Sat.Dec 24, 2022 - Fri.Dec 30, 2022

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The Sales Manager's Guide to Opportunity Management

Iannarino

To reach your goals as a sales manager, you need your team to hit their targets. Hitting those targets requires them to create new opportunities with existing clients and win new logos. When a salesperson logs a new opportunity in your CRM, you don't know whether they will win or lose the deal. You don't know if the new opportunity is real or another first conversation that is the salesperson's last conversation.

CRM 281
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How a Flexible Sales System Can Help You Thrive Through Uncertain Times

Membrain

As companies are looking forward into the new year, one thing we can all agree on is that nobody really knows exactly what’s going to happen. According to Forbes Magazine , the world is not officially in a recession, but some economic indicators suggest we’re headed that direction.

Sales 132
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10 Things Salespeople Do When No One is Watching

Spiro Technologies

A salesperson’s role is a public-facing one. As representatives of their organization, salespeople must put their best foot forward to make sure they’re projecting a proper image, in addition to being effective communicators of their company’s value. But there are many hours in the day. When the calls and meetings are over and salespeople are left to their own devices, they can do things without the watchful eye of their prospects, customers, coworkers, and importantly, sales m

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Enablement Leaders Making It Happen In 2023

SalesHood

The post Enablement Leaders Making It Happen In 2023 appeared first on SalesHood.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Outbound vs Cold Calling

Predictable Revenue

Cold calling is just one of many types of outbound calls. Learn the purposes of each, along with outbound calling vs. cold calling and the pros and cons of both. The post Outbound vs Cold Calling appeared first on Predictable Revenue.

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What is a Positioning Statement

Iannarino

In a time when there are too many sales organizations chasing too few prospective clients , differentiation is difficult. Because most industries have a glut of competitors, your contacts believe what you sell is a commodity. One way you can differentiate your products and services is by using a positioning statement. A positioning statement is a short statement about the value proposition a company offers its prospective clients.

Contact 271

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3 Awesome E-book Landing Pages That Convert Like Crazy

ClickFunnels

The post 3 Awesome E-book Landing Pages That Convert Like Crazy appeared first on ClickFunnels. So you have an ebook. But what’s the best way to get it in front of your dream customers? The answer is simple: you should create a landing page for it and then drive traffic to it with paid ads. Need some inspiration? Here are three awesome ebook landing pages that convert like crazy… Table of Contents: Lead Magnet Ebooks vs.

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Chatting With CHATGPT On Selling.

Membrain

I’ve been fascinated to read about the experiments people are doing with CHATGPT. It’s a fascinating tool, offering some potentially fascinating potential. At the same time, as so many others have discussed, using CHATGPT is a double edged sword; there are some very powerful applications, at the same time there is a huge potential for misapplication and misinformation.

Sell 138
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7 Reasons You Need Net New Business

Iannarino

Every sales leader or sales manager is responsible for growing their company's revenue. To grow, you need net new business. There are two ways to do this. One is to sell more to your existing clients. This is a good starting point because you already have contacts and contracts, making this strategy fast. The second way to increase your revenue is to acquire new clients.

Contract 252
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The ROI of personalized experiences: Process measurements

Martech

This is the third of a three-part series on the ROI of personalization. You can read the first part (audience measurements) here and the second part (content measurements) here. After examining how audiences and content are measured in terms of personalized experiences, let’s discuss how brands should approach the process that drives personalization.

Process 129
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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7 Copywriting Tips For Coaches That You Must Know

ClickFunnels

The post 7 Copywriting Tips For Coaches That You Must Know appeared first on ClickFunnels. If you’re a coach, then you probably are pretty good at turning calls into clients. You know how to talk to your target market, build trust, and convince the right people to work with you. But what about the step before that? The step before the call? The one where people are visiting your website or landing page to learn about who you are, what you do, and whether or not they should even get on a call wit

Clients 130
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Dear SaaStr: What Were Some of the Toughest Lessons You Learned About How to Build a Successful SaaS Business?

SaaStr

Dear SaaStr: What Were Some of the Toughest Lessons You Learned About How to Build a Successful SaaS Business? Some of the toughest lessons I’ve learned … and continue to re-learn: Even very talented co-founders may leave. You need to also make sure they are 110% committed. Very mediocre VPs are often very good at talking the talk. Mediocre execs often talk the talk even better than the best up-and-coming ones.

Niche 127
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The 7 Basic Elements of Sales Performance Management

Iannarino

Salespeople have a sales process that guides their approach to creating and winning deals. Sales managers have a cadence to lead their sales force so they can reach their goals. Sales leaders have sales performance management to build, maintain, and improve the sales function. Sales performance management is a holistic view of sales.

Sales 252
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How to Grow Your Business Like a Weed

Score More Sales

I am fortunate to know best-selling author and “Father of Contact Marketing” Stu Heinecke. I met him when he was writing his first book, “How to Get a Meeting with Anyone” as I was asked to and was able to share one of my own strategies for getting my foot in a prospect’s door.

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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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10 Tips For A High Converting Affiliate Marketing Landing Page

ClickFunnels

The post 10 Tips For A High Converting Affiliate Marketing Landing Page appeared first on ClickFunnels. Affiliate marketing can be a great way to make money online without having to create your own product. But how can you create high converting affiliate marketing landing pages? Here are our ten best tips… Table of Contents: What Sales Funnel Should You Use For Affiliate Marketing?

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e-Staff Meetings and 1-on-1s: You Gotta Do Them

SaaStr

If you'd rather not do any of your 1-on-1's, Something is off. Goes for both sides. — Jason Be Kind Lemkin  (@jasonlk) December 19, 2022. For the first time in my career, I’ve worked with amazing first-time managers as CEOs. Before I was a CEO, I was a mid-level manager, a director. And then a VP. Across a few start-ups. Before I was first a founder.

