Closing Bigger
APRIL 22, 2011
'Today’s social media podcast ( direct download here ) and blog post is on how to increase your Twitter following. These strategies aren’t just about the numbers but are proven strategies to attract the right followers. Here are 52 (non-automated) Ways to Increase Your Twitter Followers: Have a custom background that tells what you do and who you are.
ConversionXL
NOVEMBER 28, 2011
People hardly buy anything without seeing it. Usually they also want to touch it, hold it and take it for a spin. You really can’t do those things online (unless it’s web based software). So to compensate for all of that, you need to work twice as hard to make your products come alive via excellent photography and graphics. I know of a guy selling construction hardware online.
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The Sales Hunter
DECEMBER 6, 2011
Home. About. FREE Resources. Hire Mark. Client List. Testimonials. Client Login. Mark Hunter. Client List. Testimonials. Speaking. Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Training. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Blog. FREE Resources. Sales Articles.
Hubspot
DECEMBER 30, 2011
On the web today, things change fast. New applications launch every day, and existing applications continue to evolve and add new features. Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. Even the Merriam-Webster Dictionary started adding a few to its collection! Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and appl
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
SBI
DECEMBER 21, 2011
If you’re a manager, there’s no doubt you measure reps’ performance to some extent, by the number of cold calls they make. We expect reps to barrel ahead and blast through the barriers. No excuses. But you know it can be difficult. The beginning of a new year is a great time to think about the steps you can take to make their job easier.
Closing Bigger
AUGUST 15, 2011
'Psychology in marketing is still a rather untapped landscape. Since I stepped into the ring and became a guerrilla author in writing Guerrilla Social Media Marketing with Jay Conrad Levinson I have come across all kinds of misunderstanding, misuse and abuse of the term guerrilla marketing. Today’s podcast was inspired by what I can describe as a well meaning (or possibly not) but off-base commenter on the Creative Guerrilla Marketing blog.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
ConversionXL
DECEMBER 10, 2011
Growing your mailing list and generating leads should be one of your focus points of your marketing efforts. If Groupon didn’t have over 115 million or Appsumo 500 000 email subscribers, they wouldn’t have a business. Too many businesses don’t give it enough attention, and just throw something together (then complain that online lead generation doesn’t work).
ConversionXL
DECEMBER 15, 2011
The home page of your website is the most important page. When you look at the traffic statistics of pretty much any website, the home page gets more traffic than any other page. Your home page also has the best chance to rank high in the search engines since most people link to your home page (as do your internal pages). So better make it good. Here’s how to go about designing a home page that converts.
The Sales Hunter
DECEMBER 3, 2011
Home. About. FREE Resources. Hire Mark. Client List. Testimonials. Client Login. Mark Hunter. Client List. Testimonials. Speaking. Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Training. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Blog. FREE Resources. Sales Articles.
The Sales Hunter
DECEMBER 2, 2011
Home. About. FREE Resources. Hire Mark. Client List. Testimonials. Client Login. Mark Hunter. Client List. Testimonials. Speaking. Mark’s Insights on SALES MOTIVATION. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Training. Mark’s Insights on PRICING. Mark’s Insights on PROSPECTING. Blog. FREE Resources. Sales Articles.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Hubspot
DECEMBER 30, 2011
In the early days of social media, the fact that the shelf life of Facebook posts were much longer than tweets was often discussed. But as the years have passed, Facebook has changed immensely. Homepage feeds now have a Twitteresque feel with live updates from friends, otherwise known as the Ticker. The most recent posts that appear on a Facebook feed are now a direct result of the latest content being published.
Hubspot
DECEMBER 15, 2011
You're trying to convince your boss to transition away from old school print media, but old habits die hard. What do you do to boost website traffic, convert more leads , and grow your social media presence using direct mail and flyers? Get a QR code on those print materials! Although QR codes (quick response barcodes) are no longer brand spankin' new to the marketing scene, they have become more widely utilized, and the barrier to entry is lower than many marketers might think.
Hubspot
DECEMBER 7, 2011
Social media is an extremely valuable tool for promoting your great marketing content. But with so many social media platforms providing their own individual content sharing and follow buttons, it's often difficult to differentiate between which social media button to use for what purpose. Be confused no more! We've put together a handy, comprehensive guide to help you understand the differences between the share and follow buttons/links for the top 4 social networks as well as how to implement
Hubspot
DECEMBER 8, 2011
In a less than detailed announcement on its blog today, Twitter revealed the release of its new version of Twitter on Twitter.com and mobile devices, replete with brand new, simplified design, a new tab menu, and expandable tweets that show more information such as replies, retweets, and embedded photos and videos. (Okay, I guess they expanded on it a little bit here.).
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Hubspot
DECEMBER 9, 2011
With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. These are tips that, if you haven't benefitted from them yet, are evergreen enough that you can continue to leverage them well into 2012 to make your social media marketing rock. 1. Write blog content for your target audience, which is not necessarily yourself.
Hubspot
NOVEMBER 4, 2011
With more than 800 million users, Facebook is a major player in the world of social networking. Businesses looking to market using Facebook have one major tool at their disposal: the Facebook Page. Facebook Pages were specifically engineered for businesses. These pages provide a public home on Facebook for a business, and they allow businesses to publish content and receive comments and feedback from fans and customers.
