Search Engine Land

AUGUST 1, 2024

For example, if something is heavily promoted on Instagram or TikTok but barely mentioned on your website, it might not perform well. Dig deeper: How to use SEO education for stakeholder management 11. For example, if you plan to launch a gaming arm in 18 months, start building relationships and context now.

SQL 98

SQL Engineering Education Start-ups 98

Martech

FEBRUARY 23, 2023

Toyota has launched an AR experience for U.S. Users can tap on other icons to pull up additional “educational hotspots” that further educate the consumer about the Toyota Crown’s features. Last year Acura had a campaign on Decentraland featuring a virtual showroom and NFT promotion. Get MarTech! In your inbox.

Launch 105

Launch Angle Drivers/motivators Education 105

Sales Pop!

JANUARY 27, 2022

Video marketing has the potential to help educate your customers, build awareness, and increase conversions. Instead of sending tons of promotional emails, aim to add value to your content. You want to send out email copies that are easy for recipients to digest yet informative enough to educate their buying decisions.

Technique 230

Technique A/B testing Campaign Promote 230

Hubspot

APRIL 13, 2021

Well, event promotion is similar. If you put on an event but don't promote it, will it even happen? Without promotion, you probably won't get any attendees because no one will know it's happening. While event promotion is simple in theory, actually planning a successful marketing strategy and promotion plan is not.

Promote 99

Promote Follow-up Campaign Start-ups 99

Search Engine Land

MARCH 15, 2023

Twitter has launched a new educational series named ‘Unskippable,’ consisting of eight parts focused on video marketing and creating video promotions that stand out on the Twitter feed. The post Twitter launches new ‘Unskippable’ video marketing series appeared first on Search Engine Land.

Launch 96

Launch Entertainment Education Promote 96

Search Engine Land

DECEMBER 11, 2023

Prompt: The indoor plant market has suffered a decline in the past year, and you need to generate a creative promotional campaign idea to support and ‘Indoor Plant Month’ promotion in February 2024. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly!

Promote 96

Promote Campaign B2C Retail 96

Search Engine Land

SEPTEMBER 19, 2024

Think of high-conversion keywords and dynamic product ads that directly showcase your offerings and promotions in the search results. Dig deeper: Lead gen vs. ecommerce: How to tailor your PPC strategies for success Evaluate first-party data Before you launch any campaigns, look hard at the first-party data available.

Campaign 78

Campaign Education Lead generation Trust 78

Martech

DECEMBER 21, 2023

Educate This doesn’t mean education about your product. Instead of directly promoting a product, you must show ways your audience can be more effective, efficient and more intelligent around their current practices. The post The 4 steps you must take before launching your product appeared first on MarTech. Get MarTech!

Launch 106

Launch Product GTM Education 106

ConversionXL

SEPTEMBER 11, 2019

Poor promotion. If you can promote your webinar the right way, you can gobble up more viewers and increase conversions. Email is the primary promotion channel for most webinars—not just for initial sign-up but for pre- and post-webinar reminders, and everything in between. The educational webinar (discovery stage).

Promote 87

Promote Process Education Prospecting 87

ConversionXL

FEBRUARY 27, 2019

For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. Articles on product launches often lay out a start-to-finish strategy that applies tactics along a linear path to success. Lies, damned lies, and product launch statistics.

Launch 110

Launch Product Campaign Cold Call 110

ClickFunnels

AUGUST 2, 2021

You need to be able to effectively promote your products online if you want your company to thrive in today’s fiercely competitive marketplace. You then drive traffic to your lead magnet landing page by promoting your lead magnet to your followers. And launch your funnel! …in Of course, that is easier said than done.

Niche 290

Niche Follow-up Up-sell Start-ups 290

ClickFunnels

OCTOBER 20, 2021

At this stage, your aim is to help the potential customer by educating them, not to sell life insurance to them. 3 Offline Promotion. However, instead of promoting your life insurance directly, promote your lead magnet instead. And launch your funnel! …in Note that your lead magnet shouldn’t be a sales booklet.

Lead generation 242

Lead generation Niche Promote Up-sell 242

ClickFunnels

SEPTEMBER 27, 2021

But don’t promote those services with your ads, promote your lead magnet instead. Another great platform to promote your legal services on is LinkedIn. Create a video that comprehensively covers the topic and make sure to promote your lead magnet at the end of it. And launch your funnel! …in in just five days.

