Sat.Sep 07, 2019 - Fri.Sep 13, 2019

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I’ve Built Multiple Growth Teams. Here’s Why I Won’t Do It Again.

ConversionXL

I love running growth teams. It’s everything I could want from a job. It directly impacts the company, is fairly autonomous, works great with a few high-caliber folks, and involves a ton of A/B tests. I’ve spent years running these teams—but I don’t know if I’ll ever build one again. I doubt that I’ll even have a growth team at any company I’m managing in the future.

Growth 133
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The Two Truths and a Lie of Prospecting

Anthony Cole Training

Prospecting for salespeople is often a struggle due to varying factors including their ability to stay committed to the process and overcome rejection.

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Trending Sources

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You need to know how Salesforce is stealing your budget

Membrain

For almost 20 years, one CRM platform has been in use by more sales organizations than any other. You know the one.

CRM 116
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9 Shrewd Negotiation Tips Proven to Close More Deals

Sales Hacker

Negotiating is one of the most important skills salespeople can develop, yet it’s often overlooked. Which is a real problem… Because after you’ve put effort and resources into researching and creating a solid pitch and proposal, it only makes sense to come to the table prepared to negotiate with the prospect. The key is to create a negotiation strategy in advance, which helps you talk about price and other important elements of the deal.

Negotiate 111
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Write a SMART Goal [+ Free SMART Goal Template]

Hubspot

There's almost nothing more gratifying than the feeling you get when you accomplish a goal. Whether you're pressing "Publish" on a blog post or collecting initial analytics on a campaign months in the making, it's undeniably satisfying to know you've successfully finished a task. When you're not chasing a clear goal, though, work can feel like a never-ending grind.

Follow-up 101
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For Sales Leaders Only: Top Tips for a World-Class Pipeline Review

Gong.io

It’s Monday morning, and that can only mean one thing – it’s time for your pipeline review. Your team shuffles in reluctantly, yawning, coffee in hand. . Within minutes, most of them are on their laptops or phones, zoned out and waiting to update you on their deals. Everyone rattles off the same thing: a list of their deals, next steps, and forecasts for the month. .

Pipeline 101

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On Your Own? The Benefits of Working With A Team

The 5% Institute

As a startup Entrepreneur, you are full of hope, drive, and ambition to create something you know will not only benefit your ideal audience – but create awesome income and meaning for your life too. However, as the days, weeks, and even months go on; you start to notice the struggle of working alone (also known as a Solopreneur ). You may have clients who pay well and enjoy your services or products, but as it usually does; the toll of working on your own slowly sets in.

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What’s the Return on Investment?

Engage Selling

Have you ever stopped and ask yourself what the return on investment is for your clients who work with you? It’s an important thing to quantify.

Clients 93
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Marshmallow or Meanie Pants?

Membrain

As a sales leader, there is one overarching thought to keep in mind: It is your responsibility to push your sales reps to greater heights than they would achieve on their own. Otherwise, you are excess cost.

Sales 92
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Working Through Objections with Stop Drop and Roll

SalesProInsider

Working Through Objections. Let’s take a quick trip down memory lane… when you were very young you learned what to do if your clothes caught on fire… Say it with me…Stop, Drop and Roll…. What’s great about how “stuck” that is in our minds is that it’s also a powerful approach when we feel under fire when faced with an objection in a sales conversation.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Are Sales Scripts Hurting Your Sales?

The 5% Institute

Sales scripts are a popular topic in weekly training sessions , sales training programs, and of course in various sales and marketing books. But do sales scripts actually work? And more importantly – have new consultative ways of selling killed off the premise of using exact sales scripts when you’re trying to sell? In this article, we’ll explore: Should you be using sales scripts.

Sales 98
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Buying Is About The Customer Achieving Better Outcomes

Partners in Excellence

I was reading a LinkedIn discussion thread, it started with a premise that people love to buy stuff. I’m not sure that’s true, at least in B2B. But Bob Apollo and Scott Santucci started a great sub-discussion. I wanted to expand on this. Too often, because we focus on our jobs and achieving our goals, we lose track on why customers buy, instead focusing on selling.

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Webinar Emails: A Start-to-Finish Promotion Process

ConversionXL

Webinars can establish a relationship with leads and teach them how your product can improve their lives. Some 75% of marketing and sales leaders say webinars are one of the most effective methods to generate high-quality brand awareness. But not every webinar is a success— 78% of webinars have 50 or fewer attendees. A major reason? Poor promotion. If you can promote your webinar the right way, you can gobble up more viewers and increase conversions.

Promote 87
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Is Your First Impression Advancing the Sale?

Selling Power

Here’s how to make a great first impression with customers and advance the sale to the next stage.

Sales 84
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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The x 10 Best Practices For Sales Success

The 5% Institute

The difference between general Salespeople and Sales Professionals that seem to excel in sales; no matter what they’re selling – is their ability to follow the best practices for sales. As the famous saying goes, “ How you do anything, is how you do everything ”. This demonstrates that the principles we follow daily behind the scenes when nobody is watching, is the key to sales success.

