Iannarino

JUNE 18, 2024

Discover why maintaining a positive outlook on your competitors can boost your sales effectiveness and reputation.

Clients 278

Clients Sales 278

Veloxy

JUNE 20, 2024

Did you know that using mobile CRM apps can boost sales productivity by 14.6% ? So that’s a no-brainer, right? It’s time for you and your sales team to embrace these apps! But what are your best options in 2024? Today I’m breaking down my top recommendations for the best mobile CRM apps. I’ll look into how these mobile CRM tools can streamline your sales processes, enhance customer interactions, and ultimately drive higher sales efficiency.

CRM 246

CRM Product Sales Pipeline 246

Anthony Cole Training

JUNE 21, 2024

In our business, one of the greatest sales challenges that most companies face is how to properly gain insight from the data. Some companies chase a bunch of data without any regard for the story that the data tells. Others struggle when they launch sales coaching without any data at all. One “must-have” sales data insight that all companies should understand is the “pull-through rate.

Launch 230

Launch Sales Drivers/motivators 230

Sales Pop!

JUNE 19, 2024

Admittedly, no matter the research we do upfront, we know little about each prospective client and how they work. Assumptions are the worst possible tactic, so how do you uncover everything you need to know to maintain professionalism, establish trust, and have the person convey what you need to know to make a desirable sale? The simple answer is to ask them questions with a credible tone of curiosity.

Sell 173

Sell Appointment Account management Represent 173

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Iannarino

JUNE 17, 2024

Learn how to navigate and thrive in a soft economy with proven sales strategies.

Sales 285

Sales 285

Membrain

JUNE 19, 2024

A couple of weeks ago, I wrote about what AI is and what it’s not. This area of technology is constantly evolving and still fairly fresh, but it’s been out long enough, and there’s a body of research emerging such that we can begin to understand and implement it in ways that are practical and appropriate beyond the initial flush of excitement.

Technology 147

Technology Technology Sales 147

Search Engine Land

JUNE 20, 2024

Google has unleashed a new search spam update today, the June 2024 spam update. This spam update may take up to one week to complete, Google wrote. Google posted this update and wrote: One week to roll out. Released the June 2024 spam update. The rollout may take up to 1 week to complete. Spam updates. Google linked to its standard spam updates documentation that reads: While Google’s automated systems to detect search spam are constantly operating, we occasionally make notable improvement

142

142

Iannarino

JUNE 21, 2024

Pursue your true sales potential by harnessing the unique gifts and competencies that drive B2B success.

B2B 267

B2B Sales 267

Martech

JUNE 21, 2024

HubSpot’ s LinkedIn integration boosts sales efficiency with real-time data sync but presents new challenges for SMBs in marketing and consolidation. Salesforce has had a tight integration with Sales Navigator for a while, dominating the market by using LinkedIn data to target the right decision-makers. HubSpot, meanwhile, has long lacked this native two-way sync integration — until recently.

CRM 131

CRM Sales Presentation Consult 131

Partners in Excellence

JUNE 19, 2024

We are driven to find the single magical secret to selling success. That one thing, if we do it well, everything else magically falls into place and all our problems go away. If we find and do that one thing, our worries about hitting our goals, maxing our comp plans, achieving our scaling plans, max’ing our market caps all disappear. There have been past secrets to sales success.

Sell 139

Sell High impact Meeting Up-sell 139

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

SaaStr

JUNE 18, 2024

So it’s hard to get a sense of just what is happening in SaaS. “B2B2B” remains in a big funk, with Salesforce projecting a decline to single-digit growth for the first time ever next year. And in the aggregate, public SaaS companies are growing the slower they have in history. And yet … both AI and the consumer economy remain strong: Databricks is growing 60% at $2.4B — and that’s up from 50% the year before!

Growth 130

Growth 130

Iannarino

JUNE 19, 2024

Focus on Sales Outcomes for Success. Worry less about activity and more about outcomes. Prioritize Sales Effectiveness over Activity. Worry less about activity and more about effectiveness. Enhance Your Sales Methodology. Worry less about your solution and more about your sales methodology. The secrets to transforming your sales approach with these simple yet effective strategies.

Drivers/motivators 130

Drivers/motivators Clients Sales Trust 130

Sales Pop!

JUNE 18, 2024

Remember that feeling of spending hours on repetitive tasks, wishing there was more time for your job’s strategic, creative aspects? AI-driven automation is no longer a futuristic fantasy; it’s here, a powerful tool to streamline those mundane processes and free you up to focus on what you do best. Forget about AI replacing human ingenuity—it’s here to supercharge it.

Process 130

Process Strategize Retail Technology 130

Partners in Excellence

JUNE 17, 2024

Have you ever noticed how the way we work with ChatGPT and other LLMs tends to mirror so many of our customer and internal conversations? Too often, it might be similar to talking with a very knowledgeable person who is unengaged, uncaring, aloof. The typical conversation with a LLM is very one sided. It’s not very interested in us, it seems to be in a rush, as if it has someone or something more important to work with.

Conversion 139

Conversion Closing Customers Process 139

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

Force Management

JUNE 18, 2024

For revenue team leaders, no objective looms larger or more urgent than meeting aggressive revenue goals and satisfying the growth imperative. Recent studies show that the average tenure of CROs in SaaS startups lasts between 1.5 and 1.9 years. For commercial CROs, the average tenure jumps to two years, but the point remains: if you want to make a splash, there isn't time to spare.

Sell 127

Sell Growth Sales Meeting 127

Iannarino

JUNE 16, 2024

There is no evidence that more opportunities result in more won deals. More opportunities simply indicate the presence of more opportunities.

