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Urban digital transformation: Insights for marketers from global smart cities

Martech

NARA has partnered with IBM to help government agencies like the EPA and IRS and cultural institutions like the Barack Obama Presidential Library in Chicago establish standards for document digitization. This project aims to save $100 million in electricity costs in its first 10 years. Are you getting the most from your stack?

Territory 110
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Newsom vetoes pioneering AI safety legislation

Martech

In a sane world, the threats posed by AI would be assessed and addressed at a national level by the federal government. Right now, it feels like AI innovation is less likely to be curbed by regulators than by shortages in the electricity needed to power it. Why we care. Processing.

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Shaping the Future: Bitcoin and the Next Generation of Financial Regulations

Sales Pop!

Governments and economic establishments have grappled with how to classify and adjust this novel asset. Regulatory Compliance: Staking presents a mechanism for users to actively participate in community governance even as closing compliant with regulatory necessities.

Finance 130
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How Large Corps Build Sustainable Business Models To Combat Climate Change

Salesforce

The threat of climate change is increasingly haunting us all, and increasingly present in our daily lives. Between 2013 and 2020, companies with consistently high ratings for environmental, social, and governance (ESG) performance have outperformed their peers, achieving operating margins 3.7X

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Milton Hwang: Spotlight on the expert

Martech

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. Presenting at conferences is very different from a writing forum. A: Sign me up any day, I’d rather be on stage presenting!

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Why Value-Added Customer Experience Is the Future for Energy and Utilities Companies

Salesforce

Energy aggregation (including community choice aggregation ) presents options to customers and municipalities to potentially acquire clean energy at a lower cost. Many corporations are responding by developing sustainability goals and environmental, service, and governance (ESG) criteria.

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This day in search marketing history: January 30

Search Engine Land

Jumpshot was made famous within the SEO industry by SparkToro founder Rand Fishkin’s (heavily criticized and widely circulated) zero-click analysis and presentations. Google Tests B2B Market With Google Shopping For Suppliers 2013: The beta was open only to electrical and electronics industries. A Roundup Of New U.S.