Sat.Apr 07, 2018 - Fri.Apr 13, 2018

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What Does It Take To Be A GREAT Sales Coach?

Anthony Cole Training

Email jeni@anthonycoletraining.com to request a sample of the Coaching Findings form from the Objective Management Group’s Sales Effectiveness and Impact Analysis.

Sales 163
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3 Phrases You Need to Start Using With Every Single Customer

Jeff Shore

Ryan Taft. ?I am not a big script guy. I have never been. Sales scripts are typically written from the perfect world perspective. In other words, if customers acted exactly the way we wanted them to and if sales people were robots, then a script is bullet proof. But sales, my friends, is not a perfect world. I don’t know about you but every sales script I have ever been handed and told to use on customers, I read it thinking to myself “I would never say this.

Customers 130
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Trending Sources

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Predicting Winning A/B Tests Using Repeatable Patterns

ConversionXL

If you ever ran a highly trustworthy and positive a/b test, chances are that you’ll remember it with an inclination to try it again in the future – rightfully so. Testing is hard work with many experiments failing or ending up insignificant. It would only seem optimal to try and exploit any existing knowledge for more successes and fewer failures.

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How Top Sellers Treat Buyers

Engage Selling

Let’s not beat around the bush. There is absolutely a difference between how top sellers interact with people, compared to how mediocre or poor sellers interact with people.

Clients 104
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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The Gap Analysis Between Your Best Salespeople and the Rest

Anthony Cole Training

How does your sales team compare to others around the world and in your industry? Click HERE for a free analysis.

Sales 65
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3 Steps to Make Your First 90 Days in Sales Amazing

Jeff Shore

By Jeff Shore. ?Congratulations. You’ve begun your journey into the wonderful, scary, thrilling, ill-defined, mysterious world of sales. Here’s the bad news: ain’t nobody gonna take you by the hand and guide you to success. That’s also the good news, because it is best left to you to determine what your definition of success is. You will want to figure that out on your own.

Sales 120

More Trending

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The SaaS Executive’s Guide To Building A Winning Go-To Market Strategy

Sales Hacker

The Winning By Design Blueprint Series provides practical advice for every part of a SaaS sales organization. In this blueprint, we take a tactical approach on how to build a go to market strategy. This will then help you diversify your revenue, make your business more resilient to economic setbacks and help you plan for growth. 5 Steps To Building Your Go To Market Strategy. 1.

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What the Top 10% of All Salespeople Do Better

Membrain

The best athletes in the world know exactly how they do the things they do that make them so great. In addition to their God-given talent, they outworked everyone else to master the mechanics and nuances of their sport, the mindset required for greatness, and competed at a high level from a very young age. When they falter they can easily make the adjustments necessary to get back on track.

Sports 96
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Episode #061: The Introvert’s Edge with Matthew Pollard

Jeff Shore

In This Episode of The Buyer’s Mind with Jeff Shore: Matthew Pollard, an introvert, deliberates with Jeff, an introvert, about who has the advantage in a sales situation. As a sales professional, who do you think has the edge? An extrovert or an introvert? Everyone brings something to the table when it comes to their sales ability. But just because you’re quiet or introverted, doesn’t mean that you can’t or won’t be successful.

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How to Write a Cover Letter for an Internship [Examples & Template]

Hubspot

Writing a cover letter can feel like a daunting task, particularly if you don’t have a lot of “real world” experience. Fortunately, a cover letter is actually an exceptional chance to explain how your extracurriculars or classes taught you leadership and time management skills. To really stand out, it’s important to personalize your cover letter for each internship application.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Improve Conversions with Website Reviews

ConversionXL

Do you want to make your website better? There are many ways to optimize a landing page for higher conversions. One method is to perform an expert reviews to understand what you should change. Watch my step-by-step framework. On this episode of The Pe:p Show, conversion optimization champion Peep Laja breaks down how you can improve landing page conversions with expert reviews and heuristic analysis.

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The ROI of Call Coaching In Sales

Gong.io

Calculating the ROI of call coaching for your sales team seems hard to pin down at first. But it’s actually incredibly simple, and you may be surprised at just how lucrative call coaching can be. Where you might go wrong in your attempt to calculate ROI is by trying to tie it nebulous outcomes that have too many root causes like close rate increases, sales cycle length decreases, etc.

Quota 91
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The Ultimate Guide to Sales Enablement and Creating a World-Class Sales Organization

Miller Heiman Group

“To be effective, sales enablement must be seen as a strategic discipline that is set apart from other functions such as marketing and training, even though those functions contribute to enablement.”. — “Sales Enablement: A Master Framework to Engage, Equip and Empower a World-Class Sales Force”. Understanding sales enablement as a distinct, strategic discipline is a relatively new development.

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The Ecommerce Guide to Flash Sales (With Examples)

Hubspot

In 2012, J.C. Penney stopped promoting sales and offering coupons. Instead, they advertised new "everyday low prices" -- which seems like a pretty good idea, right? Except, in 2012, sales for J. C. Penney actually dropped 25%. J.C. Penney found they actually made more money when they raised the prices of their products and then arbitrarily lowered them, calling these “last-minute deals.

Retail 101
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Hiring for sales in a product-led world

Openview

Editor’s Note: This article first appeared on the Intercom blog here. Founders make natural salespeople. So much of what they do, particularly fundraising, is selling. They’re the first and best salesperson your company will ever have. But even if you have a great product, there will come a point where you simply need to build out a sales function.

