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GTM 126: Reverse Engineering the Founder Journey: From Scaling Twitter Ads to $650M, 20 Years Operating, and a Webflow Acquisition | Guy Yalif

Sales Hacker

As the co-founder and CEO of Intellimize (acquired by Webflow), Guy brings a unique perspective from his journey through iconic companies like Microsoft, Yahoo, and Twitter, as well as his background in aerospace engineering. And then originally trained as an aerospace engineer. So really interesting kind of shift there.

GTM 102
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Becoming a Master Networker – Power Partners

Adaptive Business Services

Power partners are the secret sauce of the networking world. They can and should be a subset of every networking type group that you belong to and particularly in any leads group. They also function as a standalone networking resource. As an example, in our group, NetWorks! Let’s talk a bit about power partners.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. That's because it's a social network made specifically for professionals! Social media! You know, where you are "social" with people instead of pushing the hard sell? Like this.

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This day in search marketing history: February 25

Search Engine Land

LinkedIn launches podcast network aimed at professional audiences 2022: The pilot program included shows about topics such as technology, recruiting and mental health, from external experts as well as its own in-house news team. Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

Negotiate 119
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Big vendor risks: Friday’s daily brief

Martech

Qubit, the personalization engine for e-commerce, has launched Qubit CommerceAI, a new offering that supports 1:1 personalization in the moment. Qubit is looking to push the envelope by deploying the “neural networks” of deep learning, instantly to recognize and respond to customer behavior. But what about smaller vendors?

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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

If you’re REI and you own content on mountaineering prep, you position yourself as an authority for related products—in consumer minds and search-engine algorithms. They’ve put together a “Complete Electric Bike Buyer’s Guide” to educate buyers while also capturing lead details. The guide is packed with educational content.

Closing 131
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Doubling Down: Karl Alomar, Managing Partner at M13

SaaStr

Karl was also the Co-founder + CEO of China Export Finance which grew to $140M in revenue and was the Co-founder + CEO of Clearview Networks: both of which had exits. Karl received his MBA from Columbia Business School in New York and a BEng in Electrical and Electronic Engineering from Imperial College London.