Meeting 124
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5 KPIs for Sales that Measure Sales Effectiveness

Iannarino

You might have a huge dashboard spread across two or three screens. You might also have a cluster of gauges that measure everything your sales force does down the individual phone call. But for all of the metrics and information, we rarely use these KPIs for sale to improve the sales force and their results.

Sales 248
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Solution Selling Is Exactly What Today’s Buyer Wants

Sales Hacker

Have you ever walked into a store, told the salesperson what your requirements were, and they pointed you in the direction of the solution that answered your needs? Congratulations! You’ve just been “solution-sold.”. Solution selling gained traction in the 1980s and has been popular ever since. Though the Harvard Business Review prematurely declared it dead a decade ago , today’s top sellers have found new ways to leverage solution selling that speak directly to the attitudes and needs of modern

Sell 119
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Top 10 PPC expert columns of 2022 on Search Engine Land

Search Engine Land

Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social and display. That’s why one of my top priorities this year was to help relaunch the Search Engine Land Subject Matter Expert program, which had been on pause for the past few years.

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RevenueCat: Across 10,000+ Mobile Apps, Longer Free Trials Perform Better

SaaStr

RevenueCat (where I was lucky enough to be the first investor) automates subscription management for mobile apps. It recently published its annual review of data from the 10,000+ mobile apps it powers subscription management for and I learned a few interesting things: Longer Trials Are Better. This is always a debate, and RevenueCat is more focused on mobile apps that traditional browser / desktop apps.

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Selling and Complex Buying Behaviors

Iannarino

Selling used to be easier. As a salesperson, you might have called on a decision-maker once or twice. Often, you and your contact were the only people in the room. If you performed well, your contact would sign a contract. While you could expect objections and a negotiation over price, selling was relatively straightforward. Over time, leaders decided that it was better to have their teams make buying decisions and hold them accountable for results.

Sell 245
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Top 10 immersive marketing trends that will grow your grinchy heart in 2023

Martech

As I write this article, I am listening to Vince Guaraldi’s “A Charlie Brown Christmas” album, drinking a hot cup of my favorite matcha and basking in the glow of my tiny, tinsel tree lights reflecting off my bay window. I have so much to be grateful for this holiday season, and if you are reading this, so do you! Besides the fact that those with access to the internet are better off than 99% of the rest of the world’s population, there are many other reasons to feel hopeful as the new year appr

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Top 10 SEO expert columns of 2022 on Search Engine Land

Search Engine Land

Since Search Engine Land launched, we have given SEO experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting SEO landscape. That’s why one of my top priorities this year was to help relaunch the Search Engine Land Subject Matter Expert program, which had been on pause for the most part for the past few years.

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Dear SaaStr: What Should Be The Priorities of SaaS Founders During The Early Stages?

SaaStr

Dear SaaStr: What Should Be The Priorities of SaaS Founders During The Early Stages? Some ideas: Find a truly great co-founder. Slow it down until you do. There is too much to do in SaaS — sales, customer success, product, engineering, demand gen, etc. If you don’t have a great co-founder, slow down and find one. Get those First 10 Customers — However and Whenever.

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And The Insanity Continues……

Partners in Excellence

We seem to be in a continued death spiral with our customer engagement strategies. I recently read a post, Why Buyer Engagement Is Harder Than Ever And 4 Ways To Improve It. While I’m a great fan of Gartner and the research, I had mixed feeling about this post. I guess the best ways to characterize my reactions are: Well Duuugggghhhh…… And…… Oh S**t!!!

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2023 Predictions: Experience, Ecommerce and Transformation

Martech

Marketers know you can’t have marketing technology without experimentation. There has to be a clearly defined use case, and that involves customers. So, as we look ahead to all the potential breakthroughs in the year to come, we can’t forget about customers and how they will respond to the shiny new toys marketers find under the tree. Late in 2022, AI chatbots made a splash with the release of OpenAI’s ChatGPT.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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SEO 2022 in review: E-E-A-T, ChatGPT, Search Essentials and more

Search Engine Land

As 2022 proved once again, SEO is never boring. Was 2022 the year of AI – or perhaps the official dawning of the age of AI? For the last month, it’s been hard not to read about or avoid the temptation to spend hours playing with ChatGPT. . We also had our usual share of algorithm updates, new tools and features, acquisitions, and plenty more changes.

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Your 2023 SaaStr New Years’ Resolutions

SaaStr

So we have a classic set of New Years’ Resolution in SaaS that we update every year. But 2023 is so … unique. The Best in SaaS are still growing at incredible rates, but the overhang from the crazy multiples and VC funding run of late 2020-early 2022 will hang over our heads for the rest of the year. And the combo of inflation and CFO-level scrutiny for deals is wreaking havoc with all our plans.

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Can You Answer These Two Questions?

Partners in Excellence

This is Pop Quiz, answer these two questions—choose any of your important customers to think about the answers: How does your customer make money? How do your customers think? These are two fundamental questions–they are what dominates your customers’ thinking. To engage our customers in business relevant conversations, we have to be able to answer and talk about these two questions.

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MOps leaders as scientists: Embracing the scientific method

Martech

This series presents a framework that describes the roles and responsibilities of marketing operations leaders. This fourth and final part discusses MOps leaders as scientists. Earlier editions described their roles as Modernizers , Orchestrators , and Psychologists. The path to knowledge employs the scientific method. Practitioners first develop a hypothesis, which is an assumption or potential explanation for an observation.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.