Pipeline 130

Pipeline Sales 130

Sales Pop!

JUNE 18, 2024

Remember that feeling of spending hours on repetitive tasks, wishing there was more time for your job’s strategic, creative aspects? AI-driven automation is no longer a futuristic fantasy; it’s here, a powerful tool to streamline those mundane processes and free you up to focus on what you do best. Forget about AI replacing human ingenuity—it’s here to supercharge it.

Process 130

Process Strategize Retail Technology 130

SaaStr

JUNE 16, 2024

Dear SaaStr: How Can a SaaS Business Reactivate Churned Customers? This may sound simple, but the #1 thing you can and should do is create a series of marketing campaigns targeted only to churned customers. You will get some back, especially if you have a High NPS in general and most of your customers like / love you. RevenueCat manages 30% of all mobile apps subscriptions, across 10,000+ paid apps.

Customers 126

Customers Campaign B2B Meeting 126

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Product

Search Engine Land

JUNE 21, 2024

Google is discontinuing Universal Analytics, its legacy web analytics platform. This is the final shift in the transition to Google Analytics 4 (GA4). Why it matters. Businesses that relied on Universal Analytics for website measurement and data analysis need to act quickly to avoid losing access to their historical data and maintain continuity in their analytics capabilities.

Contract 124

Contract Technology Technology Conversion 124

Iannarino

JUNE 15, 2024

Discover how to use the power of AI in sales ethically and avoid common pitfalls.

Sales 130

Sales 130

Sales Pop!

JUNE 18, 2024

Upselling can be a highly effective sales strategy for companies. In this strategy, companies offer customers upgrades and add-ons to increase their total expenditure. They essentially sell a pricier or personalized version of the exact or new product to qualified customers. If executed effectively, upselling can significantly boost hotel sales and revenue.

Technique 130

Technique Promote Sales Service 130

SaaStr

JUNE 19, 2024

Dear SaaStr: Does a SaaS Startup CEO Need to Have Sales Skill? Yes, if you have customers that talk to humans. Possibly no, if you only have “users” and/or are a freemium + no-touch model. If you build Dropbox or Squarespace or even Shopify to some extent, maybe you don’t have to be great at sales. But if you build Snowflake or Datadog or Box, you have to get good at it.

Sales 122

Sales Start-ups Meeting Prospecting 122

Advertiser: ZoomInfo

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

GTM

Sales Hacker

JUNE 18, 2024

Jon Dick is the Global SVP of Customer Success at HubSpot where he’s focused on helping millions of organizations grow better. Prior to customer success, Jon led marketing teams at HubSpot, Trunk Club, and Klout. He has a background in improvised comedy and earned his MBA from the Harvard Business School. Discussed in this Episode: The rising importance of customer success in the age of AI and efficiency.

GTM 120

GTM Customers Go To Market Conversion 120

Martech

JUNE 21, 2024

Your company just bought a shiny new CRM. Great! Now, who drives it? Effective customer relationship management (CRM) is a cornerstone of marketing success. At the core of this is the CRM product owner — a pivotal role that orchestrates the intersection of technology, customer insights and strategy. But what makes a CRM product owner truly exceptional?

CRM 119

CRM Product Customer Relationship Management Relationship Management 119

Search Engine Land

JUNE 18, 2024

The travel industry, worth an estimated $9.5 trillion in 2023, has long been a prime target for tech giants like Google and Meta. With AI, they aim to capture a larger share of the lucrative travel market. AI has the potential to significantly influence how consumers research and plan their trips, steering them away from traditional discovery platforms and reshaping the entire user journey.

Commission 111

Commission Launch Gaming Start-ups 111

SaaStr

JUNE 19, 2024

$100M is the magic number all SaaS companies are trying to achieve. Bitly CEO Toby Gabriner and CPO Kelsey Stevenson share the three secret ingredients that helped them when scaling to $100M ARR and what they could have done differently. The three core areas to focus on are: Evolving your growth engine Building and solving for when to become a multi-product platform Investing in your people and team #1: Evolving Your Growth Engine Let’s start with some context for Bitly’s journey.

User Experience 122

User Experience Launch Growth Price 122

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

Sales

G2

JUNE 18, 2024

Curious about how to write a marketing plan? This guide provides examples to help all new marketers crush their first marketing plan.

105

105

Martech

JUNE 18, 2024

Imagine it’s Monday morning and your inbox is overflowing. Amid the sea of emails, one catches your eye — a message from your favorite sports store about the perfect running shoes for the marathon you’re gearing up for. The subject line hooks you instantly and a click later, you’re looking at content crafted just for you, complete with training tips and a tempting discount.

Campaign 120

Campaign A/B testing Sports Retail 120

Force Management

JUNE 19, 2024

The product-led growth (PLG) era marks a disruption in how SaaS companies interact with customers. A good working definition of PLG is that the product itself is the vehicle for acquiring, retaining, and expanding customer accounts. PLG companies share some characteristics. First, their solution is a significant upgrade from the previous status quo.

Growth 101

Growth Product B2B Sell 101

SaaStr

JUNE 18, 2024

Dear SaaStr: Can a SaaS Company Get to 50% Profit Margins? It’s possible, though it does require a very efficient model. The biggest, most mature software leaders aren’t quite there — but they are close. Adobe is currently at 45% non-GAAP operating margins. Microsoft, also mature and at scale, is also at 45% operating margins: Zoom’s non-GAAP operating margins are 40%, but it’s free cash flow margins are even higher and now exceed 50%: Dropbox is also in the mature, low growth but higher margin

Profit margin 122

Profit margin Non-Profits Growth Closing 122

Advertisement

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales