Martech

FEBRUARY 27, 2023

This requires education and strategic partnerships. User community access While marketers are usually the driving force behind adoption, CDPs aren’t just for them. It is essential to drive use of the CDP by people outside of the marketing department.

Strategic partnership 102

Strategic partnership Objectives and Key Results Legal Campaign 102

InsightSquared

JANUARY 8, 2021

InsightSquared + Revenue Collective: Elevating the partnership between CROs, RevOps and the entire GTM team. We’re thrilled to announce we have entered into a strategic partnership with Revenue Collective , an incredible membership organization bringing together more than 4,000 sales, marketing and operations professionals.

Strategic partnership 62

Strategic partnership GTM Territory Strategize 62

Partners in Excellence

JUNE 25, 2017

Recently, I had the opportunity to sit down with Bill Corbin, Senior Vice President, Alliances and Strategic Partnerships for CenturyLink. We had a wide ranging discussion on leveraging channels and partnerships to drive more effective engagement with customers. I thought I’d share some of our discussion.

Growth 93

Growth Strategic partnership Strategize Territory 93

Heinz Marketing

AUGUST 28, 2023

Similarly, tools like social media platforms, marketing automation, and data analytics are powerful allies, but they are most effective when harnessed in alignment with a strategic direction, creating the ability to optimize them to their fullest potential. Your content should educate, entertain, or solve problems for your readers.

B2B 95

B2B Objectives and Key Results Click Through Rate Strategize 95

Sales Hacker

SEPTEMBER 12, 2022

Consider strategic partnerships. If you are selling to other companies , you might consider: Industry. Purchasing power. Company size. If you are selling to consumers , you might consider: Age. Income level. Research your competition. The more you know about them, the easier it will be to sell to similar customers.

Sell 109

Sell B2C Strategic partnership Sales 109

Salesforce

APRIL 12, 2022

Their scalable operation benefits countless children and families and supports the entire health and wellness journey including patient/family education, wellness checks, communications with care teams, and remote monitoring. Hospital Sant Joan de Déu’s success relies both on strategic partnerships and a foundational data operation.

Hospitality 93

Hospitality Healthcare Strategic partnership Appointment 93

Hubspot

APRIL 8, 2011

With his attention being pulled in so many different directions, finding time to think strategically about how he could grow the business was hard to do, but needed. They have formed strategic partnerships with other marketing agencies and inbound marketing consultants delivering value-added services.

Strategic partnership 72

Strategic partnership Cold Call Account management Lead generation 72

Partners in Excellence

MAY 1, 2014

It meant establishing some strategic partnerships. Knowing More Than Our Customers Buyers Are Self Educating, So Should Sellers! It’s interesting to see how great professionals do this–almost unconsciously. Recently, I was talking to the CEO of a company. Connecting The Dots, Can You Do It For Your Customer?

Strategic partnership 95

Strategic partnership Drivers/motivators Prospecting Represent 95

Salesforce

NOVEMBER 14, 2022

After announcing our strategic partnership with Google at Connections , we’re using new privacy-safe integrations for ad activation and aggregated insights that deliver more personalized and efficient marketing. Customer Data Platform and first-party advertising Discover new ways to engage across Meta and Amazon Ads.

Customers 98

Customers Strategic partnership Education Service 98

Sales Hacker

FEBRUARY 7, 2018

This misunderstanding in growth can cause many misunderstandings in a world where no one is educated in sales. Add a strategic partnership that opens a new segment, for example, Healthcare, Government, etc. Growth rate depicted from traditional B2B sales teams vs. SaaS Sales teams.

Growth 100

Growth GTM SQL Strategic partnership 100

ConversionXL

FEBRUARY 3, 2022

Partnerships. Strategic alliances with other brands to develop offerings or leverage each others’ distribution channels. SEO , SEM, paid advertising , content marketing, social media, email marketing, strategic partnerships with other brands, PR; Activation. Acquisitions. Diversification.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

ConversionXL

AUGUST 2, 2017

This creates a unique window of opportunity for strategic partnerships. Marj Koppelaar , Head of Strategic Partnerships at Mirakl : “I do a lot of research into the company to find out what they are trying to achieve. Social factors. This brings to the forefront the importance of winning partner mindshare and loyalty.