Referrals 237

Referrals Legal Lead generation Non-Profits 237

Sales Pop!

MAY 2, 2024

UseActive Niche: Active Lifestyle and Fitness Products Strategy: UseActive tapped into Instagram and Twitter to promote their range of cleaning products available on Amazon. On Instagram, they launched a series of “cleaning journey” highlights, where influencers documented their daily routines using UseActive products.

E-commerce 130

E-commerce Niche Launch Education 130

ClickFunnels

JANUARY 27, 2023

Mention your education, credentials, accomplishments, etc. How To Use Email Segmentation To Sell Products and Services Are you running any promotions in your medical practice? You can avoid this by creating a segment for customers who have already bought that product and then excluding it from the recipients of your promotional email.

Campaign 209

Campaign Appointment Cross-sell Pitch 209

ClickFunnels

OCTOBER 27, 2021

Our co-founders Russell Brunson and Todd Dickerson had each spent a decade selling online via sales funnels prior to launching ClickFunnels in 2014. Today, seven years since the launch, the company is generating over $100M in annual revenue and has 105,000+ active customers. All you have to do is work your way through it.

Gaming 239

Gaming Commission Sales X-functional 239

ClickFunnels

JANUARY 27, 2022

This might include getting a banner ad on their website, putting your YouTube ads at the beginning of their videos, or contacting them and asking what other paid promotional opportunities they offer. This page is promoting your no-brainer low-ticket offer (usually $5 to $50). The Product Launch Funnel. The Webinar Funnel.

Launch 215

Launch Sales Up-sell Pitch 215

Martech

SEPTEMBER 12, 2024

Creative optimization helps serve the right messages or promotions to the right segment of customers, but it’s not yet a fully personalized message speaking to a specific customer. The company launched a mobile app a few years ago, allowing customers to shop and explore during the pandemic shutdowns.

Customers 120

Customers Retail Education Contact 120

ConversionXL

OCTOBER 7, 2021

With an MVP, or a product you’re confident in talking about ahead of launch, you can use the development stage to create a buzz. Social proof can also be repurposed on social media to start building trust ahead of your product launch. Slow skimming also involves launching your product at a high price, but instead with low promotion.

Product 142

Product Minimum Viable Product Price Launch 142

SaaStr

JULY 8, 2024

A lot of that starts with education. You want to educate your people. A Culture of Education What did that have to do with the day-to-day of being an AE? Internal Promotion vs. External Hiring The second focus of team development is all about aligning incentives in terms of hiring internally and externally.

Education 117

Education Promote Sales Start-ups 117

ClickFunnels

JANUARY 31, 2022

It was soft-launched in October 2016 as Instasuite, opened to the public in April 2017, and rebranded to Kivyo in December 2017. You create an affiliate program, encourage people to promote your product to their audiences, and pay them a commission on each sale. Affiliate promotion tools. Claim 14 Days Of ClickFunnels For FREE!

Price 219

Price Commission Referrals A/B testing 219

ClickFunnels

JUNE 24, 2021

Alternatively, if you haven’t made any sales yet, then you need to make an educated guess. Create a definition of your dream customers based on that educated guess, then adjust it once you have more data. Copywriter Laura Lopuch used cold email to launch and then 14x her freelance copywriting business. And launch your funnel! …in

Prospecting 215

Prospecting Process Cold Call Customer Relationship Management 215

ClickFunnels

AUGUST 8, 2021

A vast educational content library that will teach you everything that you need to know to build a successful online business. The team behind Landingi launched their MVP in 2012 and then officially launched the company in 2013. Contests and Promotions. …and so they launched ClickFunnels a year later.

Lead generation 246

Lead generation A/B testing X-functional Price 246

ClickFunnels

OCTOBER 26, 2021

However, you can make it even more effective by tweaking it to your specific situation, whether you’re launching a book, running an agency, selling physical products, whatever. Use Email Marketing to Promote Your Products. Our FunnelFlix educational library gives you access to content by some of the top business minds on the planet.

