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Electric vehicles. As an agency owner, I focus more on innovation to evolve, scale or accelerate if there’s a race to dominate marketshare and less on conservative reasons, like risk-balanced initiatives. You’ll find that some potential products are geared more toward niche markets (i.e., The assembly line.
How on earth does a B2B organization use Pinterest to feed its marketing machine? If you haven't taken a gander at General Electric's Pinterest boards yet, head over there for some inspiration! Like this. 1) Pin pictures of your product. Yes, even if your product is "boring." 2) Pin infographics, data, and charts.
That’s what makes PPC so powerful — it gives your advertisements prime realestate in front of people already searching for relevant topics. Consider Westinghouse Electric's "We Can Do It" ad …). Absolut’s campaign helped grow the company from a tiny slice of the vodka marketshare (2.5%) to over half the U.S.
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