13-15 in SF Bay , we wanted to take a quick look back at some of our very top speakers from last year. One of the best was Jason Lemkin’s deep dive with $1B+ ARR Klaviyo. It’s HubSpot for eCommerce, and it’s simply beloved by its customers. The Speakers Andrew Bialecki is the co-founder and CEO of Klaviyo, a marketing and customer data platform that has revolutionized how e-commerce businesses connect with their customers.

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Laptop Backpacks – The Ultimate Guide

Neuromarketing

Want your laptop backpack to last longer than your laptop? A good one can easily outlive rapidly evolving electronic gear. The good news is that choosing the right laptop backpack isn’t complicated once you know what to look for. Material quality, construction methods, and a few key design features separate the bags that will protect […] The post Laptop Backpacks The Ultimate Guide appeared first on Neuromarketing.

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How Do I Earn Respect When Selling to People Older Than Me? (Ask Jeb)

Sales Gravy

Ellie in Galveston, Texas, faces a scenario that many young sales professionals know all too well: How do you earn respect and project confidence in selling when youre dealing with people who are older and more experienced than you? Ellies question highlights a universal issue in sales. Whether youre dealing with age differences or expertise gaps, its easy to feel anxious if your buyer is decades older or has been in the industry for a long time.

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R-E-S-P-E-C-T

Partners in Excellence

This is probably the closest to a “political post” I will ever write. Much of the drive to write this comes from watching/reading the news. I am disgusted by behaviors I see in both parties, by much of the media, and by too many “influencers.” But a lot of this view comes from reading my feeds in LI, observing discussions, participating in some.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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Top SaaStr Posts, Vids and Pods of The Week: AI at Figma, Ramp & Synthesia; CRO of Owner; YCombinator’s Funding Secrets

SaaStr

Top Posts: #1. 5 Interesting Learnings from Procore at $1.2 Billion in ARR #2. One Thing is Clear: AI Makes a Lot of Business Software Look Awfully Expensive Today. Is Deflation Coming? #3. The Future of AI in B2B SaaS: Insights from Synthesia and Theory Ventures. Hosted by Jason Lemkin #4. Pitchbook: There Are 300+ SaaS StartUps Waiting to IPO #5. Whats Really Going in Venture Today: Deals Are Down, But Big AI Dollars Are Up.

Pitch 94
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9 Best Generative AI Tools I Use: Which One Leads Today?

G2

Ill be honest and admit right away that when AI tools like DALL-E and GPTs started popping up, I was hyped. Then, in late 2022, when ChatGPT blew up, and suddenly everyone was talking to AI, I knew generative AI was going mainstream, and I had to check them out.

Start-ups 119
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Inside the MEDDPICC Methodology — Insights From the Sales Pros Who Use It

Hubspot

MEDDPICC is a game-changing B2B sales qualification framework. It will help you decide which leads to invest your time into and which leads dont help you achieve your business goals or may not convert. This way, you can focus your time on the most fulfilling leads that feel like the right fit for your business and motivate you and the sales team. Sounds like the dream, doesnt it?

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Win Rates 101

Membrain

There is so much conversation about win rates. But in those conversations, theres a lot of misunderstanding. What we measure, how we measure it, varies tremendously. Some measure win rate from very first contact. Some measure it from the moment of qualification. Some measure it on a $ basis, some on a deal basis. Some measure win rates within live deals, some look at past deals.

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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Your Organization’s History As Content Marketing

David Meerman Scott

I love when history merges with marketing! Last week I visited the 117-year-old Carnation Farms in Washington state. The organization celebrates its history as a way to market its modern businesses.

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I Compared 6 GIS Software to Find the Best for Mapping

G2

Here is my analysis of 6 best GIS software in 2025 to remote manage geographical projects, design disaster management workflows, and optimize risk handling.

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What To Expect From Apollo Next with Tyler Phillips

Predictable Revenue

Tyler Phillips, Principal PM of AI at Apollo.io, explains how their latest AI power-ups transform outbound sales. The post What To Expect From Apollo Next with Tyler Phillips appeared first on Predictable Revenue.

Sales 59
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Podcast - Crafting Authentic Relationships in Sales with Brynne Tillman

Membrain

Ever wondered how to navigate the declining efficacy of traditional methods in the sales world? Brynne Tillman , CEO of Social Sales Link shares her strategies, honed over 15 years of leveraging LinkedIn, to build authentic, relationship-driven networks. Her insights promise to reshape your perspective on digital selling by aligning advanced technology with genuine human interaction.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten