How Referral Selling Saved the Day When In-Person Was No Longer an Option
Sales Hacker
AUGUST 11, 2021
Building trust means understanding your buyer’s business, empathizing with their challenges, and educating them on where you can help. After the pandemic ripped up the strategic sales rule book, we needed a new way to build trust and establish rapport , one that worked in our new work-from-home reality. It was table stakes.
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