Anthony Cole Training
JUNE 10, 2019
In this article, we discuss the theory that a prospect might want what you are selling, if you (as the salesperson) are willing to walk away from the table first. It may sound counterintuitive but one of the keys for more effective selling is going for the ‘no’ early in the sales process.
Miller Heiman Group
JUNE 13, 2019
Ostensibly designed to help sellers close more deals, in many organizations, the CRM is just another administrative task on a salesperson’s already crowded plate. It’s a way for sales managers to monitor deal status that adds little, if any, value to their selling activities. But this approach to CRM is changing. More and more businesses are adopting sales technology tools, such as our analytics solution Scout , that turn their CRM data into actionable insights.
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ConversionXL
JUNE 9, 2019
Heat maps are a popular conversion optimization tool , but are they really that useful? It’s easy to say that they help you see what users are doing on your site. Sure, of course—but lots of other methods do that too, and perhaps with greater accuracy. So what can heat maps answer? What is a heat map? Heat maps are visual representations of data. They were developed by Cormac Kinney in the mid-1990s to try to allow traders to beat financial markets.
SaaStr
JUNE 11, 2019
Keith Rabois is an investment partner at Khosla Ventures where he focuses on consumer Internet, education, enterprise, financial services, and digital health investments. Keith began his career in the industry as a senior executive at PayPal and subsequently served in influential roles at LinkedIn and as chief operating officer of Square. Join him as he shares his top lessons in building great teams.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Anthony Cole Training
JUNE 13, 2019
The most successful salespeople are always challenging and adapting their personal sales process to be more effective, but they don’t challenge the notion of the importance of making prospecting their A priority every week.
Heinz Marketing
JUNE 12, 2019
By Josh Baez , Engagement Manager at Heinz Marketing. As B2B marketers, understanding our target audience is essential to every single thing twe do. Our audience influences the content we create, the messaging we write, the products we help bring to market — everything. And without a clear sense of who we’re targeting and why we’re targeting them, the work we’re doing is little more than random acts of marketing — screaming product pitches into the void hoping that someone, somewhere, answers ba
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SalesforLife
JUNE 13, 2019
There’s no question that sales pros—especially territory-based sellers—have a weakness in a key skill. Let me explain, these sales pros are typically given a geographic territory or a specific vertical – but their weakness is that they lack the understanding that they need to treat their territory as if they’re the CEO of that territory. As the CEO of your territory, it’s your responsibility to understand the Total Addressable Market (“TAM”) of your industry, and be able to segment it between wh
Membrain
JUNE 9, 2019
Like a growing number of other commentators, I have come to believe that the traditional BANT (Budget, Authority, Need and Timeframe) approach to sales opportunity qualification is fundamentally flawed and not fit for purpose when it comes to complex B2B sales.
Partners in Excellence
JUNE 13, 2019
Recently, someone posed a question on LinkedIn: “What is the most important part of the sales process?—–Prospecting, Discovery, Closing?” We see versions of this question all the time, with everyone staking out various positions (often supporting what they sell). Some of the discussions drill down into an issue, for example the endless battle of social and other selling (would one call this anti-social?).
Hubspot
JUNE 13, 2019
To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn’t just come naturally -- you need to work for it. Enter: The press release. Press releases are important for increasing your brand awareness and helping your public relations (PR). But if nobody sees your release, you won’t get very far. You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
SaaStr
JUNE 13, 2019
Join Tomasz Tunguz, Managing Director with Redpoint Ventures as he takes you through a quantitive analysis of 600 Freemium Soon companies. Want to see more content like this? Join us at SaaStr Annual 2020. Tomasz Tunguz, Managing Director @ Redpoint Ventures. FULL TRANSCRIPT BELOW. Please welcome Redpoint Venture’s managing director, Tomasz Tunguz.
Understanding the Sales Force
JUNE 12, 2019
By the middle of June each year, we tend to know who the best of the best are. Super Bowl Champion, NBA Champion, Stanley Cup Winner, Masters Winner, and in baseball, MLB all-stars are being selected. It's as good a time as any to recognize the best readers of Understanding the Sales Force!
Partners in Excellence
JUNE 12, 2019
We live in a world of constant distraction, driven by our Fear Of Missing Out. We can’t bear being separated from our devices, constantly diverting our attention to their vibrations, beeps, and alerts. We spend more time looking at the small screen than we do looking at the world around us. We spend endless time in meetings, but we actually aren’t present.
Hubspot
JUNE 12, 2019
Henry Ford, business magnate and founder of the Ford Motor Company, once said, "Quality means doing it right when no one is looking.". If you want to create a quality product and provide an outstanding customer experience, your business processes should be fine-tuned so every step, from manufacturing to delivery, is well-executed. Processes can be made for just about anything.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
InsightSquared
JUNE 13, 2019
InsightSquared Announces New Solutions that Equip Revenue Operations with End-to-end Platform Capabilities for Marketing, Sales Forecasting, and Customer Success. BOSTON – Ramp – June 13, 2019 – InsightSquared , the leading provider of revenue intelligence solutions, has kicked off its annual revenue operations conference, Ramp, taking place on Thursday, June 13 – Friday, June 14, 2019, at the Revere Hotel in Boston.
