Electrical Engineering Engineering Up-sell 
Martech
JANUARY 10, 2024
We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I get some of those same feelings about being exposed, with everybody showing up at a public talk. A: Retrospectively.
Partners in Excellence
FEBRUARY 28, 2024
Introduction: Several weeks ago, I wrote, “ Sellers, Are You Really Interested In Selling? ” My good friend, Christian Mauer , challenged me, “Dave, why are you so interested in selling?” ” It was a great question and he caused me to reflect, I wrote, “ Why I Am Obsessed With Selling.
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SalesLoft
JULY 9, 2019
According to Rob Falcone , Director of Sales Engineering at Guru, they all can teach a valuable lesson about demos. Listen to this episode for answers questions like: How should engineering and sales communicate with each other? Rob is the Director of Sales engineering at Guru. You will never view demos the same after this one!
Spiro Technologies
OCTOBER 12, 2023
I talk with company leaders about how they’re modernizing the business of making, moving, and selling products, and of course, having fun along the way. We have a good set of customers in those spaces, and very often engineers leave from one construction company to a different construction company. Adam Honig: Exactly!
Salesforce
OCTOBER 5, 2022
When plain, old telephone service transitioned to data transport, sophisticated switching and routing, and networking equipment, it drew data scientists and electrical engineers to network engineering and operations roles. They were also expected to upsell and cross-sell to these unhappy customers.
Hubspot
MARCH 11, 2016
Combine a sales-minded dreamer with a genius engineer, or combine a punk rocker with a hip-hop pioneer, and -- as you're about to discover -- the sum can often be greater than its parts. Hewlett and Packard became friends in 1934 after they had both graduated from Stanford University with degrees in electrical engineering.
Sales Hacker
JANUARY 19, 2021
Best practices for asynchronous selling [15:38]. Guided selling with Revenue Grid allows you to guide reps step by step through every deal, reducing guesswork and increasing consistency, so your teams have the best odds with every opportunity in the pipeline. I’m not here to sell you anything, but I am here to share good ideas.
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