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Uncharted and Electric: ProfitWell’s Founders Share Their Non?Obvious Lessons in Bootstrapping And Why They Decided to Sell to Paddle for $200M

SaaStr

Up this week is are Patrick Campbell & Peter Zotto and they and Poya discuss why they decided to sell to Paddle for $200 Million and share some of the wisdom they have learned over the last 10+ years bootstrapping ProfitWell. And the one piece of advice they would give their younger self prior to launching ProfitWell.

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How to Build a Product Launch Strategy

ConversionXL

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey. That’s rarely the case.

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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

Best-selling author Bob Burg developed the “know, like, trust” model. Taken to the extreme, the strategy leads to massive round-up posts (e.g. They launched their podcast, “ PLT: Behind Closed Doors ,” to try to stand out. While the examples come from the ecommerce industry, most strategies apply to any business. in my notebook.

Closing 131
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Please Do Your Homework Before Contacting Me!

Partners in Excellence

I get all sorts of queries–and I’m not talking about the obvious SPAM who’s sole purpose is to clog up the web. Others that cite the benefits that companies like IBM, Google, Citicorp, General Motors, and General Electric have gotten from implementing their [fill in the blank] solutions. The list goes on!

Contact 115
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How Can You Get More Value From AI? This Company Has Some Ideas

Salesforce

Breaking down silos Schneider Electric , a global energy management and industrial automation company, has formalized an AI program under a new Chief AI Officer and scaled it to every corner of the company. Let’s look at one model company you can learn from. Its vision, “data and AI first,” is already paying dividends.

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How One Entrepreneur Leveraged Fanatical Prospecting to Build His Business

Sales Gravy

On this inspiring episode of the Sales Gravy podcast, Jeb Blount (Virtual Selling) talks to Brian Knox, owner and founder of B Knox Photography. This young entrepreneur leveraged Fanatical Prospecting to quickly ramp up his successful and fast-growing photography business that he started this year. I was averse to it.

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Why “Simple” Websites Are Scientifically Better

ConversionXL

If I said “furniture” what image pops up in your mind? This follows the “online clothing store” prototype so closely, that it shares many attributes with the wireframe for an online clothing store that sells hip-hop clothing. What is a Prototypical Website? image credit. ” – Simplypsychology.org.