Closing Bigger
NOVEMBER 12, 2015
Today’s sales funnel and sales process has changed. Sales for many of us is now more about getting buy-in versus pitching our wares. This 15 minute sales and social selling podcast introduces the new sales funnel “The 5 Stages of Consent” and also dives into how content creation is not enough to get noticed – you need to have a thought leadership strategy to truly fill the new sales funnel.
ConversionXL
NOVEMBER 20, 2015
You’ve found your way to this article, but you probably won’t read it start to finish. You’ve read the stats. According to Copyblogger, 80% of people will read a headline , but only 20% read the body. 38% of people who click on a site will leave before engaging with the content at all. People will share copy, effectively vouching for its quality, when they’ve only read 25% of it.
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The Sales Hunter
OCTOBER 13, 2015
Does your level of sales drive your motivation or does your motivation drive your sales? Yes, it is a chicken or egg type of question. In my mind they drive each other, but in the end I want to close as many sales as possible, so it means my motivation needs to be at […].
Hubspot
DECEMBER 28, 2015
Instagram is a platform that has demonstrated tremendous growth. In fact, the Instagram community grew to over 400 million users this past year. Despite its impressive reach, many business owners are still overlooking its marketing potential. As a result, they're leaving high levels of engagement, brand awareness, and even profit on the table. But why?
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
SBI
JUNE 23, 2015
Most principles used in B2B selling today have been in place since the late nineteenth century and coincide with the rise of large mass manufacturing firms. National Cash Register, Westinghouse Electric and others created large, organized sales forces and with them, standardized sales and sales management techniques. It was innovation in technology that drove innovation in sales.
Closing Bigger
MAY 11, 2015
After working with sales people, social media marketers, community managers, entrepreneurs, charities and many other professionals on five continents I have had the opportunity to see the Rules of Engagement implemented (and ignored) in almost every environment. Stephen Jagger and I sat down and penned these rules in 2008 when we were writing Sociable!
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Closing Bigger
JUNE 9, 2015
Thank-you to the Andrew Westlund Group for inviting me out to The Hangar today to address your group of companies for you monthly meeting. Social Media and sales were once thought of as separate disciplines yet today they are inseparable tools for business. Here are some quick links for you: The 2014 Sales Quota Attainment Study by A Sales Guy Inc. and Kitedesk.
ConversionXL
NOVEMBER 4, 2015
Understanding what consumers want, what consumers need and why is a crucial part of conversion rate optimization. Earlier this year, BrandShop released the results of the 2015 Digital Consumer Preferences Survey , which revealed in no uncertain terms that consumers want (and need) buying online directly from brands to be easier. Why do consumers, despite the rise of eCommerce, find buying online difficult?
ConversionXL
AUGUST 17, 2015
There’s a philosophical statistics debate in the optimization in the world: Bayesian vs Frequentist. This is not a new debate; Thomas Bayes wrote “ An Essay towards solving a Problem in the Doctrine of Chances ” in 1763, and it’s been an academic argument ever since. Recently, the issue has become relevant in the CRO world – especially with the announcement that VWO will be using Bayesian decisions (Google Experiments also uses Thompson sampling , which is informed by a Bayesian pers
ConversionXL
AUGUST 24, 2015
TechValidate’s research found that “30% of companies using gamification improved registration conversion rates by upwards of 50%.” But how can we use it to retain more customers? Why Gamify Customer Retention? Gamification is the “application of game-thinking in non-game contexts.” We borrow the mechanics of traditional games and apply them to uncommon concepts, like customer retention.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Closing Bigger
OCTOBER 6, 2015
A big thanks to the BCITMA for inviting me to speak at your event this evening. I know I covered a lot in our brief time together so I thought I would post my slides and some links for your reference. Here are some quick links for you: Shane Gibson’s Online Professional Sales Certification Program. The Vancouver Sales Performance Meetup. The 2014 Sales Quota Attainment Study by A Sales Guy Inc. and Kitedesk.
Closing Bigger
NOVEMBER 4, 2015
Hello Guerrillas! It was great to spend 3 days with you at the Guerrilla Global Summit in Orlando Florida! As promised I am including my presentation deck from my seminar on Guerrilla Social Selling. Remember if you want to take apply to take part in the the Social Media Director program you need to apply by clicking here before 11:59 pm on Friday November 6th.
Closing Bigger
JANUARY 14, 2015
'A big thanks to the BMO Financial Group for inviting me to speak at your business development conference. LinkedIn as I mentioned is not a strategy, it’s a great tool IF you have the right processes and disciplines in place. The key components of a great LinkedIn in strategy includes: Having a complete profile with a current professional looking picture.
Closing Bigger
APRIL 23, 2015
'Sales management and sales leadership in the near future will look very different from the way it looks today. Every day there’s a new gadget, widget, crm and sales guru touting groundbreaking methodologies. The question is what skills does the sales manager and sales leader of the future really need?
Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive
Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!
Closing Bigger
APRIL 10, 2015
'Join us on April 21st to talk about the Future of Selling. I’m honoured and excited to be part of a Twitter chat on this month along with over 30 leading sales authors and thought leaders. It will be held on April 21 st 2015 10 am Pacific / 1 pm Eastern. The future of selling Twitter sales chat. For the first time we are bringing together over 30 leading sales authors and thought leaders to share their insights on the future of selling.
