Sat.Dec 07, 2019 - Fri.Dec 13, 2019

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Using Old School Sales Tools in New Ways

Anthony Cole Training

In this blog post, we discuss the idea of using older (yet effective) techniques to find success in the chaos of today's selling landscape. Let's face it; with the influx of social media, apps, and online distractions, it is actually harder to reach a prospect than ever before.

Technique 185
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Why The Greatest Sales Teams Just Kill It On Dec 31. When Everyone Else Has Gone Home.

SaaStr

(Note this is an update / refresh of our classic 2014 post). There are some real mysteries in SaaS. Even now that I understand them, I still see them as a bit of a mystery. Let me list a few: Why do customers buy a ton of seats up front , when they could start with a few and buy more later? Why do customers buy so much on the last day of the month? Great for sales reps looking to hit their quota.

Intrinsic 135
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Trending Sources

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The Most Successful Negotiation is The Negotiation That Isn't Needed

Understanding the Sales Force

The last few years it seems that each time it snows, even a little, they cancel school. Are school officials convinced that parents and bus drivers will put kids' safety in jeopardy because snow is falling? They weren't worried about such things when I was growing up and back then, we didn't have cell-phones, all-wheel drive, anti-lock breaks, traction control, all-weather radials, blind spot warning, collision warning or lane assist!

Negotiate 115
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Tim Riesterer: Decision-Making Psychology and Your Sales Messaging

Gong.io

Why is research on decision-making psychology critical to your sales messaging? How do you make the customer feel like the hero of the story? What’s the difference between prospect and customer messaging? On a recent episode of the Reveal podcast, we connected with Tim Riesterer for answers to these and other questions that are top of mind for revenue leaders.

Sales 106
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Is Your Sales Growth Stuck in the Chimney with Kris Kringle?

Anthony Cole Training

In this blog, we discuss the concepts behind real, tangible sales growth and ask the question, "Is Your Sales Growth Stuck in the Chimney with Kris Kringle?".

Growth 167
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3 Types of Marketing Attribution Software to Try in 2020

Hubspot

Despite (and because of ) the many technologies marketers use, determining what drives a sale remains one of the messiest areas of marketing. Figuring out which channel or touchpoint convinces a customer to make a purchase is as much of an art as it is a science. To get to the bottom of it, marketers use attribution modeling. But attribution modeling comes in many forms. read on to find out how attribution marketing can help your business.

Technique 101

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It’s a Go! 1,000+ at SaaStr East in Singapore!!

SaaStr

We’re heads down for SaaStr Annual 2020 in March (and SaaStr Europa in Paris June, tracking to 3,000+). But you wanted us to come to Asia, so we are — finally! SaaStr East is a GO! We’ve booked the stunning Gardens-by-the-Bay in Singapore on October 21-22: 1000+ SaaS and Cloud founders, VCs, and execs. 200+ Mentoring sessions. 100+ VCs. 20+ Speakers. 2 Stages. 2 Nights of Parties. 1 Full Day (October 22) of content.

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10 x Questions To Ask A Potential Client

The 5% Institute

Making a great first impression in your sales conversations is key, and in this article, we’ll look at ten questions to ask a potential client to help you with this. Although there are various questions to ask a potential client; we’ll be looking at it with the following structure: Rapport. Qualification. Objection handling. Probing. Read on to learn our recommended questions to ask a potential client. 10 x Questions To Ask A Potential Client.

Clients 98
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Designing a Podcast for Audio SEO, According to HubSpot's Podcast Expert

Hubspot

In 2019, Google began rolling out what is arguably one of the most significant changes to its search engine since the introduction of dedicated video carousels in June 2018, or the introduction of featured snippets in October 2017: Google has begun to ad podcasts to search results. Every minor tweak to the search algorithm can have marketers scrambling to understand how they can take advantage of this shift — or, for the more pessimistic, how to avoid getting pushed to the dreaded page two of se

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How to Cross the Disruption Chasm Using Revenue Intelligence

