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How the Communications Industry Can Lead the Way to Net Zero Emissions

Salesforce

By tracking these direct emissions, you can make changes like improving the efficiency of field operations by reducing truck rolls or better planning service calls, switching from diesel to electric vehicles, or using battery backup systems instead of diesel generators.

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This day in search marketing history: February 25

Search Engine Land

LinkedIn launches podcast network aimed at professional audiences 2022: The pilot program included shows about topics such as technology, recruiting and mental health, from external experts as well as its own in-house news team. Losing Google? Opinions expressed in these articles are those of the author and not necessarily Search Engine Land.

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Telecoms Aren’t Attracting Enough Workers — Here’s How You Can Excite Them

Salesforce

When plain, old telephone service transitioned to data transport, sophisticated switching and routing, and networking equipment, it drew data scientists and electrical engineers to network engineering and operations roles. But the issue also applies to network engineers, technicians, sales and service agents, and more.

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Billion Dollar Business Models Explained: Uber, Amazon, Netflix, & More

Hubspot

Here are the top four ways Amazon makes money: Retail (67% of Net Sales). They also ship their products faster because they can store inventory in their own network of warehouses. Tesla’s network of supercharger stations lets customers fully charge their cars for free in just 30 minutes. Amazon Marketplace (17% of Net Sales).

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Why “Simple” Websites Are Scientifically Better

ConversionXL

You have a different, but specific mental image for social networks, e-commerce sites, and blogs – and if any of those particular websites are missing something from your mental image, you reject the site on conscious and subconscious levels. It plays exactly into the expectations of what a modern online clothing retailer should be.

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7 Examples of Brands That Pop on Pinterest

Hubspot

No, my first stop won’t be the Food Network, Gourmet, or Cooking Light. Data from Monetate shows that referral traffic from Pinterest to the websites of five specialty apparel retailers jumped 389% from July-December 2011. General Electric. General Electric seems to be all about social media lately.

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Email Open Rates By Industry: See How You Stack Up

Hubspot

This category encompasses companies that self-identified their industry as: computer games, computer hardware, consumer electronics, electrical or electronic manufacturing, nanotechnology, semiconductors, or technology. From a sample of over 348,000 emails, the average open rate for the computers and electronics category is 35%.