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3 Ways to Make a Sales Comeback

Women Sales Pros

Tiger Woods produced one of the greatest comebacks in sports history last week, winning the Masters. It was his first win at a major in 11 years. Many, including Woods, counted him out of the game after public scandals rocked his golden image and four back surgeries impaired his ability to play. His story provides many lessons for coming back from defeat and failure.

Sports 83
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Learning From Our Failures

Partners in Excellence

As much as we want to, and should, focus on our sales successes, a large part of sales has to do with failure. We win some, we will always lose some. We try a certain approach, say a prospecting program, or a new sales initiative, or a deal strategy. In the “old days,” we used to do win/loss reviews. They don’t really seem to be part of the vocabulary of most sales managers.

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Campaign Attribution Models

InsightSquared

Before we dive in, let’s cover the basics: what are campaign attribution models and why are they important ? . Attribution modeling is a way to analyze which marketing channels are accredited with lead conversion. Think of your attribution model as a map of sorts. You have a starting point (the campaign) and a finish (the deal), and it is your attribution model that will reveal how your buyer travelled from point A to point B.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Push vs. Pull Marketing: How They Differ and Work Together

Hubspot

I recently bought a new laptop. Before deciding which one was right for me, I poured through Yelp and Google reviews to make an informed decision. Once I narrowed my search down to a couple of models, I visited the store to examine specs in person before committing. To put this in a different way, I was “pulled” into brands by their marketing of laptops for a young professional.

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Close Plans: 5 Steps to Take Your Deal to the Finish Line

SalesLoft

If you’ve been in sales for any length of time, you’ve probably had the occasion to craft and present a close plan. If today is your first day on the job or you wound up on this page via an errant web search, here’s how close plans work. When deals are of a certain dollar amount or level of importance, sales leadership will often want to huddle with sales executives to outline a plan for sealing the deal.

Closing 78
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Your First VP Does Not Have to Be a VP of Sales

SaaStr

There’s a simple point I’ve been talking about a lot lately, but it’s a super important one: When the time comes when you have enough momentum, capital, etc. to hire a real VP or two … you don’t have to start with the VP of Sales. It’s the natural place many of us start. We get 1-2 reps to hit quota, and we realize we need help to scale past that.

Quota 78
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“I Don’t Have Time To Coach/Do Reviews!”

Partners in Excellence

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How We Octupled Image Search Traffic to the HubSpot Blog in 1 Year

Hubspot

Cliché: A picture is worth a thousand words. Fact: HubSpot's pictures are worth 120 thousand clicks. Last year, my colleague Karla Cook gave our readers a 3,000-word peek behind the curtain into a new SEO strategy we implemented at the beginning of 2018. That strategy, which was designed to fix a traffic plateau across the blog, increased our organic traffic by 25% year over year -- to eight million organic pageviews per month.

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“Your Price Is Too High” – How To Handle The Price Objection

The 5% Institute

One of the common objections Sales Professionals and Business Owners regularly face, is the comment “Your price is too high” – also known as the price objection. In this article, we’ll look at where the price objection comes from, when you should start talking about price and money; and how to handle the price objection. “Your Price Is Too High” – How To Handle The Price Objection.

Price 75
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What Is PLM?

G2

It can be difficult to get a product from conception all the way to market.

Product 75
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How much money do the best SaaS inside sales AEs make?

SaaStr

You can back into it. Ultimately, in most SaaS models, in the U.S., sales reps will take home about 20% of the total deal value they close. In the early days, especially if the company is venture-backed, it might be more, as much as 30% or even a smidge higher with accelerators, etc. VC dollars are there to accelerate growth, and if paying a bit more to the sales reps helps there, that can often be worth it.

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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What Video Marketers Can Learn From 7 Emmy Nominated Commercials

Hubspot

As most people sit down to watch the Primetime Emmys on September 22, they might be rooting for their favorite shows or actors to take home the coveted award. But, as a marketing blogger, one of the categories I'll be paying attention to this year is "Outstanding Commercial.". While these ads are almost always high-quality and require a big budget, they still use basic marketing tactics, such as storytelling and playing on human emotions, to successfully boost brand awareness.

Sports 78
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Sales Pipeline, Quantity Or Quality?

Partners in Excellence

You probably think this is a trick question, the answer is obvious, isn’t it? Be careful before you respond too quickly…… Now, I’ve got you worried and wondering, particularly long time readers. Many of you would say, Quality. You would be partly right. “Aha,” you think, “It’s both!” You would be partly right.

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Using Recruiting Automation to Improve Hiring (+Best Recruiting Automation Software)

G2

Recruiters lose an average of 14 hours per week manually completing recruiting tasks such as candidate sourcing, screening and hiring. However, most of these tasks can be automated, and investing in software to do so is almost a no-brainer.

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The 5 Tensions Keeping You From Achieving Predictable Pipeline Nirvana

Heinz Marketing

By Matt Heinz , President of Heinz Marketing – Originally posted on Demandbase. Leadership is about solving problems and building consensus. What’s working well already gets less attention, for better or worse. So when we invited B2B chief marketing officers to join us for breakfast with Demandbase in three cities last month, we talked less about their successes and more about their challenges.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.