Gong.io

At Gong’s #celebrate conference, sales leaders tackled three pillars: people success, deal success, and strategy success. I’ve been revealing key takeaways from their talks. Now up: ‘strategy success’ based on a talk by Geoffrey Moore, author of “Crossing the Chasm” and investor at Wildcat Venture Partners. In the 20th century, the product was king, so executives had a product-first approach.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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5 Interesting Learnings From Bill.com’s IPO

SaaStr

Bill.com is a bit — OK, maybe a lot — more lower profile than many of the SaaS Unicorns to IPO lately, but it’s one of my personal favorites. Why? First, we run SaaStr on Bill.com. We wouldn’t be able to approve bills, get paid, and pay our vendors effectively without it. I love Bill.com as a product. Also, Bill.com got started about the same time as Adobe Sign / EchoSign and I got to know second-time CEO Rene Lacerte a bit over the years and always thought he was bo

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Tired Of Missing Sales Opportunities?

The 5% Institute

Are you tired of missing sales opportunities? You may have an awesome product or service; but if your potential clients aren’t seeing the value in this, it ends up in frustration and of course – lost sales. In this article, we’ll explore five key factors to learn and implement if you want to close more sales consistently. If you’re tired of missing sales targets and opportunities, read on to learn how to win more sales.

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Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups. Sure, many millennials and Gen Zers are considered "young adults." Not to mention, both generations are highly connected to technology and the internet.

Education 101
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7 B2B Sales Techniques that ACTUALLY Work (Based on 5 Years of Research)

Sales Hacker

Are you looking for B2B sales techniques that actually work? You’re not alone! Sadly, the tools and resources that are supposed to help us sell more don’t always deliver as they should. Which is why I dedicated 5 years to interviewing top sales professionals and researching 50 books on business, behavior change, and selling. What I found was shocking!

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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The Average SaaS CEO is About 37.5 Years Young

SaaStr

A few years back, Aileen Lee and Cowboy Ventures put out 2 seminal posts on TechCrunch about Unicorns. The first one defined the Unicorn age in 2013, and the second one updated it in 2015. Many remember them just for data on Unicorns as they began to emerge from rare to seemingly everyday (100+ this year so far). But her and her team’s post also had tons of other amazing data, from what % of start-ups have solo founders to average age at inception.

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Sales Process and Why So Many Salespeople Lose Their Way

Membrain

Recently I was on Interstate 90, the MassPike, driving home from the airport in a wind-driven rainstorm. It was so bad I couldn't see the white lines that divide the three lanes nor could I see the Jersey barriers dividing the eastbound from the westbound traffic.

Process 87
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How 13 Brands Are Leveraging Snapchat Discover

Hubspot

Since Snapchat launched in 2011, brands have been experimenting with new ways to reach the platform's Gen-Z and millennial audiences. However, marketing on Snapchat hasn't always been easy. Between 2015 and 2017, brands like NASA, Warby Parker, and Sour Patch Kids started their Snapchat strategies by creating individual accounts. Based on the fact that none of these accounts are still posting, it seems that they quickly found that Snapchat's platform did not do them any favors.

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Gong Labs Live: 3 Reasons Friction in Your Sales Conversations is a Good Thing

Gong.io

You’re on a sales call that just feels…off. . Maybe your prospect doesn’t believe what you’re saying. Maybe they’re hesitant to take the next step. . You can feel the tension on the line. . Any kind of pushback can be intimidating. And many times, sales reps will start to back away when they feel friction. . They get timid. . We get it. Friction is uncomfortable.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Pain Points & Sales – Your Ultimate Guide

The 5% Institute

Finding your potential clients pain points is a crucial part of the sales process , because if you can’t find what they are; it’ll be a lot harder to close the sale. Many Sales Professionals and Business Owners go about their sales conversations the wrong way. They generally present or pitch their idea, answer a few questions, and hope they said something to their potential client that’ll make them buy.

