Iannarino
JULY 9, 2023
Some people believe salespeople are born, while others believe they are made. Thanks to certain personality traits, some people sell easily; however, those who lack those traits can succeed in sales, even if it isn’t easy or natural for them. In both cases, a new B2B sales rep must get through the learning curve.
Anthony Cole Training
JULY 13, 2023
Learn about the "Coachable" Sales Competency in this blog taken from OMG's recent webinar: The Data Behind Sales Managers of Elite Teams.
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Veloxy
JULY 14, 2023
Sales route planning has evolved beyond basic navigation and emerged as the key to unlocking unparalleled time efficiency and maximizing results in the field. In the dynamic world of field sales, simply getting from client A to client B is no longer sufficient. It’s about finding the optimal path that seamlessly integrates with your sales strategy, empowering you to exceed quotas and surpass customer expectations.
Martech
JULY 10, 2023
Recently, I had a panic attack brought on by a sort-of existential crisis. It’s the first time, maybe ever, that I was so flooded with excitement (and anxiety) over technological advances that I needed to pause. My recent trip to Augmented World Expo (AWE), the world’s largest extended reality conference, triggered AI-induced anxiety. I experienced the latest AI-enabled tools and technologies that will transform how we interact with the world around us.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Iannarino
JULY 8, 2023
I could read when I was three years old, thanks to my mother. From that point on, I have never been without a book. When we had no money for books, I went to the public library, leaving with many books. I was devastated when I had to return them, so I was often late. I promised myself that when I had enough money, I would buy books, owning them outright.
Partners in Excellence
JULY 13, 2023
Since the earliest days of selling, our vision is to free up sellers time to sell! Ideally, we’d like them to spend 100% of their time working with prospects and customers, helping them navigate their buying processes. But things keep creeping in, some valuable, some wastes of time. But they infringe on our dream of having sellers working 7×24 with customers.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Salesforce
JULY 12, 2023
It’s almost hard to believe now, but consumers were once wary of e-commerce. Before they widely embraced what has become a $1 trillion annual business, they had concerns over the security of their personal and financial data. There was a trust gap. Fast forward to today, and trust is at the heart of how widely and successfully businesses and customers will embrace the emergence of generative AI.
Iannarino
JULY 13, 2023
On the night of December 27, 2009, I set my alarm for 5:00 AM instead of 6:30. I told my wife, Cher, that I would be getting up early to give myself an extra 90 minutes to write and publish a blog post. Two writers I admire, Seth Godin and Tom Peters , regularly publish on their blogs, Seth every day and Tom, consistently.
Martech
JULY 12, 2023
Threads has become the fastest-growing social media platform in history since it launched on July 5. Within the first hour alone, it received a whopping five million sign-ups — just three months after Meta confirmed it was working on an alternative to Twitter. The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US.
Search Engine Land
JULY 10, 2023
Google has updated its page indexing report in Google Search Console with more “fine-grained” issues. This is just a reporting change and does not change the processing of your website, John Mueller said on Twitter. The issue. Some savvy SEOs noticed a spike in issues being reported this indexing report in Search Console. But Google did not post any annotations that could explain it, so some thought the issues were with their websites.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
G2
JULY 13, 2023
E-commerce is the process of buying and selling products and services online. Customers use electronic payments to make purchases from websites and online stores. Many merchants use an e-commerce platform to manage all operations related to online sales.
Iannarino
JULY 10, 2023
To succeed in sales, you need to be able to acquire a first meeting. That is your audition, and your contact will decide whether you are worth a second meeting. If you cannot book a first meeting, it means your approach sends the message that meeting with you isn’t worth your contact’s time.
Martech
JULY 13, 2023
There are plenty of articles about what one should do in marketing — best practices , hacks, tips, tricks and so on. However, sometimes it is helpful to think about this in another way. In other words, what one should not do. Here are a few ideas of what not to do in marketing operations. 1. Don’t forget the legal department Legal and marketing departments have a love-hate relationship.
Search Engine Land
JULY 12, 2023
Earlier this week, Google began sending out email notices through Google Search Console to those site owners where their site’s INP scores were not up to snuff. These notices had the subject line, “Core Web Vitals INP issues detected on your site.” INP replacing FID. As a reminder, Google told us a couple of months ago that INP will replace FID in March 2024.
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Partners in Excellence
JULY 14, 2023
Long time readers know I tend to be obsessed with Win Rates. My obsession would seem to be obvious and, more importantly, shared. For some strange reason, the majority of sellers and managers don’t share this obsession. They want to win, of course, but too many don’t pay attention to win rates. We see this in report after report showing win rates in the high teens–generally 15-20%.
Iannarino
JULY 12, 2023
Some clients are more difficult to pursue. You can call, leave voicemail, follow up with multiple emails, and get no return communication from your contact. Prospecting, especially when pursuing enterprise-level targets , can be discouraging for sales reps.