Women Sales Pros
JUNE 14, 2019
Depending on when you are reading this, the Score More Sales Summer Sales Challenge is about to begin or it has begun already. No matter, you can get in on it at any point, although the sooner the better. For some people the Summer months are for planning long weekends, outdoor barbeques, and trips to visit family and friends – or just to get away on vacation.
Sales Hacker
JUNE 10, 2019
This week on the Sales Hacker podcast, we speak with Shireen Jaffer , CEO at Edvo. Edvo helps people get the best jobs AND finds jobs they may need in the future. She explains how nightmarish the job process used to be and how Edvo strives to change the job search narrative. If you missed episode 60, check it out here: PODCAST 60: Effectively Giving and Receiving Constructive Feedback w/.
Hubspot
JUNE 13, 2019
Your sales close rate is a number you need to keep a close eye on -- out of all the deals in your pipeline, what percentage do you actually close? Sales close rates let you know how efficient and effective you are as a sales rep. And it's a good way for managers to measure sales rep and sales team performance. The higher the close rate, the better your rep and team are at converting opportunities in the pipeline into revenue.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Membrain
JUNE 12, 2019
Have you heard the phrase, “Never in the history of calming down, has anyone ever actually calmed down, by being told to calm down”?
Outreach
JUNE 11, 2019
Pushing the Limits of Outbound. Back in 2017, it’s fair to say Segment was happy with the success of our outbound sales. Our email efforts were already driving significant results and we knew we were being smart about it. We used APIs to automatically customize the text in each outbound mail, so the message you might receive from us would be specific to the needs of your company's analytics, engineering, and marketing teams, and different from the one somebody else received.
Miller Heiman Group
JUNE 11, 2019
Jess Greenwood, the chief strategy officer at R/GA, once noted that, “data is the new crude oil—it’s only useful when it’s refined.” This couldn’t better describe the way sellers approach data in their CRM. Data within a CRM is just that—it hasn’t been analyzed or prioritized for action. But what if sellers had a tool to help guide them on what actions they should take to move deals further down the funnel?
Hubspot
JUNE 11, 2019
Nothing boosts your sales team's excitement and energy more quickly and reliably than an incentive. After all, most salespeople are born competitors -- adding a compelling reward to the mix makes them even more enthusiastic. However, motivating your reps isn't as simple as choosing a desired outcome (like more calls or higher conversion rates) and promising a cash prize to the winner.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Sales Hacker
JUNE 14, 2019
In an ideal world, 100% of your data ends up in Salesforce (or your CRM of choice). But sadly, that’s not what’s happening in the real world. According to a recent Salesforce study , poor data hygiene costs the average business nearly 30% of its revenue, amounting to a total economic loss of a whopping $700 billion a year. You know it’s important to capture high-quality data to help you conduct QBRs , analyze your account health, review handover processes , report on your opportunity pipeline, a
Gong.io
JUNE 10, 2019
Are you trying to take your sales success to the next level, but frustrated in your path to get there? If so, you’ve likely overlooked a simple concept: Sales success is a chain-link system. In a chain-link system, the performance of the whole is limited by the weakest link. When there is a weak link, the system does NOT perform better if you improve the other links.
Understanding the Sales Force
JUNE 14, 2019
Most salespeople don't take first impressions seriously enough. If they did, their first impressions would be much more favorable.
Engage Selling
JUNE 13, 2019
Are you harnessing the power of change? Change is often associated with pain, discomfort and all sorts of other negative feelings. But, it can actually be the biggest driver of success in your sales.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
criteria for success
JUNE 12, 2019
Some salespeople have one thing in mind when it comes to sales: closing the deal. But what they don’t seem to understand is that closing is only one, tiny part of the transaction. Salespeople need to realize that strictly focusing on closing won't help them in the long-run, especially with a consultative sale. The truth [ ] The post Why Being a Problem Solver is Important in Sales appeared first on Criteria for Success.
Selling Power
JUNE 12, 2019
I talked with a few sales leaders to get their take on three common assumptions about being a successful salesperson. Here’s what they said.
Heinz Marketing
JUNE 9, 2019
By Lauren Dichter , Marketing Consultant at Heinz Marketing. “From recipe recommendations just for you to handy tools and helpful videos, Yummly has everything you need to improve life in the kitchen.”. I first heard about this website when I started googling the individual items I had in my fridge/pantry that were going to go bad if I didn’t use them quickly; a few weeks ago I looked up “sweet potato zucchini chicken” in Google and it spit out 27,500,000 results in.41 seconds, one of which was
Sales Hacker
JUNE 12, 2019
Ever wonder how top performers balance time and manage priorities? I’m not talking about balancing professional and personal time, here. Just juggling all your work requirements is a feat you could write home about. Take me, for example… Several years ago, I took over the management of a second enterprise sales teams. One sales team needed to be evaluated, partially dismantled, re-shaped, and re-inspired.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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