Hubspot
NOVEMBER 3, 2011
We humans are visual creatures, and sometimes the best way for us to learn or understand a new concept is to actually see it. After all, that's why they say, "a picture is worth a thousand words," right? So if humans love visuals, why not leverage that fact on your blog and in other content creation? Here are six great ways to make your inbound marketing content more visual. 6 Creative Ways to Improve Content With Visuals. 1.
Hubspot
NOVEMBER 1, 2011
Just saw a great tweet? Love what you just read and want to share it with others by repeating (retweeting, aka RT) the tweet? Cool! You're getting the hang of Twitter. Now do me a favor, and DON'T TOUCH THAT RT ICON ! I know, I know. That link in the bottom of every tweet is darned convenient. It's fast. It's simple. But you're really missing out if you use it exclusively.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Hubspot
OCTOBER 11, 2011
For most businesses, generating leads is the ultimate benefit of creating and maintaining a social media presence. But first things first. In order to make social media an effective lead generation machine, you first need to generate a following -- fans for your Facebook page, followers for your Twitter account and LinkedIn company page, etc. The more fans and followers you have for your social media presence, the better reach you'll have.
Hubspot
NOVEMBER 8, 2011
Google has announced the launch of Google+ Pages , pages specifically engineered for businesses on Google+. While Google indicated that Google+ Pages wouldn't be immediately accessible to all, it looks like they're actually becoming readily available. (In fact, we've already created HubSpot's Google+ Page , so you can follow our updates and add HubSpot to one of your Circles by clicking here !).
Hubspot
NOVEMBER 29, 2011
So you want more Twitter followers, eh? You want to increase your 'likes' on your Facebook business page ? Social media sites make great tools to engage prospects and customers as well as share content and messages about your brand. Since as a marketer, you're primarily using these tools for promotional purposes, you need to make sure you're attracting new fans and followers through content and campaigns that will attract the types of prospects your brand wants; followers that may be interested
Hubspot
SEPTEMBER 30, 2011
You may already use Facebook for personal reasons such as keeping up with your friends or sharing photos, but the idea of running a business page on the world's largest social network might still seem intimidating. Where do you start? What should your goals be? How much work will it take? Fret no more! This short video and blog post will offer step-by-step instructions on how to create a Facebook business page, covering some of the reasons why you should set one up and why its interactive elemen
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Hubspot
SEPTEMBER 29, 2011
With over 800 million active users, Facebook can be a powerful channel for your business , no matter what you sell. Facebook business pages are becoming more customizable , and with page tabs, Facebook makes it possible to pull in your own custom content alongside the generic Facebook tabs like "wall," "info," and "activity stream." As a marketer, this allows you to create a much richer user experience with custom tabs.
Hubspot
NOVEMBER 22, 2011
It's almost impossible to believe that 2011 is so close to being over. Tons of great things happened in the world of marketing this year, one of which has been the creation of some awesome infographics that help provide valuable education and insight into the world of inbound marketing. While the web is full of some really great marketing infographics, we decided to limit our list to just 10.
Hubspot
SEPTEMBER 7, 2011
Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. With more than 750 million members in its user base, it's still the most popular social network around. And yes, businesses are beginning to understand its potential to help them achieve their marketing goals. In fact, 41% of B2B companies and 62% of B2C companies using Facebook have acquired a customer from it.
Hubspot
SEPTEMBER 6, 2011
This is a guest blog post written by Jamie Turner. As the founder of the 60 Second Marketer, he is an in-demand marketing speaker and is currently writing a book entitled Go Mobile with Jeanne Hopkins, the director of marketing for HubSpot. I attended Dreamforce in San Francisco last week to learn about new sales and marketing tools and techniques. The hot topic this year was mobile.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Hubspot
AUGUST 31, 2011
It's Wednesday, or Hump Day, as some call it. You're just about halfway through the workweek at this point. How about an extra little push? No, we're not talking about a second -- or third -- cup of coffee. What about some funnies? Over the past few years, we've published 45 marketing cartoons. To be honest, it's actually one of our favorite types of content to publish.
Hubspot
AUGUST 31, 2011
Many of us know that social media marketing is an important part of a solid inbound marketing strategy. However, sometimes we need some backup when speaking with others who might still be struggling to understand how social media fits into the overall marketing mix. This post is for them -- and you. Even if you are a veteran inbound marketer, these stats will get the gears in your head turning about the still limitless possibilities that the internet provides. 13 Mind-Bending Social Media Market
Hubspot
AUGUST 23, 2011
With more than 100 million users, LinkedIn is the most popular social network for professionals as well as one of the top social networks overall. Are you using it to its fullest potential? While Facebook, Twitter, and now Google+ have been generating the most buzz lately in the social media world, LinkedIn is a powerful platform that often gets underutilized or put on the back burner.
Hubspot
SEPTEMBER 19, 2011
This is an excerpt from our new ebook – 100 Content Ideas for Community Managers. For tips like these for Twitter and Facebook, download the eBook here. Creating consistent and helpful blog content is a great way to build community and trust around your brand for your prospects. It's how you draw the right potential customers to your website. But cranking out daily content is challenging.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
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