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How to Influence Buyers Who Think They Don’t Need You

Sales Hacker

The post How to Influence Buyers Who Think They Don’t Need You appeared first on Sales Hacker.

Sales 80
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Why as a Marketer, I Sometimes Feel Jealous of Sales (And What I Am Doing About It)

Outreach

“It’s my right to be hellish. I still get jealous.” Nick Jonas, Song That Was Popular Briefly Like Two Years Ago. Confession time: as a marketer, I sometimes feel jealous of sales. Having worked in marketing for over a decade, I have worked closely with salespeople for most of my career. I can personally attest that sometimes, the grass just feels greener over in the boisterous sales pods.

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The Ultimate Guide to Instagram Hashtags for 2018

Hubspot

Did you know an Instagram post with at least one hashtag averages 12.6% more engagement than a post with no hashtags? Hashtags are powerful. They can help your posts reach a target audience, attract followers in your niche, increase engagement, and develop a more positive and recognizable brand image. Here’s the thing, though: with great power comes great responsibility (#spiderman).

Campaign 101
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Does How You Sell(Market) Represent Your Company Well?

Partners in Excellence

Customer experience is increasingly a key differentiator in acquiring and retaining customers. But, too often, we look at customer experience in a very narrow way, we think of it as their experience in using our products, after they have purchased them. The customer experience begins begins long before the first purchase a customer makes. Of course we know the reputation of our company, products, and solutions is important and influences them.

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How to Build Sales Content that Works in 2018

Sales Hacker

The post How to Build Sales Content that Works in 2018 appeared first on Sales Hacker.

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“How I Work”: Peter, Chee, Founder and CEO of Thinkspace @thinkspace #HowIWork

Heinz Marketing

By Matt Heinz, President of Heinz Marketing. “How I Work” is one of my favorite recurring features in Inc Magazine — similar to Lifehacker’s This Is How I Work Series, and I’ve been honored to have several sales experts participate in our own “HowIWork series (including, but not limited to Anthony Iannarino , Dave Brock and Trish Bertuzzi).

Launch 74
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22 Responses to the Sales Objection "It's Not a Good Time to Buy"

Hubspot

Sales Objection Responses. “If money and resources were no object, would you be willing to start with our product today?”. “What’s holding you back?”. “When would be a good time to buy?”. “What are your company’s other priorities right now?”. “How can I help you get the resources you need to sell this to the decision maker?”. “So is X goal no longer a priority for you?”.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Improve Your Win Rate and Shorten Your Sales Cycle by Doing This

Understanding the Sales Force

In September I wrote this article on the difference between asking good, tough and great questions. I included examples all three types of question in the article. There is also a proper sequence: Good question. Tough Question. Great question. You will get immediate feedback on how effective your questions are: Your prospects will say, "Good question" when you ask one.

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Here’s what you need to know to transform your pipeline

Membrain

Sometimes, the way you begin a thing determines how you will end it. Nowhere is this more true than in the sales pipeline, where how an opportunity comes in at the front end, can make or break the revenue that pops out at the other end.

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Here’s How to Hire a VP of Sales That Will Last Longer than 19 Months

Sales Hacker

Bad sales hires are painfully expensive. It’s a helluva lot more expensive when you’re in the dark about how to hire your VP of Sales. Take this founder of a startup that I just spoke to—they churned their VP of Sales after he crashed and burned in less than 14 months. It’s cost their business four quarters of performance , employee morale, and a BDR team that’s hanging by a thread led by a shining star of a director of sales who is stepping up to the plate but stretched

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6 Tactics to Become the Ultimate Dealmaker

Hubspot

You’re almost there. You’re in a meeting with the decision maker, demoing your product, handling any question they throw at you, and winning the business. At least, that’s how it looks in your 4:35 p.m. daydream. Let’s face it, sales is sometimes easier said than done. So, how do the best of the best come home with the contract? Here are three tactics to bring home the business and make you the ultimate dealmaker.

Negotiate 100
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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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Six reasons why webinars should (still) be core to your marketing mix

Heinz Marketing

We marketers get bored of things we do too often, especially when shiny new objects appear on the horizon. But sometimes the tactics we use over and over again are “tried and true” for a reason. I had the pleasure of speaking at On24’s Webinar World last month, and while there spoke with numerous B2B marketers who still actively and regularly use webinars in their mix.

B2B 70
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Drowning In Information, But Where’s The Knowledge Or Insight

Partners in Excellence

Those of you who know or follow me know I’m an information junkie. My Evernote file contains 15000 notes, all coded and tagged so I can put my fingers on any piece of information I want. Daily, I get feeds from all sorts of services, several provide me information and news on people and companies I’m following. Service like LinkedIn keep me updated with activity of people I’m following on LinkedIn, I have my special Twitter groups.

Clients 69
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3 Tips to Find Sales Talent That Can Engage with the Modern Buyer

SalesforLife

Who is the “right” sales talent in today’s business environment? The modern buyer is drastically different and the buying cycle has changed significantly as well. As buyer expectations and demands shift, sales professionals must master new sales methodologies such as social selling and digital selling in order to keep up.

Up-sell 69
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What is a Facebook Pixel? [Easy Guide]

Hubspot

Two months ago, Mark Zuckerberg wrote a Facebook status that struck fear in marketers all over the world. He announced the social media giant will overhaul its algorithm once again to give users more opportunities to engage with their friends and family -- Facebook’s original purpose -- and less with brands, flattening their organic reach more than ever before.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten