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Walmart launches Roblox metaverse experiences

Martech

Electric Island DJ experience at Walmart Land on Roblox. This is an opportunity to show up where consumers 17 to 24 actively are and represent our brand and get them to think about Walmart differently,” said Breton. In October, Walmart Land will host a motion-capture concert on Electric Island, dubbed “Electric Fest.”

Launch 112
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Watching B2B TV: Thursday’s Daily Brief

Martech

Last week, B2B ABM software company Demandbase launched a hub for their streaming video content, called DBTV. Terminus also promises high production value with a trailer for their upcoming lineup (also launching next month), which will include a regular series hosted by Terminus co-founder Sangram Vajre. Read more here.

B2B 110
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Why “Simple” Websites Are Scientifically Better

ConversionXL

If I ask what color represents “boy” you think “blue”, girl = pink, car = sedan, bird = robin, etc. weeks after the launch: The redesign itself, while pretty, isn’t doing anything groundbreaking. Basically, your retina converts visual information from the real world into electrical impulses.

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How to optimize sales and marketing processes for efficient customer acquisition

Martech

There are two extremes when it comes to driving better customer acquisition results: Expanding the team, hiring more salespeople or business development representatives (BDRs). You don’t buy an electric screwdriver to drive nails, do you? Launch additional activities as needed, such as webinars, podcasts, etc.

Process 107
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What’s the Fast Track To Perfect Digital Experiences? This Tool Does It All

Salesforce

Experience Cloud customers launch fast, connect every experience to data, and tie everything together across a seamless customer journey. million electric customers and 1.8 All were with self-service tools that significantly reduce the load on service agents and sales representatives. Xcel Energy, a U.S.-based

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Why we care about AR and VR: A guide for marketers

Martech

Fologram can also act as a replacement for blueprints on construction sites by displaying the underground layout of the area, including pipelines and electrical wirings in 3D. Apple’s ARKit was introduced back in June 2017, along with the launch of iOS 11. These two innovations represent an almost unprecedented customer experience.

Sports 137
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9 Account-based Marketing Case Studies

ConversionXL

How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. From this, they built target account lists representing different stages of the buyer’s journey. Results from SE’s ABM efforts.