Martech
JULY 13, 2023
Communicating with your customers across channels is crucial to providing positive experiences. However, often this means regularly replicating and syncing customer data across different systems in order to deliver differentiated and personalized campaigns. But with all of this data movement, you end up stuck with a version of (not so real) “real-time” marketing data.
Search Engine Land
JULY 10, 2023
“ChatGPT can pass the bar.” “GPT gets an A+ on all exams.” “GPT gets through MIT entrance exam with flying colors.” How many of you have recently read articles claiming something like the above? I know I have seen a ton of these. It seems like every day, there’s a new thread claiming that GPT is almost Skynet, close to artificial general intelligence or better than people.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Heinz Marketing
JULY 13, 2023
By Carly Bauer , Marketing Consultant at Heinz Marketing In today’s digital age, where technology dominates every aspect of our lives, it’s easy to forget that marketing is fundamentally about people. As marketers, we have the unique responsibility of connecting with customers and potential buyers on a personal level. To succeed in this ever-evolving landscape, it is crucial to prioritize building trust – not only with our target audience but also within our own teams.
Iannarino
JULY 14, 2023
Humans tend to get better at things over time. For example, if you were to need surgery, you’d be better off needing it now rather than two decades ago because the techniques, processes, and medical knowledge are better today. Similarly, if you were in need of a car, the car you could buy today would be more comfortable and safer than a car made in the 1970s.
Martech
JULY 10, 2023
Marketers are not happy with the Google Analytics 4 user interface (UI). In fact, social media has been inundated with complaints about the Universal Analytics replacement — but it’s concerns over the UI that have been dominating the conversation. So, is the GA4 UI really as bad as some are claiming? We spoke to three digital marketing experts to find out.
Search Engine Land
JULY 11, 2023
Writing compelling, must-click ads was, until recently, one of the last aspects of PPC that couldn’t be automated. But with the introduction of ChatGPT and the rise of other large language models (LLMs), automation in PPC is now on a whole new level. Automation has had a game-changing impact on PPC marketing over the last six months, according to Frederick Vallaeys, co-founder & CEO of digital marketing agency Optmyzr, who spoke at SMX Advanced.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
SaaStr
JULY 14, 2023
Many people at this year’s SaaStr Europa wondered about the future of customer success, motivation during hard times, and how to grow in this new era of efficiency. SaaStr CEO and Founder Jason Lemkin sat down with the audience for an Ask Me Anything session to answer some of the most pressing questions from the audience. If you missed part 1, catch that here.
Iannarino
JULY 11, 2023
Leadership is too important to get wrong. From vision and results to culture and growth, leadership is a critical factor in success. Great leaders can ensure their teams succeed, providing priorities, resources, and support with the challenges and problems that might prevent success. Great leaders also cause their teams to grow by insisting each person pursue their full potential.
Martech
JULY 12, 2023
With the deprecation of third-party cookies looming large and data privacy and compliance taking center stage, enterprises have had to adapt their customer data strategies substantially. Many are exploring various approaches, with data clean rooms (DCRs) emerging as a prominent option. What are data clean rooms? A data clean room is a collaborative environment where two or sometimes more participants (brands, publishers, advertisers, groups within a company, or other entities) come together to s
Search Engine Land
JULY 10, 2023
Let’s be honest, JavaScript and SEO don’t always play nice together. For some SEOs, the topic can feel like it’s shrouded in a veil of complexity. Well, good news: when you peel back the layers, many JavaScript-based SEO issues come back to the fundamentals of how search engine crawlers interact with JavaScript in the first place. So if you understand those fundamentals, you can dig into problems, understand their impact, and work with devs to fix the ones that matter.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
SaaStr
JULY 10, 2023
I held off for many years on writing a post on Board Meetings. Why? Because every investor in the world writes lengthy posts on How to Have a Great Board Meeting. How to Have a Great Pre-Board Meeting. How to Have a Great Board Meeting Week. Etc. etc. etc. etc. VCs, once they have been doing it a while, basically become professional Board Members, and they write a lot about that.
Understanding the Sales Force
JULY 10, 2023
It's been quite a while since I've written an article about the role that customer service plays in the retention and renewal of customers and accounts. In the past few weeks, I have experienced all kinds of customer service, including service you would expect, service that would surprise you, and service that wouldn't change your mind about anything.
Martech
JULY 14, 2023
Streaming platform Roku has partnered with Shopify, giving shoppers the ability to make purchases from Shopify merchants through their TVs. As a result of the new partnership, Roku watchers are served ads through Roku Action Ads. When they see the ad, the viewer can click OK on their Roku remote to receive more information and make the purchase from their TV screen.
Search Engine Land
JULY 13, 2023
Every week someone tells me that SEO is dead. This week, I was being lectured online by a young man with a start-up. First came the humble brag about how their business turned over $20 million in a year with PPC ads. And this combo was finished with a vicious knockout statement about how AI will kill SEO. In today’s article, I will tell you why he’s right.
Speaker: Brendan Sweeney, VP of Sales at Allego
Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.
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