Sat.Dec 12, 2020 - Fri.Dec 18, 2020

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Identifying and Hiring Top Sales Talent

Anthony Cole Training

Finding and hiring great sales talent is difficult. There are many characteristics you must ensure a candidate has in order to be successful with your organization. However, there are a few key attributes you need to look for during the interview process to increase you likelihood of hiring success.

Sales 284
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3 Smart, Sustainable Ways to Monitor Your Organic Search Rankings

ConversionXL

“Why don’t we rank first for [keyword]”? Every SEO analyst gets this question. And every business investing in SEO uses keyword rankings to judge performance. Despite the flood of “organic rankings are dead” articles in recent years, I have yet to see a single business or agency that has given up on tracking keywords. So are all those articles wrong?

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Trending Sources

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Critical to B2B sales success - stakeholder assessments

Membrain

One of the most common reasons why apparently promising B2B sales opportunities get derailed - often at a late stage in our sales cycle - is that we have failed to identify all the key stakeholders or to understand how to get them all to support our approach.

B2B 169
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We Don’t Create Value By Discounting It!

Partners in Excellence

I was doing a deal review. We were in the final stages of closing a big deal. The team had worked really hard. It’s the end of the month/quarter/year. They not only wanted the deal, but they needed the deal. Then it happened. The customer says, “We are almost there, but we’ve hit a roadblock…… ” I won’t go into the details, but the customer presented a fascinating discussion.

Price 164
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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If You’re Going to Do a SaaS Start-Up … You Have to Give it 24 Months

SaaStr

It took us 2 years just to figure out our ultimate business model. What you think you do on day 1 may look very different by day 365. [link]. — Aaron Levie (@levie) September 11, 2020. It seems like everyone wants to be a SaaS founder these days. I meet with great VPs of Sales and Product in particular who are Ready. It’s time. To go out on their own.

Start-ups 145
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5 Key Sales Mindsets for your ABM Transition

Heinz Marketing

By Winfield Salyards , Marketing Coordinator at Heinz Marketing. Sales and Marketing alignment is critical to any ABM transition’s success, and while sales-marketing alignment requires changes in mindset, changes are also needed on an individual level. Here are 5 key sales mindsets needed for sales success during an ABM change. Quality over quantity.

Quota 138

More Trending

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It Really Is Only About Me!

Partners in Excellence

Every day, three times a day, I go through my inbox—both email and social channels. Every day, particularly in the social channels like LinkedIn, I am inundated with invitations or requests much like the following: I would like to see if there is a possibility for you to join a free demo to show my and incredible service to help B2B marketing departments with data driven marketing campaigns.

Technique 161
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Big Companies Don’t Churn. They Quit You.

SaaStr

“Churn” is a term we all use in SaaS as a core metric, but its roots, as near as I remember and can tell, come from our B2C colleagues. Folks churn out of their Verizon plan, their Netflix subscription, etc. In a low-end subscription model for a tool, not a solution (e.g., semi-commodity storage, semi-commodity hosting, etc. etc.), the dynamics are similar.

B2C 145
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Michelle’s App of the Week: Tally

Heinz Marketing

By Michelle Voznyuk , Marketing Consultant at Heinz Marketing. . With the New Year upon us, I think it’s safe to say we’re all ready for a fresh start. And although resolutions may look a bit different (especially with gyms being closed), we don’t have to abandon all efforts to set new goals. We can still experience growth personally and professionally, right at home. .

Consult 137
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Sales Team Building Games – 5 x That Are Effective

The 5% Institute

Sales team building games can be a great way to break up your usual sales team meetings , because it allows your Sales Professionals to enhance their personal development in a lighter way. Team meetings can sometimes feel a bit stale and repetitive. Although this is completely normal, it’s still very important to have regular sessions with your team, as it keeps communication healthy, and creates an opportunity to up skill their training and abilities.

Gaming 134
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Top 10 Topics That Resonated With Sales Leaders in 2020

Force Management

2020 was a year unlike any other. Many of us are still working through unexpected and unique challenges. The Force Management content team worked to publish content that was relevant and helpful to a sales community that was navigating unprecedented times. Taking a look back, we put together a list of the content that resonated most with our network of revenue leaders.

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How to Handle, and Share, Bad News

SaaStr

The past 7 years I’ve had a chance to observe a lot of SaaS founders, as an investor, as an advisor and more … and the vast majority I’ve worked with have in the end just killed it. Gone on to bigger and better things. Three have become unicorns. A few have sold at solid valuations. Many are just getting going. But … it’s never all roses.

Start-ups 143
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10 Things You May Not Know About Marketo

Heinz Marketing

By Lisa Heay , Marketing Planning Manager at Heinz Marketing. It’s hard to know what you don’t know. Marketing Automation is complex and changing all the time, and even after over a decade using tools like this, I’m still learning new things and new ways to get the job done better, faster, and more efficiently. Here’s a list of 10 simple things that you may not know about Marketo. #1 – Batch Campaigns and Wait Step Priority.

CRM 137
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The Nutcracker in 2020 and 3 Critical Year-End Lessons for Salespeople and Their Managers

Understanding the Sales Force

Two Holiday traditions in one. In mid-December each year, my family spends the weekend in Boston and we enjoy the Boston Ballet's production of the Nutcracker. At the same time each year I repost a seasonal favorite, an article I first wrote in 2010 with 3 great sales lessons from the Nutcracker. Please read my original post because it's one of my best analogy articles ever!