Closing Bigger
APRIL 30, 2015
Last week I hosted a #SalesTribe twitter chat with 30 sales thought leaders and authors. Social selling and social media use by salespeople is a hot topic. Many people who use Twitter and Facebook shun their use for sales, a lot of this can be attributed to poor practices and lack of skill on the behalf of motivated yet often tactless salespeople.
Hubspot
DECEMBER 9, 2015
They see you when you're slacking. They know when you come in late. They know if you've been bad or good so be good for your work's Secret Santa exchange. But that's not how the song -- or the Secret Santa exchange -- really goes. You spend all day with your coworkers, but come time for your annual gift exchange, you're stuck trying to figure out exactly what Suzie will want that's also in your price range.
Hubspot
NOVEMBER 25, 2015
In order to take a great photo, you used to have to buy a fancy camera and editing software for your desktop computer. Then, you had to invest some serious time and energy into learning how to use them. Thanks to smartphones and editing apps, we can now take high quality photos and edit them without any bells and whistles. But taking a great photo on your smartphone is not as simple as pointing and shooting.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
Hubspot
NOVEMBER 20, 2015
Filling the top of your sales funnel with leads is tough -- especially when you're relying on traditional methods. Sending cold emails and scraping together lists can be incredibly demoralizing, right? Most of those people don't really want to talk to you. and they can be pretty hostile about it. So what if I told you that you could still reach your leads quota using methods that actually add value to your prospect's day?
Hubspot
NOVEMBER 19, 2015
Who doesn't love free stuff? If I can find a free tool to do something I'd otherwise have to pay for in my marketing, I'm going to try the free one first. As long as I can achieve the same quality result from the free tool, there's no need to waste budget. And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch.
Hubspot
NOVEMBER 18, 2015
Words are hard. Whether you're a published author or just getting started with blogging, it's not always easy to string words together in a way that makes sense, sounds good, and makes the reader feel something. But every marketer should be able to write -- and, more importantly, every marketer can write. It's just a matter of finding the writing environment that works best for you, expanding your vocabulary, asking for feedback (and listening to it), and practicing.
Hubspot
NOVEMBER 18, 2015
Every year there are tons of amazing marketing events held around the world. Inspiration is shared, knowledge is dropped, and marketers have a chance to geek out over the lineup of speakers. Trouble is, time and resources can often hold many marketers back from attending these events. So rather than let you miss out on the value, we've secured the recordings of the best keynotes from six of the biggest marketing events from around the globe and we're making them available for one day only.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Hubspot
NOVEMBER 19, 2015
The fact that "death by PowerPoint" has become a well-known quip in the business world says something about the state of people's PowerPoint presentations. While PowerPoint is an incredible business tool, it's often misused by users who crowd their slides with too many words or distracting designs. They know the basics, but have yet to tap into the lesser-known PowerPoint tricks that can take a presentation from good to great.
Hubspot
NOVEMBER 14, 2015
This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Have you ever had a day where you just feel like you haven't made any progress? Everyone goes through these peaks and valleys. But if you’re not careful, that feeling will carry over into the next day … and the next day … and the next … until you decide to make a change.
Hubspot
NOVEMBER 13, 2015
Did you know that Elon Musk collects James Bond memorabilia ? Or that television host Bob Barker trained in karate under Chuck Norris for eight years? The hobbies we keep reveal a lot about our personalities. But did you ever stop to think that there are some hobbies out there that can actually make you smarter? Depending on the pastime you choose, there's a chance you could be improving your recall, enhancing your cognitive skills, or even boosting your spatial recognition.
Hubspot
NOVEMBER 11, 2015
One of the wisest things I've ever read about product marketing came from the writer of a children's book. "If you want to build a ship, don't drum up people to collect wood and don't assign them tasks and work, teach them to long for the endless immensity of the sea," said Antoine de Saint-Exupéry, creator of The Little Prince. The goal in crafting a perfect product video is not far off.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Hubspot
NOVEMBER 10, 2015
Consumer behavior, from the city to the country, has changed. All of our consumer research begins online. Companies who fail to realize this are losing a lot of business. Over the last decade, there has been a massive shift in consumer behavior. Rather than reading ads, calling information lines, or speaking to sales reps, Google has become the research tool of choice.
Hubspot
NOVEMBER 12, 2015
Taking a great idea and turning it into a real, functioning, successful business requires quite a bit of work, sweat, and coffee. There are documents to be signed, prospects to be called, emails to be sent, and tweets to be posted. In other words, there's never a shortage of tasks on your plate on any given day. Sure, you could hire a bunch of extra hands, but if you're not in a financial position to onboard new talent right away, then that wouldn't make good business sense, now would it?
Hubspot
NOVEMBER 7, 2015
This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. Do you actively express interest in wanting to know more about something? Are you constantly testing your campaigns to uncover trends and patterns? Do you find yourself asking a lot of questions? People that are curious by nature tend to fall into this category.
Hubspot
NOVEMBER 4, 2015
Close your eyes and picture a one-page, typed document -- maybe a resume, or a letter -- that uses the font Times New Roman. Now, change the font of that document to Courier. Now to Comic Sans. The look and feel of the document would change entirely depending which of those three fonts you employed, right? That's because different fonts were designed specifically for certain contexts.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
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