Sat.Dec 05, 2020 - Fri.Dec 11, 2020

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2020: The Great Teacher

Force Management

Through podcasts, conversations and LinkedIn activity, you’ve probably heard me call 2020 the “great teacher.”. No matter who you are or where you are in this world, we all have learned something about ourselves this year. I like to compare the 2020 business landscape to boats in the harbor. The water level lowered and ALL of our boats went down at the same time, but not all of our boats rose at the same time.

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What is a sales pipeline and why should you care?

Membrain

Almost every sales professional uses the phrase “sales pipeline” at least several times a week. But if you ask a room full of professionals to define “sales pipeline,” you’re likely to get a roomful of different answers.

Pipeline 167
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Success in Selling: The 5 Myths

Anthony Cole Training

Selling is hard. Especially with the easy access prospects have to critical decision-making information. However, the struggle often begins with how and what we think. In this blog, Tony discusses the personal beliefs and myths that often get in the way of a sales persons ability to see greater overall success.

Sell 124
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How a Mug of Dunkin Donuts Can Help You More Effectively Sell Value

Understanding the Sales Force

I won't suggest that a cup of coffee will make you more alert and more effective. It's much more helpful than that. This is another Bob story. Bob was on a sales call and the prospect told him that they were looking for the lowest price. I hope you hate it when that happens. It's a bad thing because while Bob was supposed to be selling value, a price-based conversation is transactional yet he's supposed to be taking a consultative approach to support the value he provides.

Sell 145
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Turns Out, 85% of the World Likes “Contact Me”. Even Though You Don’t.

SaaStr

I know you are probably like me. You go to a web service. What do you do? Free trial. Sign Up Now. The very, very last thing I am going to click is “Contact Me.” The last thing I want, as a web-centric small customer/user, is some sales rep selling me on some product I just want to try for 20 minutes and see if it works for me. You and I are like that.

Contact 143
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Hedgehog Your Sales Organization

Membrain

Years ago, while I was working for a company in the sales trenches, a fellow salesperson was always struggling to make his number. He would fight and claw to get approval on small opportunities that were not really in our sweet spot.

Sales 153

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Gap Selling Training Certification is Here!

A Sales Guy

It’s here!! We’ve just launched the Gap Selling Certification program and I couldn’t be any more excited. Now anyone with the Gap Selling acumen and charisma can build their own Gap Selling Training Business. As readers of this blog and of Gap Selling, you know how powerful the Gap Selling methodology is. The industry has been ripe for a progressive, forward-thinking selling methodology for years.

Sell 126
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Outbound Always Works. If You Do It Right. And You Put In The Time.

SaaStr

At @Mailchimp , US customers’ email marketing activity is up 15% since the beginning of the pandemic compared to the same time last year. Email will continue to be an effective way for entrepreneurs to connect with their audience and meet them where they are in 2021 and beyond. [link]. — Ben Chestnut (@benchestnut) November 12, 2020. These days, it can really feel like the Old Bag of Sales Tricks is starting to just not work anymore: With maybe 500x the SaaS vendors of 10 years ago, there

Campaign 142
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Best CRM For Insurance Agents: A Detailed Guide

Salesmate

Amidst the ferociously competitive market in the insurance sector, you need a way to stay on top of your game. When you’re on the path of growth, you need to capture and nurture every prospect. And the key to accomplishing that is effective communication, which you can achieve only when you have access to a simplified way of managing your work process.

CRM 128
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What Is Inbound Marketing and Why Is It Important?

Heinz Marketing

By Stephanie Carrillo , Senior Marketing Consultant at Heinz Marketing. The inbound methodology is creating and distributing content utilizing marketing channels like organic search, social media, blogging, lead nurturing, and live chat, to name a few. Inbound marketing focuses on providing content to the buying committee responsible for making a purchase decision for your services or product.

Campaign 140
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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3 Ways to Enable Collaboration—Even in a Virtual Meeting

RAIN Group

Stop. Collaborate. Listen. Sellers of a certain age know that rapper Vanilla Ice was actually onto something when he uttered those words at the start of his song, "Ice Ice Baby." Years later, the concept of collaboration and a seller's ability to work with buyers, instead of speaking at or simply selling to them, to close a deal has become more important than ever.

Meeting 126
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If You Don’t Think You Need a VP of Product, VP of Marketing, Etc. — Then You Haven’t Worked With a Great One

SaaStr

I hear again and again from SaaS founders growing to $5m, $10m ARR or even more that they don’t need a certain VP — with the exception of a VP of Sales. That they can get away without no one in the role, or a just a junior person in marketing, in product, in success, in biz dev, etc. Basically, in SaaS, everyone “gets” that they need a VP of Sales.

Product 139
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Here’s how selling to decision makers affects your win rates. (Ignore at your own risk.)

Gong.io

This article is part of the Gong Labs series, where I publish findings from our data research team. We analyze sales conversations and deals using AI, then share the results to help you win more deals. Follow me to read upcoming research. Look at your pipeline. How many DMs do you have? No, not direct messages. . I’m talking about Decision Makers. DMs. .

Sell 118
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My Grandmothers’ 17 Step Checklist for Winning at Sales and Life

Sales Hacker

Both my grandmas came to America with nothing. They had to work hard for a better life. Sales works the same way. Your prospects owe you nothing. And if you want to be successful in business, you need to take massive action. In this post, I will share my ultimate checklist for winning at business (and life) — curated by life lessons I’ve learned from both of my grandmothers.

Education 122
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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My Dog Has Better Listening Skills Than Most Salespeople and I'll Prove It

Understanding the Sales Force

Short article today. Prospects don't pay a lot of attention so the less you say the better. It helps them listen and comprehend more of what you share with them when you use fewer words. But prospects aren't the only ones who don't listen. Salespeople don't listen very well either. As a matter of fact, my dog has better listening skills than most salespeople because my dog knows what to listen for.