Strategic partnership 84

Strategic partnership Objectives and Key Results Cross-sell Strategize 84

Lead Fuze

AUGUST 29, 2023

The competition among agents is fierce and standing out from the crowd requires strategic planning and execution. Building Local Connections and Strategic Partnerships In the dynamic world of real estate, forming local connections and building strategic partnerships can be a powerful strategy for lead generation.

Real Estate 52

Real Estate Strategic partnership Referrals Niche 52

ConversionXL

AUGUST 2, 2017

This creates a unique window of opportunity for strategic partnerships. Marj Koppelaar , Head of Strategic Partnerships at Mirakl : “I do a lot of research into the company to find out what they are trying to achieve. Social factors. This brings to the forefront the importance of winning partner mindshare and loyalty.

Strategic partnership 77

Strategic partnership Objectives and Key Results Cross-sell Strategize 77

Sales Hacker

OCTOBER 30, 2018

Amy Appleyard is an experienced, strategic sales leader with demonstrated success in overseeing cross-functional teams to improve the customer experience, drive sales and increase retention in both Distribution as well as SaaS-based sales organizations. She is an experienced and strategic GTM leader who loves driving revenue growth.

Inside sales 111

Inside sales Sales Cross-sell Consult 111

Sales Hacker

JANUARY 7, 2019

Early in her career, she spent a number of years at Google leading strategic partnerships with top eCommerce companies in the UK and she holds a B.A. And so it really is this kind of guiding educational piece. Prior to this role, she was the Chief of Staff for Nicola Mendelsohn, Facebook’s VP of EMEA.

Strategic partnership 93

Strategic partnership Pitch B2B CRM 93

ConversionXL

APRIL 4, 2017

It is essentially the creation and sharing of online content that seeks to educate, inform, and entertain potential customers throughout the funnel. Additionally, some companies have partnerships and integrations baked into their offering, like Segment and Zapier. How should startups approach strategic partnership negotiations?

Growth 118

Growth Referrals Niche Strategic partnership 118

Salesforce

NOVEMBER 13, 2024

Getting everyone onboard with education was tough.” The resort’s success underscores the importance of strategic partnerships, understanding customer needs, and embracing technological advancements to create memorable, seamless experiences. I had to find the agile, early adopters to move things forward.

Hospitality 52

Hospitality Strategic partnership Technology Technology 52

The 5% Institute

JUNE 14, 2023

They are responsible for promoting and selling medical devices, educating healthcare professionals on product features and benefits, and providing post-sales support. The Role of Medical Device Sales Representatives Medical device sales representatives act as intermediaries between medical device manufacturers and healthcare providers.

Healthcare 52

Healthcare Strategic partnership Represent Hospitality 52

ConversionXL

APRIL 7, 2020

comedy, education, health & fitness, kids & family, sports, etc.). A third option is to create a strategic partnership with knowledge, technology, or resource experts within your community or industry. The trick is to balance topical accuracy with maximum visibility. Partner with others. For example, C’est What?

Objectives and Key Results 85

Objectives and Key Results Strategic partnership Promote Start-ups 85

Hubspot

MARCH 16, 2016

Building trust with me by explaining my options, my rights, and educating me about their process. Instead of making guarantees however, they did the responsible thing by talking with me about things within their control: Their expertise and experience getting homeowners the money they deserve.

Strategic partnership 53

Strategic partnership Negotiate A/B testing Clients 53

Lead Fuze

MAY 26, 2023

Remember, participating in industry awards competitions is a strategic move that can elevate your agency’s reputation and lead to increased business opportunities. Award recognition not only boosts credibility but also serves as an effective promotional tool when shared across social media platforms and email campaigns.

Referrals 52

Referrals Pitch Niche Clients 52

SaaStr

OCTOBER 15, 2019

I think that strategic partnerships are a good way of not only getting brand recognition, but they’re a good way to get credibility because it’s an outside endorsement. What it does is it recognizes industry leaders, and what we use that information for is education. Lauren A.:

Pipeline 87

Pipeline Manufacturing Up-sell Cross-sell 87

Martech

JULY 3, 2024

Invest in education and thought leadership Position your company as a thought leader. Martech vendors can navigate this condiment phase successfully by focusing on customer success, purposeful innovation and strategic partnerships. Offer tailored solutions that cater to the needs of different industries or business sizes.

Strategic partnership 127

Strategic partnership Cross-sell Niche Customer Relationship Management 127