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How to Build Rapport With Customers (A Step-by-Step Guide)

Sales Hacker

In the digital era, customer rapport rules the day. People expect more communication and personal connection than ever before. . That being said, building rapport with clients in the digital era is also more complex than ever before. People are finding your company through a variety of methods and platforms , and yet they expect extreme personalization.

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5 Secrets of Creating Click-Worthy Social Media Cards

Hubspot

Before my blog writing days at HubSpot, I was working at a marketing agency where I was in charge of social media posts for our clients. One time, I was posting a blog on Facebook, but it kept aggregating the wrong image. Frustrated, I went to Google to find the answer: social media cards. I found out that on Twitter, businesses using Twitter cards get 89% more favorites, 18% more clicks, and 150% more retweets.

Represent 101
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Why would an investor invest in a pre-revenue company?

SaaStr

Q: Why would an investor invest in a pre-revenue company? This is an important question to understand. If you don’t understand it, it’s hard to understand how early-stage venture capital works. If you are a start-up investor, in a perfect world, you would wait. As long as you could. To get more data, more information, more traction. To see if the team can really do it.

Price 72
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Cold Canvassing – Your Ultimate Guide

The 5% Institute

Cold canvassing is a common phrase heard in business and sales circles; but what is it, and how does it work? In this guide, you’ll learn what cold canvassing is, how it works, its drawbacks, and whether cold canvassing would be useful for your business or not. Cold Canvassing – Your Ultimate Guide. What Is Cold Canvassing? Cold canvassing is the act of going into a particular area, and then asking business owners or home owners questions to see whether they qualify for your offer or not.

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The Importance of Relevance and Trust in Outbound Sales

Predictable Revenue

Relevance is how your product or service can help your prospect, and trust is the degree to which they believe you. When these elements are working in unison, they become a powerful force – the aforementioned spear – in starting sales conversations. The post The Importance of Relevance and Trust in Outbound Sales appeared first on Predictable Revenue.

Trust 71
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How We Prioritized Which Review Sites We Care About at HubSpot

Hubspot

HubSpot CEO Brian Halligan has said it many times: More businesses die each day from overeating than from starvation. They spread themselves across so many different priorities that it becomes impossible to gain major traction with any of them. The same is true when it comes to managing customer reviews for your business. There are so many different places a business can be reviewed today that keeping them all in order can feel a bit like a game of Whac-a-mole.

Represent 101
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Why you should stop spending so much on technology

Membrain

In almost every industry, technology spend continues to increase year over year, and sales is no exception. Currently, some companies spend more than $12,000 per salesperson and year in sales technology, not counting implementation costs and lost productivity.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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The Psychology Of Sales – Tips To Increase Success

The 5% Institute

Learning topics surrounding the psychology of sales can have a massive impact on your closing rate, because quite frankly – you’re selling to people. Although many people read and learn about sales topics that are logical; the emotional is just as – if not more important. That’s where the emotional fundamentals and psychology of sales topics come in.

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Three Great Reasons to Come to the 2020 Sandler Summit

Sandler Training

The 2020 Summit will be held March 4-6 at the Rosen Centre Hotel in Orlando, Florida. Here are three reasons you should book your slot today. The post Three Great Reasons to Come to the 2020 Sandler Summit appeared first on Sandler Training.

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The Unsung Relationship Between Customer Experience & Marketing: Delivering the Brand Promise

Hubspot

If I asked you what marketers identify as the number one most exciting business opportunity in 2019, I bet most of you would guess "social media", "mobile-first experiences", or even "video marketing". However, the Annual Digital Trends report by Econsultancy and Adobe revealed a surprising truth — marketers actually identified "optimizing the customer experience" as the most exciting business opportunity.

Customers 101
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Using the phone to penetrate your target account list with Catherine Brinkman

Predictable Revenue

The target account list: the backbone of every salesperson’s day, quarter, and year. It’s the roadmap, the blueprint, the keys to the kingdom. And penetrating your target account list, starts with preparation. You’ve got to know what’s on that list before you pick up the phone. The post Using the phone to penetrate your target account list with Catherine Brinkman appeared first on Predictable Revenue.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.