Product 132
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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Stop Fighting Your Prospects: Overcoming the ‘Objection Handling’ Mindset

Sales Hacker

Focusing on overcoming sales objections is likely holding you back and poisoning your customer relationships. This may seem backward. Afterall, objection handling is often considered one of the foundational pillars of sales — one of the critical elements necessary to win more deals. But there’s an important problem lurking beneath the surface — and if you want to be a better salesperson, you’ll need to work actively to address it.

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If Your VP Sales Isn’t Going to Work Out — You’ll Know in 30 Days

SaaStr

We’ve talked a lot on SaaStr about how to make that critical hire: the VP Sales. I’ve done it right, and I’ve done it wrong. When it’s good … it’s just so good. It all clicks. But when you make a mis-hire, it’s about the worst mis-hire you can make. Because you’ll lose not just some incremental revenue, but potentially far more.

Pipeline 140
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Ready for 2021? First, Ask Yourself These Questions

SalesProInsider

It’s that time of year – thinking about next year! You’ll hear or be asked: “ It’s time to set goals!” or “ What are your goals for next year?” and that is important of course. But too often the goals for next year are set without important information to identify realistic and achievable goals, the information gleaned by pausing to review THIS year!

Clients 127
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How to create a virtual SKO your team will LOVE

Gong.io

Your annual sales kickoff (SKO) is ALMOST HERE. . (Groans from the planning committee. Excitement from sales reps!) . SKOs have long held significant value for sales organizations. They’re a superb way to boost morale; build a sense of community, networking, and culture; celebrate big wins; and recognize individuals. They get everyone on board and fired up with new goals, products, and services. .

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Candidate Sourcing: How to Find the Best Talent on the Market

G2

The talent market is a competitive place.

Product 122
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Plenty of Top SaaS Companies Are Worth a Lot Less Than 10x ARR

SaaStr

So as you’ve seen, acquisitions have picked up in SaaS. Slack was acquired for $27B — that’s 27x its $1B in ARR. Zoom and Shopify trade at even higher multiples: And yet, here’s the thing. So many acquisitions, so many IPOs, so many public and private valuations of great SaaS companies are actually at / worth less than 10x ARR.

Finance 140
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How to Succeed at Organization-Wide Effectiveness Using Sandler [PODCAST]

Sandler Training

Mike Montague interviews Alea Homison on How to Succeed at Organization-Wide Effectiveness Using Sandler. The post How to Succeed at Organization-Wide Effectiveness Using Sandler [PODCAST] appeared first on Sandler Training.

Growth 118
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Business Insider: How software testing startup Cypress.io went from nearly broke with no revenue two years ago to winning big customers like Disney, Shopify, and Slack, with $40 million in fresh funding

Openview

The post Business Insider: How software testing startup Cypress.io went from nearly broke with no revenue two years ago to winning big customers like Disney, Shopify, and Slack, with $40 million in fresh funding appeared first on OpenView.

Customers 113
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to Scale Your Business So It Sells Like a Fortune 500, With The Culture And Agility of a Startup

Predictable Revenue

Having worked with many diverse corporations, Claire Chandler has experienced most companies fall apart once they start to scale. As a solution, she created a revolutionary way to align your leaders and teams around a unifying vision that attracts, retains, and motivates the right talent to achieve your mission. The post How to Scale Your Business So It Sells Like a Fortune 500, With The Culture And Agility of a Startup appeared first on Predictable Revenue.

Sell 111
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If You Are Going to Hire a Stretch VP — Do It Early.

SaaStr

There’s an interesting corollary to the fact that the best SaaS companies grow faster than ever today. The corollary is that the window to hire a Stretch VP is shorter than ever. If you hit $1m ARR growing 6-8% a month, you can probably hire a Stretch VP of Sales any time the following 12 months. If you hit $1m ARR growing 15-20% a month, you probably only have a 3-6 month window to hire a Stretch VP of Sales.

Follow-up 133
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Why Does Your “Bot” Want To Talk To Me?

Partners in Excellence

We are in a period where automation has run amuck. “Bots” and Artificial Intelligence (with the emphasis on Artificial) are running our outreach campaigns. Whether through email, phone, social platforms, in our efforts to drive volume and velocity, we have surrendered everything to our automation tools. Often, I get an outreach, I respond—which is fantastic for the sender.

Clients 111
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What Is a Partner Program? The Guide to Building an Ecosystem

G2

In SaaS, a partner program is like the electrical grid: the oft-overlooked backbone that makes our modern life possible.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Four Sales Tactics to Regain Control During Crisis

Miller Heiman Group

How has COVID-19 impacted virtual selling practices? Korn Ferry surveyed sales organizations around the world to find out, uncovering how companies are working to achieve stability in the midst of ongoing crisis. Organizations seem to have the same idea: focus and execute on what you can control as the surest path to success. They’ll need to consider a range of strategies and tactics to succeed.

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How Old is “Too Old” To Start a SaaS Startup?

SaaStr

Q: How old is too old to start a startup? Let me try to add some practical answers: 1. First, you need to give it a full 24 month commitment to hit Initial Traction. 6 months isn’t enough. 12 isn’t. It’s going to take you 9-12 months just to get the product right. And another 6-12 to get any material revenues. >> Can you “afford” to commit for 24 months just to get to Something?

Consult 131
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B2B Reads: Gatekeepers, Gender Balance, and Technology Frankenstacks

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. What’s The Difference Between Sales Enablement And School? Managers play a key role in helping sales people apply their skills to specific situations, it’s not all up to sales enablement programs.

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How to Succeed at Email Marketing [PODCAST]

Sandler Training

Mike Montague interviews the Email Marketing Heroes, Rob and Kennedy, on How to Succeed at Email Marketing. The post How to Succeed at Email Marketing [PODCAST] appeared first on Sandler Training.

Technique 103
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.