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Don’t Worry About Losing All Your Investors’ Money

SaaStr

In both my start-ups, I was constantly worried about losing all my investors’ money. The first time, my first start-up which we haven’t talked much about, NanoGram Devices, I mainly worried about it because I realized we’d almost never have enough capital to achieve our long-term goals. So, FBOW, we sold for $50,000,000 after 12.5 months.

Finance 138
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Insight is the Cornerstone of Conversational Sales

Selling Power

Perhaps you’ve heard the old saying, “This product sells itself.” Unfortunately, B2B products don’t sell themselves, and enterprise selling efforts often fall flat precisely because salespeople over-emphasize product-focused sales interactions. Thus the reason most customers do not want to meet with salespeople during the early stage of a buying process: Sellers don’t bring value to the conversation!

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5 Things 439,332 Proposals Taught Us About Creating The Perfect Sales Proposal

Sales Hacker

There is an art to writing a great proposal. You need to think carefully about what you have to offer and create a well-written, properly structured proposal that effectively sells your services. Fortunately, you don’t have to start from scratch! In 2019 we had 439,332 business proposals created using our Better Proposals platform. And by analyzing each of these proposals, we’ve discovered several tips and tricks that set successful proposals apart from the rest. #1 The Executive Summary I

Niche 122
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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How to Succeed at Sales Enablement in 2021 [PODCAST]

Sandler Training

Mike Montague, Global Head of Content at Sandler and host of the How to Succeed podcast, features some sales enablement insights from the 2021 Sales Enablement Report by Sandler, LinkedIn, Hubspot, and Gong. The post How to Succeed at Sales Enablement in 2021 [PODCAST] appeared first on Sandler Training.

Sales 121
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The Top 10 SaaStr Posts of 2020

SaaStr

Ok the Best But Craziest Year Ever for SaaS isn’t quite over, but as it drives to a conclusion, we thought it would be worth looking back at top posts you may have missed in 2020. Let’s take a look at the Top 10 of 2020: 1. “The Era of the SaaS Decacorn is Here” That’s for sure. Many Cloud leaders grew 500% or more this year.

Price 128
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“What If You Thought Of Things Differently?”

Partners in Excellence

There is one fundamental question that all sales people and managers must think about and ask every day, “What if you thought of things differently?” Sadly, I’m not certain we consciously consider this issue enough. This question is the foundation of our engagement customer engagement strategies. It gets customers to think about how our solutions might be a better fit than our competitors.

Customers 121
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The $225,000 Selling Mistake Most Salespeople Make

Understanding the Sales Force

I'm going to share the story of a real salesperson and his current, real opportunity, but change the names of everyone involved. I hear stories like this every day but this particular one happens way too often.

Sell 113
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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to Succeed at Sandler Rule #49 – Leave Your Child in the Car [PODCAST]

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. The post How to Succeed at Sandler Rule #49 – Leave Your Child in the Car [PODCAST] appeared first on Sandler Training.

Sell 120
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The 2020 State of Conversion Optimization Report

ConversionXL

It’s one of our favorite parts of the year! This is our fifth annual State of Conversion Optimization report. In partnership with Convert , we surveyed 399 optimizers from around the world to get a pulse on the state of the CRO industry today. What were some of the biggest challenges in 2020? What should you keep an eye out for in the new year? Here are four takeaways.

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The Channel Maturity Scale: How Do You Measure Up?

SaaStr

Now more than ever, an independent software vendor’s (ISV’s) path to profitability depends upon the strength of their go-to-market strategy. And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel. But, with up to 1 million ISVs crowding the $528 billion cloud services market by 2027 , vying for the most strategic route to meet your customers’ demand depends entirely on how

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Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It?

Partners in Excellence

I’ve been sitting in a lot of deal reviews recently. The clients are in varied businesses, ranging from software technologies, medical devices, capital equipment, electronic components, financial services, and so forth. But in each of these reviews, there is a common pattern. Whenever I ask the questions, “What is the customer trying to do, What are they seeking to change about how they grow their businesses,” the responses follow a similar pattern. “They need to buy data

Product 106
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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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B2B Reads: Gen Z, Direct Mail, and Action Plans

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. CX for Gen Z: How to Appeal to the Youngest Generation of Customers. An in depth look at Gen Z and how to tailor your CX strategies for this next generation of customers.

B2B 112
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How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account

Predictable Revenue

Troy Angrignon has sold into huge companies in every space imaginable, from IT, to state government, to Fortune 100 oil and gas. Over 25 years he has come up with some indisputable tactics on what exactly you need to do to get a meeting with any decision-maker at a large account. The post How to Get The Attention of Any Decision-Maker to Expand Your Sales Within An Enterprise Account appeared first on Predictable Revenue.

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Top 25 SaaStr Tweets / Short-Bites of 2020

SaaStr

We try to use Twitter, in part, as a true micro-blogging platform to share some learnings and insights in 280 characters or less. What were the top 25 Tweets of 2020, so far? Let’s take a look: Folks join startups for many reasons. Career advancement. Speed. A great boss. A great mission. Less bureaucracy. To make money. But really, it is for a sense of purpose.

Niche 107
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Selling In A Covid-19 World

Partners in Excellence

We all know the world has changed profoundly in the past year. So much of what we have always done no longer works–or may no longer be smart. Our work as sales people has changed, probably forever. We are learning how to engage our customers in new ways, and across multiple channels. Within our own organizations, we are having to engage our peers and people in different ways.

Sell 106
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.