Consult 201

Consult A/B testing Cross-sell Sales 201

Hubspot

MARCH 6, 2017

While great content is bound to be found, it's also important to be proactive about gaining the attention of and educating prospects and those unfamiliar with your brand. How to Set Up & Launch a YouTube Video Advertising Campaign. When promoting a video on YouTube, you can include call-to-action overlays that link to a URL.

Campaign 101

Campaign Launch Networking Real Estate 101

Hubspot

JUNE 8, 2020

In fact, in February 2019, LinkedIn Live was launched to individual users. While your business page might not have live capabilities yet, once it's available you can use it to launch new products, demonstrate thought leadership, and boost your content strategy. Additionally, Vimeo's series is a great example of educating your audience.

Strategic partnership 100

Strategic partnership Transportation Education Consult 100

Martech

MAY 26, 2022

Through the partnership, Hootsuite has launched an integration that allows brands to manage, execute and optimize TikTok content at scale. of Hootsuite’s customers have planted a flag on TikTok, with the rest (around 63%) planning to launch TikTock content sometime this year, according to an internal Hootsuite study. About 38.5%

Territory 112

Territory Launch Education Promote 112

Martech

JULY 13, 2021

Until recently, the best way for pharma companies to reach physicians was through “detailing,” a process that involves face-to-face sales and promotional activities. Pew notes that of the $27 billion spent on drug promotion in 2012, 56% — or 15 billion — was allocated to detailing programs.

Pharmaceutical 130

Pharmaceutical Healthcare Hospitality Campaign 130

ClickFunnels

AUGUST 21, 2022

Table of Contents: #1 Feature Your Lead Magnet Landing Page in Your Instagram Bio #2 Promote Your Lead Magnet on Your Instagram Profile #3 Partner With Instagram Influencers! Here’s a squeeze page that we are using to promote our “The Funnel Hacker’s Cookbook” lead magnet: Get “The Funnel Hacker’s Cookbook” for FREE!

Niche 148

Niche Promote Follow-up Up-sell 148

ConversionXL

AUGUST 24, 2021

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. One of the earliest things you can do to prepare is to further your education. Take an online course.

Promote 141

Promote Pitch Campaign Niche 141

Hubspot

JANUARY 25, 2021

An intimate seminar or startup launch party hosted online? Event marketing is a highly valuable strategy for all kinds of businesses, from technology and education to non-profit, medicine, and retail. Seminars (often called webinars when hosted online) are valuable, education-centric events attended by a small number of people.

Entertainment 101

Entertainment E-commerce Non-Profits Promote 101

Hubspot

AUGUST 20, 2020

At the end of 2019, the Education Partner Program team at HubSpot had the challenging opportunity of deciding our priorities for the coming year. Click here to learn more about the Education Partner Program and how you can join. We care deeply, and invest heavily in, business education. Identifying Our Audience’s Pain Points.

Clients 101

Clients Education Networking Promote 101

Hubspot

MAY 14, 2019

Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Acquisition Marketing.

Promote 101

Promote Retail Launch Education 101

ConversionXL

JULY 29, 2015

Describe Your Education and Past Successes. Two useful signals include your education and past successes. Education plays a major role in venture capital. If you received a higher level of education, don’t be afraid to casually mention your degree when describing your background. How can you reveal your reputation?

Campaign 131

Campaign Technique Education Promote 131

ConversionXL

MAY 8, 2019

Without that educational, organic reach, you may get stuck pumping cash into ( increasingly expensive ) advertising platforms. It needs lots of promotion to get it in front of a new audience—especially if it’s not keyword targeted. They launched their podcast, “ PLT: Behind Closed Doors ,” to try to stand out. Image source ).

Closing 131

Closing Electricity Education Non-Profits 131

ConversionXL

NOVEMBER 10, 2020

Several reps even tried to start by educating me about the problem, despite the fact that I had already already bought in on solving the problem and using a SaaS tool as the solution. This links the tools we sell to the ideas we promote, allowing our audience to choose their own journey and build a long-term relationship with our brand.

Strategize 139

Strategize Teamwork Education Follow-up 139

Hubspot

MAY 6, 2020

Free, live educational programming is a great way to position your brand as a thought leader. For instance, at HubSpot we often post educational content on our Facebook page, like the example below: By going live, you're adding an extra level of authenticity and connection. Want to make a splash with your next product launch?

Campaign 101

Campaign Launch Education Entertainment 101